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Year: 1987 (Item #H2413) -
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PORSCHE, "Porsche 924S: Product Knowledge Workbook":
20 pages. A comprehensive databook for the saleman
covering all aspects of the Porsche 924S -- specifications,
design, powertrain, chassis and the craftsmanship
and technology that goes into building a Porsche
automobile. Well illustrated with photographs
and drawings. A tremedous amount of information
for the Porsche 924S owner or enthusiast that
is very difficult to find. Copyright 1986. (A)
Price: $50.
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Year: 1990 (Item #H2379) -
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PORSCHE (Panamericana and 944 S2), "Porsche Product
Information, Press Kit": Portfolio, 12x9.
Silver cover with silver-on-silver lettering and
emblem. Contains: a) 8x10 press photo showing
three-quarter rear view of Porsche Panamericana
design study roadster; b) two 10x8 photo sheets
with four press photos showing three-quarter frontal
views (two) of Porsche 944 S2 Coupe and side view
and interior of cabriolet model; c) thirty-four
pages of press release information; and d) ten
pages of dealer only information. NOTE: Press
kit is for full line, but photographs are exclusively
of the Panamericana and 944 models. U.S. Dated
Oct. 17, 1989. Price: $85.
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Year: 1990 (Item #H2557) -
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1
PORSCHE (944, 911 and 928), "Porsche Training
/ Product Information Bulletin": 4 pages,
11x9. This was the first issue of a sales training
publication published by Porsche Cars North America
for dealers and salesmen. The premiere issue covered
"Porsche Driving Experience" program for dealership
personnel to have hands-on training in how to
drive all Porsche models; a list of features that
were options in a 1986 944 Coupe which had become
standard equipment by 1990, including comparison
of specifications; and information on "Sales Certification"
testing. U.S. Dated Mar. 90-1. (B) Price: $5.
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Year: 1990 (Item #H2558) -
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1
PORSCHE (944, 911 and 928), "Porsche Training
/ Product Information Bulletin": 5 pages,
11x9. This issue of a Porsche training publication
consisted of a Q&A section on Porsche cars and
a section on "Production of the 944 S2 Cabriolet"
which includes five drawings of body construction.
U.S. Dated May 90-1. (B) Price: $5.
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Year: 1991 (Item #H1150) -
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PORSCHE, "Spring Advertising Campaign": 9x11.
Heavy board pages were used to show dealers what
publicity they could expect to see on the 1991
models. Includes discussion on what magazines
the advertisements would be in, a schedule of
when they would appear and original copies of
the ads. (B) Price: $60.
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Year: 1992 (Item #H2561) -
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1
PORSCHE (968), "Porsche Premiere News, Issue No.
8": 20 pages, 11x9. "This newsletter is intended
to be a communication tool between Porsche dealership
Service and Parts personnel and Porsche Cars North
America." Includes articles on "The Second Annual
Porsche Premier Technician Challenge" winners,
with 911 Carrera 2 Cabriolet that they diagnosed;
"Porsche Street Stock Racing"; "Interactive Dealer
Communication System" (IDCS) software; and "Porsche
968: The Next Evolution". U.S. Dated Jan. 1, 1992.
(A) Price: $5.
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Year: 1992 (Item #H2563) -
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1
PORSCHE, "Porsche 968: The Next Evolution":
68 page color catalog, 13x9. Silver cover, with
red and black lettering, has photograph showing
frontal view of red Porsche 968 Coupe. Forty-seven
photographs show exterior, interior, engine and
features of Porsche 968 Coupe and Cabriolet. Brochure
consists of information for dealer on how the
968 is positioned in the marketplace, features
of the car, specifications, competitive analysis,
media support including reproductions of ads that
would appear in leading magazines and newspapers
and tools and training available to the dealer
for marketing the new model. Nice! U.S. Copyright
1991. (A) Price: $75.
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Year: 1992 (Item #H2564) -
Photo
1
PORSCHE, "Porsche 968, Press Kit (Sample)":
Press kit, 12x9. Silver cover, with red and black
lettering, has photograph showing frontal view
of driver's side of blue Porsche 968 Coupe. Contains:
a) four 8x10 color photos showing three-quarter
frontal and side views of Porsche 968 Cabriolet,
frontal view of 968 Coupe and lineup of Porsche
models; b) two page press release; c) "Porsche
Technische Data" sheet; d) sample of a letter
that would be mailed to potential customers; d)
6x9 postcard for customer to send in requesting
a test drive; and e) letter to dealer. Comes with
original mailing envelope. U.S. Dated Jan. 1,
1992. (A) Price: $50.
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