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www.McLellansAutomotive.com
McLellan's Automotive History, 9111 Longstaff Drive, Houston, TX 77031-2711
Phone: (713) 772-3285 Fax: (713) 772-3287 E-mail : mclellans@mclellansautomotive.com
 
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Chevrolet
1973-1976
DEALER (IN-HOUSE) LITERATURE
 
 


Year: 1973  (Item #H2246)
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CHEVROLET (Chevrolet [Caprice, Impala and Bel Air], Monte Carlo, Chevelle, Camaro, Nova, Corvette and Vega), "Chevrolet":
222 pages, 12x11x2 1/2. Green vinyl cover with embossed white Chevrolet emblem and green lettering. Book is divided into sections on models with information on exterior and interior features, standard and optional equipment, power teams and specifications, including station wagons, Caprice and Impala Police Cars and Nova Taxi Cab. Dealership used the same binder from 1972-75. Inside front cover has an empty holder for "Exterior Colors and Vinyl Tops" samples. This salesman had seven 4 page color folder with upholstery samples, paint chips and vinyl roof and convertible top samples (one for each model) and sheet with sixteen paint chips for Blazer, Suburban and Sportvan. (A) Price: $250.
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Year: 1973  (Item #H2247)
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CHEVROLET (Chevrolet [Caprice, Impala and Bel Air], Monte Carlo, Chevelle, Nova, Corvette and Vega), "Chevrolet":
222 pages, 12x11x2 1/2. Green vinyl cover with embossed white Chevrolet emblem and green lettering. Book is divided into sections on models with information on exterior and interior features, standard and optional equipment, power teams and specifications, including station wagons, Caprice and Impala Police Cars and Nova Taxi Cab. Dealership used the same binder from 1972-75. Inside front cover has an empty holder for "Exterior Colors and Vinyl Tops" samples. This salesman had seven 4 page color folder with upholstery samples, paint chips and vinyl roof and convertible top samples (one for each model) and sheet with sixteen paint chips for Blazer, Suburban and Sportvan. NOTE: Paint chips sticking, binder is starting to split and Camaro section and Chevrolet paint chips and tops samples are missing. (C) Price: $150.
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Year: 1973  (Item #H2274)
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CHEVROLET (Vega, El Camino, Blazer, Pickups, Vans, Suburbans, Sportvans, Step-Vans and LC Chassis), "Chevrolet Truck Light-Duty Sales Album":
299 pages, 12x10x1 1/2. Green vinyl cover with white Chevrolet emblem and green and white lettering. Looseleaf notebook pages are divided into sections on models. Each section begins with a color folder or catalog which has photos, photo renderings and drawings showing exterior and interior features, engines and mechanical parts. Text has drawings of models, with discussion, specs, dimensions, etc. Also includes "Colors & Trims" section with samples of fabric/vinyl upholstery materials, competitive comparisons, passenger car prices for factory installed options and accessories and separate section with four pages of information on Chevrolet LUV Pickup Truck. Back pocket contains: "Chevrolet Trucks Paint Colors": 6 page color folder, 4x9. Folder has forty-seven paint chips with charts of combinations. (A) Price: $200.
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Year: 1973  (Item #H2290)
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CHEVROLET (Chevrolet {Caprice, Impala and Bel Air], Monte Carlo, Chevelle,Camaro, Nova, Vega, ElCamino, Blazer, Trucks, Vans), "Chevrolet Fleet Buyer's Guide":
149 pages, 12x10x1. White vinyl cover with blue lettering. Looseleaf notebook is divided into sections on the models, with side view silhouettes of body styles available, charts listing standard and optional equipment, charts with exterior and interior dimensions, lists of features and power teams. Also includes 6 page color folder with twenty-three paint chips and photographs showing fabric and vinyl upholstery selections and vinyl roof covers available. Includes letter on Chevrolet Motor Division letterhead, dated Nov. 2, 1972, to potential customer. NOTE: Rings are sprung; therefore, price has been reduced. (B) Price: $125.
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Year: 1973  (Item #H2307)
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CHEVROLET:
236 pages, 11x9. Looseleaf notebook pages are divided into sections on models with information on exterior and interior features, standard and optional equipment, power teams and specifications, including station wagons, Caprice and Impala Police Cars and Nova Taxi Cab. Each section includes a folder with paint chips, samples and photographs of fabric and vinyl upholstery materials and samples of vinyl roof and convertible top materials. Pages only. NOTE: Paint chips are sticking; otherwise pages are in "A" condition. (C) Price: $125.
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Year: 1973  (Item #H2916)
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CHEVROLET (Monte Carlo, Monte Carlo Landau and Monte Carlo S), "Monte Carlo":
18 pages, 11x9. Pages from dealer data book have seventeen photographs, photo renderings and drawings, including three full page photographs of models, show exterior, interior, engine, chassis and features. A two page foldout has sixteen paint chips, three samples and five photographs of upholstery fabric and vinyl and eight samples of vinyl roof material. Includes lists of features and standard and optional equipment, specifications and charts listing paint, upholstery and vinyl roof color combinations available. (A) Price: $30.
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Year: 1973  (Item #H2352)
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CHEVROLET, "Retail Sales Reporter: Chevelle's Resale Value - Another Big Selling Point":
4 page non-color folder, 11x9. Vol. III, No. 2. Folder gives statistics comparing resale values of 1969-72 Chevrolet Chevelle Malibu Sport Coupe to comparable competitor models. Dealer databook supplement. Dated Feb. 1973. (A) Price: $5.
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Year: 1973  (Item #H2353)
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CHEVROLET (Vega), "Retail Sales Reporter":
4 page non-color folder, 11x9. Vol. III, No. 3. Folder gives statistics comparing resale values of 1971-72 Vega Hatchback to comparable competitor models Dealer databook supplement. Dated Mar. 1973. (A) Price: $5.
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Year: 1973  (Item #H2356)
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CHEVROLET, "Chevrolet Nova/Vega Value Guide - Confidential for Chevrolet Salesmen":
24 page non-color catalog, 8x4. White cover, with red and blue borders, red, white and blue emblem and blue and black lettering. Brochures compares prices, models, specifications, features, equipment prices and advantages of Chevrolet Nova and Vega to comparable competitor models. No illustrations. (A) Price: $10.
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Year: 1973  (Item #H2388)
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CHEVROLET (Laguna, Malibu and Deluxe), "Chevrolet Wagon Communique: Chevelle / Torino Wagon Comparison":
9 page (single-side printed) non-color catalog, 11x9. Red, white and blue cover sheet with red, white and blue Chevrolet emblem and red, blue and black lettering. Seventeen photographs show exterior, interior and features of Chevrolet Chevelle Laguna Estate, Laguna, Malibu Estate, Malibu SS, Malibu and Deluxe Station Wagons, with eleven comparative photographs of Ford Torino, Gran Torino and Gran Torino Squire Station Wagons. Includes discussion, lists of standard and optional features and prices. Sheets are stapled at top left corner. (A) Price: $20.
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Year: 1973  (Item #H2390)
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CHEVROLET, "Special LUV Bulletin for Chevrolet Salesmen":
6 page non-color folder, 5x8. Yellow cover with red lettering. Folder opens to 12x8 layout with drawing showing interior of Chevrolet LUV Pickup truck cab, with discussion and chart comparing interior dimensions of Chevrolet LUV to Toyota Hi-Lux, Datsun PL620 and Courier. Reverse side has comparative lists of features. (A) Price: $5.
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Year: 1973  (Item #H2917)
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CHEVROLET (Nova, Nova SS and Nova Custom), "Nova":
22 pages, 11x9. Pages from dealer data book have twenty-three photographs, photo renderings and drawings, including three full page photographs of models, show exterior, interior, engine, chassis and features. A two page foldout has sixteen paint chips, five samples and six photographs of upholstery fabric and vinyl and seven samples of vinyl roof material. Includes lists of features and standard and optional equipment, specifications and charts listing paint, upholstery and vinyl roof color combinations available. (A) Price: $30.
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Year: 1973  (Item #H2919)
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CHEVROLET (Blazer, Suburban, Sportvan and Fleetside Pickup), "Multi-Purpose Vehicles":
25 pages, 11x9. Pages from dealer data book have thirty-three photographs, photo renderings and drawings show exterior, interior, engine, chassis and features of Chevrolet Blazers, Suburbans, Sportvans and Fleetside 3+3 Pickup Truck. Includes sheet with sixteen paint chips. (A) Price: $25.
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Year: 1973  (Item #H2920)
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CHEVROLET (Chevrolet [Caprice, Impala and Bel Air], Monte Carlo, Nova, Chevelle, El Camino, Vega, Corvette and Camaro), "Chevrolet Consumer Information":
12 page non-color catalog, 11x9. White cover with black lettering. Brochure consists of charts illustrating Chevrolet automobile stopping distances, tire reserve load and acceleration and passing ability, with discussion. Dealer databook insert. (B) Price: $10.
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Year: 1973  (Item #H2921)
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CHEVROLET, "Nova Taxi Equipment":
2 page non-color sheet, 11x9. Front of sheet is white, with black lettering, and has photograph showing three-quarter frontal view of Chevrolet Nova 4-Door Sedan Taxi Cab, with list of standard and optional equipment and item numbers. Reverse side has continuation of information on equipment. Dealer databook insert. (A) Price: $5.
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Year: 1973  (Item #H2922)
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CHEVROLET (Bel Air), "Chevrolet Police Equipment":
2 page non-color sheet, 11x9. Front of sheet is white, with black lettering, and has photograph showing three- quarter frontal view of Chevrolet Bel Air 4-Door Sedan Police car, with list of standard and optional equipment and item numbers. Reverse side has continuation of information on equipment. Dealer databook insert. (A) Price: $5.
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Year: 1973  (Item #H2941)
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CHEVROLET (Full Line), "You Can Sell a Better Way to See the U.S.A. - Chevrolet Options":
4 page non-color folder, 11x8. White cover, with red, white and blue masthead and Chevrolet emblem, is form letter to dealership. Folder opens to 11x15 layout with eight photographs showing options that a dealer could sell to increase his profit margin -- air-conditioner, vinyl roof cover, power Sky Roof, roof rack luggage carrier, radio, power door locks, power windows and rear window defogger, with descriptions. Back cover has four additional photographs showing Comfortilt steering wheel, wheel covers and 454 cu. in. engine and illustrating Positraction features, with descriptions. (B) Price: $5.
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Year: 1973  (Item #H2268)
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CHEVROLET (Caprice, Impala, Monte Carlo, Chevelle, Nova, Camaro, Vega, Corvette, Used Cars and Light-Duty Trucks), "Chevrolet Salesman Product Information":
116 pages, 12x10x2. White cover with red, white and blue Chevrolet emblem and red, blue and black lettering. Looseleaf notebook is divided into sections on models, including station wagons, with photographs showing body styles, and photographs and drawings showing exterior and interior features and mechanical parts, with descriptions. Includes sections on marketing the vehicles and ecology and safety features. Includes Aug. 1972 issue of "Retail Resale Reporter" on "Chevrolet's Across- the-Board Resale Advantage Gives You the End-of-the-Year Selling Edge!". (A) Price: $125.
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Year: 1973  (Item #H2269)
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CHEVROLET (Caprice, Impala, Monte Carlo, Chevelle, Nova, Camaro, Vega, Corvette, Used Cars and Light-Duty Trucks), "Chevrolet Salesman Product Information":
116 pages, 12x10x2. White cover with red, white and blue Chevrolet emblem and red, blue and black lettering. Looseleaf notebook is divided into sections on models, including station wagons, with photographs showing body styles, and photographs and drawings showing exterior and interior features and mechanical parts, with descriptions. Includes sections on marketing the vehicles and ecology and safety features. Comes with: a) Aug. 1972 issue of "Retail Resale Reporter" on "Chevrolet's Across-the-Board Resale Advantage Gives You the End-of-the-Year Selling Edge!"; b) "Retail Resale Reporter", Dec. 1972 - "Camaro is Back -- With Resale Advantages Across the Board!"; c) "Retail Resale Reporter", Jun. 1973 - "Chevrolet Wagons Have the Resale Advantage: Promote It to Build Summer Sales!"; d) "Chevrolet California Competitive Positioning Seminar Notes": Twenty-three typed pages of information. Dated Oct. 1972; e) "Chevrolet Product Knowledge Evaluation" folder, with photographs of prizes a salesman could win and questionaire. Used; f) "Chevrolet Product Knowledge Evaluation Answer Sheet". Used; and g) "Serviceability Comparison: Vega vs. Pinto": Chart compares lengths of time it takes to do various repair jobs on the two models. (A) Price: $150.
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Year: 1974  (Item #H2312)
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CHEVROLET (Chevrolet [Caprice, Impala and Bel Air], Monte Carlo, Chevelle, Camaro, Nova, Vega and Station Wagons), "Here Are Your Advance Copies of Best Sellers":
Portfolio, 12x9. Colorful pink, white, gold and black cover is art rendering of man sitting in bed reading his new Chevrolet sales brochures into the wee hours of the morning. Contains seven original sales brochures for Chevrolet Caprice, Impala, Bel Air, Monte Carlo, Chevelle, Camaro, Nova, Vega and Station Wagons. A total of 108 pages filled with photographs, photo renderings and drawings showing exterior, interior, engines, mechanical parts, features and options for cars, with discussion on each model. Brochures have holes punched for insertion in dealer databook and cover of brochure for Chevrolet models is creased. Individually, these brochures sell for $20 each. Dated Sep. 1973. (B) Price: $100.
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Year: 1974  (Item #H2348)
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CHEVROLET, "Retail Sales Reporter: Impala and Caprice are Year-End Resale Leaders!":
4 page non-color folder, 11x9. Vol. III, No. 8. Folder gives statistics comparing resale values of 1969-73 Chevrolet Impala and Chevrolet Caprice to comparable competitor models Dealer databook supplement. Dated Aug. 1973. (A) Price: $5.
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Year: 1974  (Item #H2349)
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CHEVROLET, "Retail Resale Reporter: The New Year Shows that Caprice Continues as the Value Leader":
4 page non-color folder, 11x9. Vol. IV, No. 1. Folder gives statistics comparing resale values of 1973 Chevrolet Caprice and 1972 Chevrolet Caprice to comparable competitor models. Dealer databook supplement. Dated Jan. 1974. (A) Price: $5.
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Year: 1974  (Item #H2903)
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CHEVROLET (Caprice and Impala), "Tops in Full-Size Cars Five Different Ways":
8 page color folder, 6x9. Mailer style cover is white with red and black lettering and red, white and blue Chevrolet emblem. Folder opens once to 11x9 layout with photograph showing three-quarter rear view of maroon Chevrolet Caprice Classic Coupe with black vinyl top and drawing showing silhouette of roof style, with discussion, then opens a second time to 11x16 layout with four pages that have same layout for Caprice Classic 4-Door Sedan, Sport Sedan and Convertible and Impala Sport Coupe. Dealer databook insert was mailed from General Motors Corporation to dealer. I.D. #RLT/11/73. (A) Price: $15.
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Year: 1974  (Item #H2331)
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CHEVROLET (Caprice), "Chevrolet Wagon Communique: Chevrolet/Ford Comparison":
12 page non-color folder, 6x9. White mailer style cover with black lettering. Folder opens once to 11x9 layout with two photographs showing three-quarter rear views of Chevrolet Caprice Estate Wagon and Ford LTD Country Squire Station Wagon; then opens a second time to 11x25 layout with fourteen photographs comparing features of the two models, with discussion. Reverse side has four additional photographs comparing tailgates. Dealer databook supplement. I.D. #TJC 11/73. (B) Price: $15.
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Year: 1974  (Item #H2904)
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CHEVROLET, "Compare the Nova to the Competition - For Chevrolet Salesmen Only":
12 page non-color catalog, 4x9. White cover with red, blue and black lettering and red, white and blue Chevrolet emblem. Brochure contains charts comparing models, base prices, specifications and value comparisons. I.D. #WV - 6/74. (A) Price: $10.
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Year: 1974  (Item #H2943)
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CHEVROLET, "Comparison Shows Why Impala Makes Sense for America":
6 page color folder, 9x4. White cover, with gray, white and black lettering, has red, white and blue Chevrolet emblem. Folder opens to 9x11 layout with discussion and specifications comparing Chevrolet Impala to Ford Galaxie 500, Plymouth Fury III, Pontiac Catalina, Buick LeSabre, Oldsmobile Delta 88, Mercury Monterey and Dodge Monaco Custom. Reverse side has four photographs showing three-quarter frontal views of green Chevrolet Impala 4-Door Sedan and blue Custom Coupe and three-quarter rear views of yellow Sport Sedan and brown Sport Coupe with white top. I.D. #RLT 2/74. (A) Price: $10.
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Year: 1975  (Item #H2249)
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CHEVROLET (Chevrolet [Caprice, Impala and Bel Air], Monte Carlo, Laguna, Chevelle, Camaro, Monza, Nova, Corvette and Vega), "Chevrolet":
153 pages, 12x11x2 1/2. Green vinyl cover with embossed white Chevrolet emblem and green lettering. Book is divided into sections on models with information on exterior and interior features, standard and optional equipment, power teams and specifications, including station wagons, trucks and vans. Dealership used the same binder from 1972-75. Inside front cover has an empty holder for "Exterior Colors and Vinyl Tops" samples. NOTE: Page 11/12 is missing and there are no samples; otherwise, book would be "A" condition. (C) Price: $100.
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Year: 1975  (Item #H2266)
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CHEVROLET (Chevrolet [Caprice, Impala and Bel Air], Monte Carlo, Laguna, Chevelle, Camaro, Monza, Nova, Corvette and Vega), "Passenger Car Color & Fabric Selector":
10x13x2 1/4. Red, white and blue cover with red, white and blue Chevrolet emblem and black lettering. Two part looseleaf notebook contains: a) "Passenger Car Color & Fabric Selector": 40 pages, 9x11. Looseleaf notebook pages are divided into sections on models, with photo renderings of all seating styles available, samples of fabric, vinyl and leather upholstery and carpets and 6x4 "Touch Sample of Corvette leather; and b) "Exterior Color Selector": Spiralbound book has twenty-five 4x9 paint chips, nine 1 1/2x9 vinyl top colors, two 1 1/2x9 convertible top samples, five transparencies of models, one 1x4 "Vinyl Roof Touch Sample" and eight 1x2 Corvette paint chips. (A) Price: $200.
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Year: 1975  (Item #H2267)
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CHEVROLET (Chevrolet [Caprice, Impala and Bel Air], Monte Carlo, Laguna, Chevelle, Camaro, Monza, Nova, Corvette and Vega), "Passenger Car Color & Fabric Selector":
10x13x2 1/4. Red, white and blue cover with red, white and blue Chevrolet emblem and black lettering. Two part looseleaf notebook contains: a) "Passenger Car Color & Fabric Selector": 40 pages, 9x11. Looseleaf notebook pages are divided into sections on models, with photo renderings of all seating styles available, samples of fabric, vinyl and leather upholstery and carpets and 6x4 "Touch Sample of Corvette leather; and b) "Exterior Color Selector": Spiralbound book has twenty-five 4x9 paint chips, nine 1 1/2x9 vinyl top colors, two 1 1/2x9 convertible top samples, five transparencies of models, one 1x4 "Vinyl Roof Touch Sample" and eight 1x2 Corvette paint chips. (B) Price: $175.
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Year: 1975  (Item #H2270)
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CHEVROLET (Chevrolet [Caprice, Impala and Bel Air], Monte Carlo, Laguna, Chevelle, Camaro, Monza, Nova, Corvette and Vega), "Chevrolet Salesman's Information Manual":
136 pages, 12x11x2. Red, white and blue cover with red, white and blue emblem and black lettering. Looseleaf notebook is divided into sections on models, with drawings of body styles, exterior and interior features and mechanical parts, with detailed discussion, lists of features, lists of standard and optional equipment, power teams and dimensions. Includes an additional thirty-one pages of comparison information and an 8 page non-color catalog with a "Camaro Walk-Around" which has five labeled photographs showing front, three-quarter frontal and rear views of Chevrolet Camaro, bucket seats and dashboard, with descriptions of each feature. Contents are like new, but cover is scuffed; otherwise it would be an "A" condition book. (B) Price: $100.
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Year: 1975  (Item #H2275)
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CHEVROLET (Vega, El Camino, Blazer, Pickups, Vans, Suburbans and LC Chassis), "Chevrolet Truck Light-Duty Sales Album":
401 pages, 12x10x1 1/2. Green vinyl cover with white Chevrolet emblem and green and white lettering. Looseleaf notebook pages are divided into sections on models. Each section begins with a color folder or catalog which has photos, photo renderings and drawings showing exterior and interior features, engines and mechanical parts. Text has drawings of models, with discussion, specs, dimensions, etc. Also includes "Colors & Trim" section with sheet of fifty-one paint chips and six pages with photographs of seats and samples of fabric/vinyl upholstery materials, competitive comparisons folder, passenger car prices for factory installed options and accessories and "Truck Accessory Dealer's Price Schedule". (A) Price: $175.
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Year: 1975  (Item #H2279)
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CHEVROLET (Vega, El Camino, Blazer, Pickups, 4WD, Suburban, Vans, FC Chassis and Medium-Duty Trucks), "Chevrolet Truck Values":
253 pages, 12x10x1 3/4. White vinyl cover with red Chevrolet emblem and red and white lettering. Looseleaf notebook is divided into sections on models. Each section begins with a color folder or catalog which has photos, photo renderings and drawings showing exterior and interior features, engines and mechanical parts. Text has drawings of models, with discussion, specs, dimensions, etc. Also includes section on brakes and chassis, with drawings illustrating mechanical parts. (A) Price: $150.
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Year: 1975  (Item #H2284)
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CHEVROLET (Vega, El Camino, Blazer, Pickups, 4WD, Suburban, Vans, FC Chassis and Medium-Duty Trucks), "Chevrolet Truck Values Book - First Revision":
125 pages, 11x8. Looseleaf notebook pages are replacement pages for the "Chevrolet Truck Values Book" that were effective as of Feb. 1975. Includes photographs, photo renderings and drawings. (A) Price: $35.
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Year: 1975  (Item #H2347)
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CHEVROLET (Silverado, Cheyenne, Scottsdale and Custom Deluxe), "Announcing 4 New Chevy Pickup Styles":
6 page color folder, 11x9. White cover, with black lettering and emblems for Chevrolet Silverado, Cheyenne, Scottsdale and Custom Deluxe pickup trucks, has photograph showing three-quarter frontal view of red and white Chevrolet Silverado pickup truck. Folder opens to 11x25 layout with three photo renderings showing side views of Chevrolet Silverado, Cheyenne and Scottsdale models and three photographs showing interior of cab for each truck, with lists of features. Reverse side has one page with same layout for Custom Deluxe model and two additional photographs showing three-quarter rear view of red Chevrolet Silverado with woodgrain-look side panel and matching control panel, with list of optional features. Dealer databook supplement. Dated 974. (A) Price: $15.
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Year: 1975  (Item #H2350)
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CHEVROLET (Impala, Malibu and Camaro [1972 Models]), "The Value Story: Chevrolet's Resale Value is Still the Highest . . . Spread the Word!!!":
4 page non-color folder, 11x9. Folder gives statistics comparing resale values of 1972 Chevrolet Malibu to comparable competitor models. Dealer databook supplement. Dated Feb. 1975. (A) Price: $5.
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Year: 1975  (Item #H2351)
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CHEVROLET (Malibu [1974], Laguna [1973], Concours [1972], Caprice [1973-74] and Kingswood [1972]), "The Value Story: Chevrolet Mid-Size and Full-Size Wagons Continue to Show Resale Performance":
4 page non-color folder, 11x9. Folder gives statistics comparing resale values of 1972-74 Chevrolet Malibu Station Wagons to comparable competitor models. Dealer databook supplement. Dated Mar. 11, 1975. (A) Price: $5.
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Year: 1975  (Item #H2354)
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CHEVROLET (Heavy-Duty), "How Air-Braked Chevrolet Trucks Comply with FMVSS 121: The New Law . The New Systems":
8 page non-color catalog, 11x9. Red cover, with black and white lettering and Chevrolet emblem, is drawing showing three-quarter frontal view of heavy-duty Chevrolet tanker truck. Photograph and twelve drawings illustrate the air-brake system and how it works. Includes detailed discussion. Dealer databook supplement. Dated 1174. (A) Price: $15.
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Year: 1975  (Item #H2923)
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CHEVROLET, "Write 'em Up! Right Now! Chevy Trucks":
4 page non-color folder, 7x4. White cover, with red, white, blue and black lettering, has drawing showing three-quarter frontal view of Chevrolet Fleetside Pickup Truck, with discussion for dealer on selling trucks he has in stock. Folder opens to 7x8 layout with drawing of ignition system, discussion and list of features. Back cover has information on extended maintenance plan. Dated 1074. (A) Price: $5.
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Year: 1975  (Item #H2320)
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CHEVROLET (Chevelle), "Laguna Type S-3: Your Mid-Size Action Car. Confidential for Salesmen":
4 page color folder, 9x11. Black cover, with white lettering, is photograph showing three-quarter frontal view of silver Chevelle Laguna S-3 Sport Coupe with red Sport Roof and body-side striping. Folder opens to 17x11 layout with three photographs showing standard Chevelle Laguna Type S-3, with Sport Roof and with Sport Roof and striping, with list of features and "Personalized Exterior Selector". Back cover has five photographs showing features of the Laguna Type S-3, with descriptions. Dealer databook supplement. Dated 4/75. (A) Price: $25.
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Year: 1975  (Item #H2358)
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CHEVROLET (Vega, Nova, Monza and Vans), "Know the Facts on Prices and Value! Outsell Competition - Even with Their Rebate Prices!":
6 page non-color folder, 9x4. Gold cover with black lettering and gold and black Chevrolet emblem. Folder opens to 9x11 layout with charts comparing prices of Chevrolet Vega and Nova to comparable competitor models and listing features of Chevrolet Vega, Nova and Monza Towne Coupe. Reverse side has table comparing Chevrolet Vans to Dodge Vans. No illustrations. I.D. #TC 5/75. (A) Price: $5.
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Year: 1976  (Item #H2258)
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CHEVROLET (Caprice, Impala, Monte Carlo, Laguna, Malibu, Chevelle, Camaro, Nova, Monza, Vega, Chevette and Corvette), "Chevrolet":
10x13x2 1/4. Brown woodgrain-look vinyl cover with gold emblem and brown lettering. Two part looseleaf notebook contains: a) "Passenger Car Buyer's Guide": 9x11, 105 pages. Looseleaf notebook pages are divided into sections on models, with photos of all body styles, photo renderings of interiors and dashboard, samples of upholstery fabrics, charts of paint and color combinations available and lists of standard and optional equipment; and b) "Exterior Color Selector": Spiralbound book has twenty 4x9 paint chips, seven 1 1/2x9 vinyl top colors, ten transparencies of models, two 1x4 "Vinyl Roof Touch Samples", seven 1x2 Corvette paint chips and ten photos of carpets. Paint chips are sticking, but most are still useable for matching paint colors; otherwise "B" condition. Dated 8/75. (C) Price: $175.
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Year: 1976  (Item #H2271)
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CHEVROLET (Caprice, Impala, Monte Carlo, Chevelle, Camaro, Nova, Vega, Monza, Chevette and Corvette), "Chevrolet Car Value Guide":
145 pages, 12x10x1 1/2. White cover with eight red vertical bars, ten miniature blue Chevrolet emblems and red and blue lettering. Looseleaf notebook is divided into sections on models, with photographs showing exterior and interior features and options and drawings showing body styles available and lists of standard and optional features, color and trim selections available, power teams and dimensions. Includes ten revision pages dated Jan. 16, 1976. (A) Price: $100.
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Year: 1976  (Item #H2272)
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CHEVROLET (Caprice, Impala, Monte Carlo, Chevelle, Camaro, Nova, Vega and Corvette), "Chevrolet Car Value Guide":
116 pages, 12x10x1 1/2. White cover with eight red vertical bars, ten miniature blue Chevrolet emblems and red and blue lettering. Looseleaf notebook is divided into sections on models, with photographs showing exterior and interior features and options and drawings showing body styles available and lists of standard and optional features, color and trim selections available, power teams and dimensions. Includes: a) Chevy Small Cars vs. Imports Guide - California Version: 48 pages comparing Chevrolet models to competitor models; b) "EPA Mileage Estimates for 1976 Models (California Only)": 8 pages with charts of information; and c) three pages of information on Vega Cabriolet, Vega and Monza Sky Roofs and Heritage Interior. (A) Price: $125.
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Year: 1976  (Item #H2294)
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CHEVROLET (Type LT, Raly Sport and Sport Coupe), "Chevrolet Camaro":
8 page color catalog, 9x11. Cover is photograph showing three-quarter frontal view of red Chevrolet Camaro Sport Coupe. Fifteen photographs show exterior, interior, dashboard, engine, wheel and Chevrolet's Efficiency System for Chevrolet Camaro Sport, Type LT and Rally Sport Coupes and two cutaway drawings show chassis, mechanical parts and wear sensors in brakes. Includes discussion, specifications and lists of features. Dealer databook supplement. Dated Sep. 1975. I.D. #3311. (A) Price: $20.
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Year: 1976  (Item #H2295)
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CHEVROLET, "Chevrolet Chevette: A New Kind of American Car":
16 page color catalog, 9x11. Cover is photograph showing side view of yellow Chevrolet Chevette Coupe with hatchback door open. Thirty-seven photographs, photo renderings and drawings show exterior, interior, engine, chassis, mechanical parts and features of Chevrolet Chevette Coupe, Sport Coupe, Rally Coupe, Woody Coupe and Scooter Hatchbacks. Includes discussion and lists of features. Dealer databook insert. Dated Sep. 1975. I.D. #3319. (A) Price: $20.
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Year: 1976  (Item #H2302)
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CHEVROLET (Chevrolet [Caprice and Impala], Monte Carlo, Chevelle, Camaro, Concours/Nova, Vega, Monza, Chevette and Corvette), "Chevrolet Value Guide":
132 pages, 11x9. Looseleaf notebook pages are divided into sections on models, with photographs showing exterior and interior features and options and drawings showing body styles available and lists of standardand optional features, color and trim selections available, power teams and dimensions. Includes: a) Chevy Small Cars vs. Imports Guide - California Version: 48 pages comparing Chevrolet models to competitor models; b) "EPA Mileage Estimates for 1976 Models (California Only)": 8 pages with charts of information; c) three pages of information on Vega Cabriolet, Vega and Monza Sky Roofs and Heritage Interior; and d) issue of "The Value Story". Pages only. NOTE: Monza section and page 5/6 of Monte Carlo section are missing; otherwise, this is in "A" condition. (C) Price: $75.
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Year: 1976  (Item #H2304)
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CHEVROLET, "New Vega Cabriolet":
2 page color sheet, 9x11. Front of sheet is black, with yellow and white lettering, and is photograph showing three-quarter rear view of yellow and white Chevrolet Vega Cabriolet Sport Coupe. Reverse side has two photographs showing features of car, with list of features and list of color combinations available. Dealer databook insert. Comes with separate 11x9 2 page color sheet on the Vega and Monza Sky Roof. Front of sheet has photo rendering showing yellow Vega GT and red Monza 2+2 Sport Coupes with Sky Roof parked side-by-side. Reverse side has three photo renderings showing how Sky Roof works, with discussion and price for this option. (A) Price: $20.
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Year: 1976  (Item #H2329)
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CHEVROLET (Chevrolet [Caprice and Impala], Monte Carlo, Chevelle, Camaro, Concours/Nova, Vega, Monza, Chevette and Corvette), "Chevrolet Consumer Information":
12 page non-color catalog, 8x10. Brochure consists of charts illustrating Chevrolet automobile stopping distances, tire reserve load and acceleration and passing ability, with discussion. Dealer databook supplement. Copyright 1975. (A) Price: $10.
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Year: 1976  (Item #H2336)
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CHEVROLET, "Comparison No. 2: Vega vs. Pinto":
6 page non-color folder, 11x9. White cover, with black lettering, has two photographs showing three-quarter frontal views of Chevrolet Vega GT Hatchback Coupe and Ford Pinto Hatchback Coupe. Folder opens to 11x25 layout with three additional photographs showing three- quarter frontal and three-quarter rear views of Vega and three-quarter rear view of Pinto and drawing illustrating anti-corrosion protection in the Vega, with lists of features. Reverse side has one additional photograph of Pinto, with list of features and charts comparing Vega to Pinto in the areas of warranty/maintenance, price and economy. Dealer databook supplement. (A) Price: $10.
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Year: 1976  (Item #H2908)
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CHEVROLET (Pickups, Suburban, Blazer, Vans and Chassis-Cab), "Precision Truck Selling: Chevrolet Light-Duty Trucks":
4 page non-color folder, 11x9. Tan cover, with brown lettering, has three brown-toned photographs showing Chevrolet Blazer, Suburan and Chevy Van, with discussion on sales training course being offered. Folder opens to 11x17 layout with two photographs showing Chevrolet Pickup Truck and Chassis-Cab with van body, with additional information on training course and application for enrollment. (A) Price: $5.
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Year: 1976  (Item #H2929)
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CHEVROLET (Pickups, El Camino, Suburban, Blazer and Vans), "Chevrolet Truck Accessories Catalog":
16 page color catalog, 11x4. Covers open to two page photograph showing mirror, wheel cover, horizontal shock, grille guard and spare tire lock. Twenty-eight photographs and photo renderings show accessories you could purchase with your new truck "to help you equip your Chevrolet truck, El Camino or Van in a way that best suits your personal driving needs" -- wheel covers, rear window air deflectors (Suburban and Blazer), luggage carriers, shock absorbers, trailer hitches, wiring harnesses, winch, rear step bumper, grille guard, bumper guards, mirrors, radios, etc. Dealer databook supplement. (A) Price: $20.
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Year: 1976  (Item #H2303)
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CHEVROLET, "New Vega Cabriolet":
2 page color sheet, 9x11. Front of sheet is black, with yellow and white lettering, and is photograph showing three-quarter rear view of yellow and white Chevrolet Vega Cabriolet Sport Coupe. Reverse side has two photographs showing features of car, with list of features and list of color combinations available. Dealer databook insert. I.D. #WRV 2/76. (A) Price: $10.
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Year: 1976  (Item #H2937)
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CHEVROLET, "Vega and Monza Sky Roof - Now Available for Order":
2 page color sheet, 11x9. Front of sheet is photo rendering showing Sky Roofs on yellow Vega GT Coupe and red Monza 2+2 Hatchback Coupe, with discussion. Reverse side has three photo renderings showing how Sky Roof operates, with information for dealer on operating instructions and pricing. Dealer databook supplement. I.D. #2/76 WRV. (A) Price: $5.
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Year: 1976  (Item #H2938)
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CHEVROLET (Chevelle, Nova, Camaro, Vega, Pickups and Vans [After-Market]), "A.R.A. Auto Air Conditioning for Chevy . . . When You Build 'em Better":
6 page color folder, 11x9. Cover is photograph showing blue interior and dashboard in Chevrolet Chevelle. Folder opens to 11x26 layout with eleven photographs showing "in- dash" and wall-to-wall" A. R. A. air-conditioning systems for 1969-74 Chevrolet Caprice and Impala, 1970-74 Chevelle, 1969-74 Nova, 1970 1/2-74 Camaro, 1971-74 Vega and 1968-74 Pickup Trucks (including Suburban and GMC Trucks, with descriptions. Reverse side has five photographs showing units for 1968-72 Chevrolet Pickup, 1973-74 LUV Pickup, 1971-74 Van dash and van console models and art rendering showing A. R. A. headquarters building. I.D. #6600421. (A) Price: $10.
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Year: 1976  (Item #H2325)
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CHEVROLET, "LUV: Your Money's Worth. Mile After Mile After Mile":
4 page color folder, 11x9. White cover, with blue Chevrolet emblem and black and white lettering, has three photographs showing three-quarter frontal view of one yellow and one green Chevrolet LUV pickup truck and three-quarter rear view of blue model. Folder opens to 11x17 layout with six photographs showing exterior, interior, engine and disc brakes, with discussion and list of features. Back cover has six miniature side view drawings of trucks showing paint colors available, three drawings of bench seats showing upholstery selections and front, rear, top and side view dimensional photographs, with discussion and specifications. Dealer databook supplement. Dated Jan. 1976. I.D. #3336-1. (A) Price: $15.
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