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The Automotive Chronicles is a newsletter for those who collect and preserve automotive brochures, dealer albums, magazines, programs, memorabilia and out-of-print books… invaluable information source for collectors, restorers, museums, publishers, manufacturers and investors.
 
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Checker
SALES LITERATURE :: TAXI CABS
 


Year: 1961  (Item #B12772)
  -   Photo 1   
CHECKER (Marathon and Aerobus), "Experienced Taxicab Operators Prefer Checker Model A-9: Now, Better Than Ever":
8 page color catalog, 9x12. Green cover, with red and black lettering, has three-quarter frontal view photo rendering of yellow Checker Taxi driving past drawings of busy city and country scenes. Seven photographs, photo renderings and drawings, including nice one and one-half page 11-point labeled photo rendering of chassis, show exterior, interior, engine, chassis and features. Includes discussion, specifications and top and side view dimensional drawings. Comes with separate "Manufacturer's Suggested Retail Price Schedule" sheet, dated Sep. 19, 1960. Price: $30.
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Year: 1966  (Item #B10279)
  -   Photo 1   
CHECKER (Marathon A-12E, A-11E and Custom and Aerobus Limousines), "Checker":
6 page non-color folder, 11x9. Cover has frontal view photo of Checker Sedan. Folder has eight photos showing exterior and interior of Marathon Deluxe A-12E Sedan, A-11E Sedan, Aerobus 8-Door Limousine and Custom Limousine with discussion and specs. Reverse side has three additional photographs showing Marathon Sedan and Station Wagon and Model A-11 Taxicab, plus view of engine and chassis, with discussion. Price: $30.
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Year: 1968  (Item #B21821)
  -   Photo 1   
CHECKER (Marathon), "Checker Announces a 'Second Generation' Crime-Stopping Taxicab, the Life Guard":
2 page non-color sheet, 11x9. Front of sheet is red, white and black, with black and white lettering, and has photograph showing side view of Checker Marathon Taxi Cab. Reverse side has photograph showing "Life-Guard" partition, with lists of features and Checker sales offices. Price: $25.
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Year: 1976  (Item #B26345)
  -   Photo 1   
CHECKER (Marathon), "Some Straight Talk About Taxicabs":
4 page non-color folder, 11x9. Yellow cover, with black lettering, frames photograph showing three- quarter frontal view of Checker Taxi Cab parked in outdoor setting, with list of features. Folder opens to 11x17 layout with three photographs showing exterior and interior (passenger compartment) features, with discussion. Back cover has specifications and lists of standard and optional equipment and paint and upholstery colors available. Copyright 1975. Price: $20.
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Year: 1976  (Item #B26346)
  -   Photo 1   
CHECKER (Marathon), "Some Straight Talk About Taxicabs":
4 page non-color folder, 11x9. Yellow cover, with black lettering, frames photograph showing three- quarter frontal view of Checker Taxi Cab parked in outdoor setting, with list of features. Folder opens to 11x17 layout with three photographs showing exterior and interior (passenger compartment) features, with discussion. Back cover has specifications and lists of standard and optional equipment and paint and upholstery colors available. Comes with letter on Checker Western Sales letterhead, dated Jul. 1, 1975, to potential customer and matching business card which is stapled to letter. Price: $25.
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Year: 1976  (Item #B26347)
  -   Photo 1   
CHECKER (Marathon), "Some Straight Talk About Taxicabs":
4 page non-color folder, 11x9. Yellow cover, with black lettering, frames photograph showing three- quarter frontal view of Checker Taxi Cab parked in outdoor setting, with list of features. Folder opens to 11x17 layout with three photographs showing exterior and interior (passenger compartment) features, with discussion. Back cover has specifications and lists of standard and optional equipment and paint and upholstery colors available. Comes with original mailing envelope, postmarked Jul. 7 '75. Price: $25.
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Year: 1979  (Item #B26354)
  -   Photo 1   
CHECKER (Marathon), "Some Straight Talk About Taxicabs":
4 page non-color folder, 11x9. Yellow cover, with black lettering, frames photograph showing three- quarter frontal view of Checker Taxi Cab parked in outdoor setting, with list of features. Folder opens to 11x17 layout with three photographs showing exterior and interior (passenger compartment) features, with discussion. Back cover has specifications and lists of standard and optional equipment and paint and upholstery colors available. Copyright 1978. Price: $20.
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Year: 1980  (Item #B32016)
  -   Photo 1   
CHECKER (Marathon [Models A-11 and A-11E]), "Some Straight Talk About Taxicabs":
4 page non-color folder, 11x9. Yellow cover, with black lettering, frames photograph showing three-quarter frontal view of Checker Taxi Cab parked in outdoor setting, with list of features. Folder opens to 11x17 layout with three photographs showing exterior and interior (passenger compartment) features, with discussion. Back cover has specifications and lists of standard and optional equipment and paint and upholstery colors available. Cover has dealer stamp; therefore, price has been reduced. Comes with: a) "Checker Taxicabs - Suggested Retail Price List - 1980": 2 page (single-side printed) non-color sheet, 14x9. Sheet lists base prices for models A-11 and A-11E and prices for options; and b) original mailing envelope. Copyright 1980. Price: $30.
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