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Year: 1957 (Item #B12856) -
Photo
1
SUPERIOR COACH COMPANY (Cadillac Fleetwood), "The
Coach of Tomorrow . . . Yours Today! Superior
Coach on Cadillac Chassis": 2 page (single-side
printed) non-color sheet, 11x9. Sheet is blue
and white, with black and white lettering, and
has photo rendering showing grille and headlights
on car, with specifications. Price: $35.
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Year: 1970 (Item #B13039) -
Photo
1
SUPERIOR COACH COMPANY "Meet the New Superior
Modified Ford Ambulance": 6 page color folder,
12x9. Blue cover, with red and black lettering,
is photograph showing frontal view of red and
white Ford Ambulance by Superior. Folder opens
to 12x24 layout with seven photographs showing
exterior, interior, engine, suspension system
and features, with discussion and lists of standard
and optional equipment. Reverse side has seven
side view dimensional drawings illustrating custom
interiors, with descriptions. Price: $25.
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Year: 1970 (Item #B25944) -
Photo
1 Photo
2
SUPERIOR COACH COMPANY "Superior Seventy: Ambulances
on Cadillac and Pontiac Chassis": 12 page
non-color catalog, with pocket, 9x12. White cover,
with red and black lettering, has purple, yellow
and red psychedelic art rendering of ambulance
at scene of emergency. Seventy-three photographs,
photo renderings and drawings show features, options
and accessories for Superior ambulances on Cadillac
and Pontiac chassis. Includes discussion, chassis
specifications and chart listing standard and
optional equipment. Pocket contains: a) five 2
page color sheet, 9x12. Sheets have a total of
twelve photographs showing exterior and interior
views for Super 54+ and 51 on Cadillac chassis
and 51), 48 and Consort on Pontiac chassis, plus
seven sets of interior and side view dimensional
drawings, with discussion; and b) 11x9 sheet with
body specifications. Price: $75.
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Year: 1970 (Item #B25945) -
Photo
1
SUPERIOR COACH COMPANY "Superior Seventy: Ambulances
on Cadillac and Pontiac Chassis": 12 page
non-color catalog, with pocket, 9x12. White cover,
with red and black lettering, has purple, yellow
and red psychedelic art rendering of ambulance
at scene of emergency. Seventy-three photographs,
photo renderings and drawings show features, options
and accessories for Superior ambulances on Cadillac
and Pontiac chassis. Includes discussion, chassis
specifications and chart listing standard and
optional equipment. Pocket contains: a) five 2
page color sheet, 9x12. Sheets have a total of
twelve photographs showing exterior and interior
views for Super 54+ and 51 on Cadillac chassis
and 51), 48 and Consort on Pontiac chassis, plus
seven sets of interior and side view dimensional
drawings, with discussion; and b) 11x9 sheet with
body specifications. Shows light handling; therefore,
price has been reduced. Price: $70.
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Year: 1970 (Item #B9200) -
Photo
1
SUPERIOR COACH COMPANY (Cadillac and Pontiac),
"Superior: The Professional Choice": 16 page
color catalog, 9x12. Cover is photograph showing
three- quarter frontal view of two-tone green
Cadillac Superior Crown Sovereign Landaulet Hearse.
Twenty-three photographs show exterior and interior
views of Superior Cadillac Crown Royale and Crown
Sovereign Landaulet Funeral Cars and Limousines,
Royale and Sovereign Funeral Cars and Limousines,
and Flower Car and Pontiac Royale and Sovereign
Landaulet Hearses and Limousines and Consort Coach
and Limousine. Includes discussion, specifications
and three sets of dimensional drawings. Comes
with letter on Superior Coach Corporation letterhead,
dated Nov. 1969, to potential customer. Price:
$50.
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Year: 1970 (Item #B25943) -
Photo
1
SUPERIOR COACH COMPANY (Cadillac and Pontiac),
"Superior: The Professional Choice": 16 page
color catalog, 9x12. Cover is photograph showing
three- quarter frontal view of two-tone green
Cadillac Superior Crown Sovereign Landaulet Hearse.
Twenty-three photographs show exterior and interior
views of Superior Cadillac Crown Royale and Crown
Sovereign Landaulet Funeral Cars and Limousines,
Royale and Sovereign Funeral Cars and Limousines,
and Flower Car and Pontiac Royale and Sovereign
Landaulet Hearses and Limousines and Consort Coach
and Limousine. Includes discussion, specifications
and three sets of dimensional drawings. Cover
has a notecard from Superior Coach Corporation,
dated Jul. 22, 1970, stapled neatly to top right
corner. Price: $45.
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Year: 1972 (Item #B25950) -
Photo
1
SUPERIOR COACH COMPANY "Superior Pontiac":
8 page color catalog, 11x8. Black cover with blue
and gray lettering and gray and black Superior
emblem. Six photographs, including two nice two
page views, show exterior and interior of Superior
Sovereign and Consort Landaulet Hearses and Limousines
on Pontiac chassis. Includes discussion and two
sets of interior and side view dimensional drawings.
Shows light handling; therefore, price has been
reduced. Dated 9-71. I.D. #55398. Price: $30.
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Year: 1972 (Item #B25949) -
Photo
1
SUPERIOR COACH COMPANY (Cadillac, Ford and Pontiac),
"Superior Ambulances": 8 page color catalog,
with pocket, 11x9. Orange cover with black lettering
and black and white Superior emblem. Fifty photographs
show features, options and accessories and cutaway
photo rendering shows frame. Includes discussion.
Pocket contains: a) four 4 page color folder,
11x8, for Superior Standard Headroom (Cadillac
and Pontiac), Superior 54 and 51 (Cadillac and
Pontiac) and Superior Modified Ford Ambulances.
Folders have a total of fifteen photographs showing
exterior and interior features, with discussion,
specifications and twenty-six drawings illustrating
floor plans and dimensions; and b) "Superior Ambulances
Optional Extras": 4 page non-color folder, 11x8.
Three page list of options available, with Option
Numbers. Superior Coach Corporation "Thank You
for Your Interest in . . ." note is stapled to
portfolio. Price: $50.
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Year: 1976 (Item #B25956) -
Photo
1
SUPERIOR COACH COMPANY "All New Superior Funeral
Coaches on Buick Chassis": 2 page color sheet,
9x12. Front of sheet is white, with black and
blue lettering, and has two photographs showing
white Superior Precision Crown and black Custom
model funeral coaches, with discussion. Reverse
side has photograph showing interior, with lists
of standard and optional features and paint and
upholstery colors available and side view dimensional
drawing. Price: $20.
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Year: 1976 (Item #B25958) -
Photo
1
SUPERIOR COACH COMPANY "Superior Funeral Coaches":
12 page color catalog, 9x12. White cover, with
black lettering, frames photograph showing three-
quarter frontal view of gold and white Superior
Sovereign Regal Landaulet on Cadillac chassis
parked in outdoor setting. Twenty-eight photographs
sand drawings show exterior, interior, features,
options, upholstery and woodgrain cabinet color
selections available for Superior Sovereign Regal
Landaulet, Crown Sovereign Landaulet and Sovereign
Funeral Coaches, all of which were available with
Regency, Chateau or Baronet trim. Includes discussion,
drawings illustrating floor plan and underfloor
compartment and interior and side view dimensional
drawings. Comes with original mailing envelope,
postmarked Jul. 21 '76. Price: $30.
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Year: 1977 (Item #B25960) -
Photo
1
SUPERIOR COACH COMPANY "Superior on Buick":
2 page non-color sheet, 9x12. Front of sheet is
gray, with white lettering, and has four photo
renderings showing side views of Superior Precision,
Precision Crown, Custom and Custom Crown Hearses,
with discussion. Reverse side has lists of standard
and optional features and equipment and list of
paint and upholstery color selections available.
Price: $20.
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Year: 1977 (Item #B25962) -
Photo
1
SUPERIOR COACH COMPANY (Cadillac), "Superior on
Buick": 2 page (single-side printed) color
sheet, 9x12. Sheet is medium blue, with light
blue lettering, and has four photo renderings
showing three-quarter rear view of green and white
Superior Precision Crown Hearse and side views
of gold and black Precision, blue and black Custom
and brown and white Custom Crown models, with
discussion. Price: $5.
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Year: 1978 (Item #B25964) -
Photo
1
SUPERIOR COACH COMPANY (Chevrolet), "In 1942,
the First Tough, All-Steel Superior Modular Units
Went Into Action": 4 page color folder, 11x9.
Black cover, with white lettering, frames photo
rendering showing three-quarter rear view of front
half of Superior military truck being used in
WWII. Folder opens to 11x17 layout with one and
one-half page photograph showing three-quarter
frontal views of Superior 61-M and 61-MW Ambulances
on Chevrolet chassis and two inset photographs
showing interiors, with discussion. Back cover
has cutaway photo rendering showing interior features,
with discussion. U.S.A./Canada. Price: $20.
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Year: 1978 (Item #B25965) -
Photo
1
SUPERIOR COACH COMPANY (Chevrolet and Ford), "The
Idea of a Walk-Through Ambulance Has Always Been
a Good One": 4 page color folder, 11x9. Black
cover, with white lettering, frames photo rendering
showing three-quarter frontal view of vintage
"County Ambulance". Folder opens to 11x17 layout
with one and one-half page photograph showing
three-quarter frontal views of Superior 61-MW
Ambulances on Ford and Chevrolet chassis and two
inset photographs showing interiors, with discussion.
Back cover has cutaway photo rendering showing
interior features, with discussion. U.S.A./Canada.
Price: $20.
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Year: 1978 (Item #B25967) -
Photo
1
SUPERIOR COACH COMPANY (Buick and Cadillac), "Interpretations
of Tradition": 12 page color catalog, 9x12.
Heavy brown cover, with black lettering, has glued-
on print of Bernie Fuchs art rendering, "Jazzman's
Funeral". Twenty-one photographs show exterior
and interior of Superior Sovereign, Crown Sovereign
and Sovereign Regal Hearses on Cadillac chassis
and Precision, Precision Crown, Custom and Custom
Crown models on Buick chassis. Hearses are interspersed
amid famous art renderings of funeral processions,
with discussion on back cover of the artists and
their works. Includes discussion, specifications
and side view dimensional drawing. Price: $30.
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Year: 1978 (Item #B25968) -
Photo
1
SUPERIOR COACH COMPANY (Buick and Cadillac), "Interpretations
of Tradition": 12 page color catalog, 9x12.
Heavy brown cover, with black lettering, has glued-
on print of Bernie Fuchs art rendering, "Jazzman's
Funeral". Twenty-one photographs show exterior
and interior of Superior Sovereign, Crown Sovereign
and Sovereign Regal Hearses on Cadillac chassis
and Precision, Precision Crown, Custom and Custom
Crown models on Buick chassis. Hearses are interspersed
amid famous art renderings of funeral processions,
with discussion on back cover of the artists and
their works. Includes discussion, specifications
and side view dimensional drawing. Comes with
letter on Sheller-Globe Corporation, Superior
Lima Division, letterhead, dated Jan. 5, 1978,
to potential customer and original mailing envelope.
Price: $40.
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Year: 1978 (Item #B25969) -
Photo
1
SUPERIOR COACH COMPANY (Buick and Cadillac), "Interpretations
of Tradition": 12 page color catalog, 9x12.
Heavy brown cover, with black lettering, has glued-
on print of Bernie Fuchs art rendering, "Jazzman's
Funeral". Twenty-one photographs show exterior
and interior of Superior Sovereign, Crown Sovereign
and Sovereign Regal Hearses on Cadillac chassis
and Precision, Precision Crown, Custom and Custom
Crown models on Buick chassis. Hearses are interspersed
amid famous art renderings of funeral processions,
with discussion on back cover of the artists and
their works. Includes discussion, specifications
and side view dimensional drawing. Comes with:
a) "Superior-on-Buick Custom and Prevision Funeral
Coaches": 2 page (single-side printed) non-color
sheet, 9x12. White sheet, with black lettering,
has photograph showing three-quarter frontal view
of Buick hearse, with specifications, lists of
standard and optional features and equipment and
list of paint and upholstery colors available;
b) letter on Sheller-Globe Corporation, Superior
Lima Division, letterhead, dated Jan. 5, 1978,
to potential customer; and c) original mailing
envelope. Price: $40.
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Year: 1979 (Item #B25970) -
Photo
1
SUPERIOR COACH COMPANY (Cadillac), "Superior Royale":
2 page color sheet, 11x9. Front of sheet is silver,
with white lettering, and frames photograph showing
three-quarter rear view of white Superior Royale
Hearse on Cadillac chassis parked in front of
church, with discussion. Reverse side has two
photographs showing interior views, with specifications
and lists of standard and optional equipment and
features. Price: $10.
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Year: 1979 (Item #B25971) -
Photo
1 Photo
2
SUPERIOR COACH COMPANY (Buick and Cadillac), "Presenting
Superior": Portfolio, 11x9. Silver cover has
three black "filmstrips" with white lettering.
Portfolio opens to 11x17 layout with ten slides
of filmstrip showing Superior Hearse on Cadillac
chassis driving on country road and side view
dimensional drawing, with specs for Buick and
Cadillac. Contains four 2 page color sheet, 11x9.
Each sheet is silver with black and white lettering.
Fronts of sheets have photos showing Superior
Crown Sovereign, Regal Brougham and Sovereign
Brougham, Landaulet and Regal Hearses, with discussion
on each sheet. Reverse sides of sheets have a
total of eleven photos showing exterior and interior
features, including Sovereign Limousine, with
lists of specs and options. Fourth sheet shows
Super Precision, Precision Crown, Precision Crown
Deluxe, Custom and Custom Crown models. Price:
$40.
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Year: 1979 (Item #B25972) -
Photo
1
SUPERIOR COACH COMPANY (Buick and Cadillac), "Presenting
Superior": Portfolio, 11x9. Silver cover has
three black "filmstrips" with white lettering.
Portfolio opens to 11x17 layout with ten slides
of filmstrip showing Superior Hearse on Cadillac
chassis driving on country road and side view
dimensional drawing, with specs for Buick and
Cadillac. Contains four 2 page color sheet, 11x9.
Each sheet is silver with black and white lettering.
Fronts of sheets have photos showing Superior
Crown Sovereign, Regal Brougham and Sovereign
Brougham, Landaulet and Regal Hearses, with discussion
on each sheet. Reverse sides of sheets have a
total of eleven photos showing exterior and interior
features, including Sovereign Limousine, with
lists of specs and options. Fourth sheet shows
Super Precision, Precision Crown, Precision Crown
Deluxe, Custom and Custom Crown models. Comes
with original mailing envelope, postmarked Dec.
4 '78. Price: $45.
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