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The Automotive Chronicles is a newsletter for those who collect and preserve automotive brochures, dealer albums, magazines, programs, memorabilia and out-of-print books… invaluable information source for collectors, restorers, museums, publishers, manufacturers and investors.
 
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Lotus
1961-1991
SALES LITERATURE :: CARS & TRUCKS
 


Year: 1968  (Item #B29877)
  -   Photo 1   
LOTUS, "Elan Plus A Lot":
4 page non-color folder, 12x9. White cover, with black lettering and black and white lettering Lotus emblem, has photographs showing side view of Lotus Elan +2 sport coupe, with discussion. Folder opens to 11x17 layout with photograph showing frontal view of car, with detailed discussion, performance data and graph. Back cover has photograph showing side view, with specifications and front/rear and side view dimensional drawings. Original factory literature produced from an article in "Motor" magazine. U.S. Price: $15.
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Year: 1970  (Item #B13959)
  -   Photo 1   
LOTUS, "A Seven for the Seventies":
4 page non-color folder, 11x9. White cover, with black lettering and emblem, has photograph showing three-quarter frontal view of Lotus Seven sports car. Folder opens to 11x17 layout with two photographs showing three-quarter frontal and three-quarter rear views and detailed "Motor" drawing of car, with discussion. Back cover has photograph showing side view, drawings of frame and suspension system, with discussion. Original factory literature produced from an article in "Motor" magazine, dated Mar. 14, 1970. Folded for mailing; therefore, price has been reduced. U.S. Price: $10.
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Year: 1970  (Item #B13961)
  -   Photo 1   
LOTUS (Seven):
Press release, 12x8. Consists of: a) Publicity photo, 4x5. Photograph shows three-quarter frontal view of the Lotus Seven parked at airport; b) "A Seven for the Seventies": 2 page non-color sheet, 11x8. Front of sheet has line drawing of the Lotus seven, with specifications. Reverse side has detailed Tony Divy drawing, with dimensions; c) one page of press release information (I.D. #25270/14); d) 3x5 "With the Compliments of Lotus Components Ltd" card; and e) original mailing envelope, postmarked 10 VI 70. Price: $45.
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Year: 1971  (Item #B13962)
  -   Photo 1   
LOTUS, "Lotus + 2 'S' Specifications Sheet":
2 page (single-side printed) color sheet, 12x8. Top of sheet is photograph showing three-quarter frontal view of white Lotus + 2 'S' coupe in outdoor setting, with discussion and specifications at bottom. Price: $25.
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Year: 1971  (Item #B13964)
  -   Photo 1   
LOTUS, "Lotus + 2":
4 page color folder, 9x9. Black cover, with white lettering, has three-quarter frontal view photograph of red Lotus +2 coupe in outdoor setting. Folder opens to 9x18 layout with three photographs showing interior and luggage compartment, with discussion and specifications. Back cover has two photos showing Lotus race car and engine/chassis, with discussion on racing history. Canadian. Price: $30.
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Year: 1971  (Item #B13971)
  -   Photo 1   
LOTUS, "Lotus Seven Technical Specifications":
Three 2 page (single-side printed) non-color sheet, 11x7. Sheets are white with purple lettering and purple-toned photographs. Front sheet has photograph showing three-quarter frontal view of the Lotus Seven in outdoor setting at bottom, with specifications on top. Reverse side has detailed drawing with dimensions. The second and third pages are single-side printed, with two photographs, prices and list of authorized dealerships. Sheets are stapled together. Price: $30.
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Year: 1971-73  (Item #B13972)
  -   Photo 1   
LOTUS (Seven and Ford G.T.), "Caterham Car Sales and Coachworks Limited":
2 page non-color sheet, 12x8. Sheet is white with purple lettering and purple-toned photograph. Front of sheet has photograph showing three-quarter frontal view of the Lotus Seven, with base prices for England and the U.S. and prices for options. Reverse side has map showing route to Caterham. Price: $25.
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Year: 1973  (Item #B13960)
  -   Photo 1   
LOTUS (Europa Twin Cam and Special):
2 page color sheet, 7x10. Front of sheet is photograph showing three-quarter frontal view of yellow Lotus Europa Twin Cam sports car at night with headlights on. Reverse side has nine photographs showing exterior, interior, engine and features, with discussion. Comes with: a) "Europa Special": 2 page non-color sheet, 15x11. Front of sheet has three photos showing front, side and three-quarter rear views of Lotus Europa Special, with discussion and specs. Reverse side has photo showing three-quarter frontal view of Lotus Europa Special parked beside Lotus Seven race car on picnic. ofl. Folded for mailing; b) letter on Jensen Motors, Inc., (California) letterhead, dated June 13, 1973, to potential customer stating that they are now importing the Lotus; and c) original mailing envelope. Price: $45.
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Year: 1973  (Item #B13968)
  -   Photo 1   
LOTUS (+2S 130), "Winner's Choice: Lotus":
2 page color sheet, 12x9. Front of sheet is photograph showing three-quarter frontal view of black Lotus +2S 130, with gray top, parked in front of elegant house, with discussion. Reverse side has list of authorized dealerships. Original factory literature produced from an advertisement which appeared in "Autocar" magazine on Oct. 5, 1972. Price: $15.
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Year: 1973  (Item #B13969)
  -   Photo 1   
LOTUS, "Lotus Plus 2S 130/5: An Ambling Option for the Businessman's Express":
6 page non-color folder, 12x9. Cover has three-quarter frontal view photograph of the Lotus Elan +2S across bottom of page, with discussion. Folder opens to 12x25 layout with four photographs showing exterior, interior and engine, discussion, performance data and graph and side and overhead view dimensional drawings. Reverse side has photo showing dashboard, discussion, specifications and price. Original factory literature produced from an article in "Autocar" magazine, dated Oct. 5, 1972. Copyright 1972. I.D. #RP R0014/10. Price: $15.
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Year: 1973  (Item #B4473)
  -   Photo 1   
LOTUS, "Lotus Elite":
20 page color catalog, 8x12. Cover is photograph showing frontal view of blue Lotus Elite coupe. Twenty photos, including seven beautiful full page views, show exterior, interior, engine and features. Includes discussion, specifications, two page cutaway centerfold drawing and side view dimensional drawing. Multi-language. Price: $40.
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Year: 1973  (Item #B14815)
  -   Photo 1   
LOTUS (Europa Special, Elan Sprint and +2S130), "Lotus: Winner's Choice":
6 page color folder, 6x11. Cover is brown, with white lettering and green and yellow emblem. Folder opens to 6x33 layout with three full page three-quarter frontal view photographs of the models. Includes specifications and list of authorized dealers in the U.K. Price: $35.
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Year: 1973  (Item #B29876)
  -   Photo 1   
LOTUS (Europa Twin Cam):
2 page color sheet, 7x10. Front of sheet is photograph showing three-quarter frontal view of yellow Lotus Europa Twin Cam sports car at night with headlights on. Reverse side has nine photographs showing exterior, interior, engine and features, with discussion. Price: $25.
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Year: 1973  (Item #B30221)
  -   Photo 1   
LOTUS (Europa Twin Cam):
2 page color sheet, 7x10. Front of sheet is photograph showing three-quarter frontal view of yellow Lotus Europa Twin Cam sports car at night with headlights on. Reverse side has nine photographs showing exterior, interior, engine and features, with discussion. Shows light handling; therefore, price has been reduced. Price: $20.
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Year: 1973  (Item #B13966)
  -   Photo 1   
LOTUS (Europa Special), "The Unmistakable Lotus":
4 page color folder, 7x10. Two-thirds of cover is red with green and yellow emblem; one-third is black with white lettering and yellow emblem. Back cover is three-quarter frontal view photograph of black car. Folder opens to 7x17 layout with nine additional photographs showing exterior, interior and features. Includes discussion and list of dealers in England, Scotland and Ireland. Price: $45.
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Year: 1975  (Item #B13975)
  -   Photo 1   
LOTUS (Elite):
Press photos (2), 7x9. Photographs show three-quarter frontal (Neg. No. 6731/32) and three-quarter rear views (Neg. No. 6721/227) of the Lotus Elite in outdoor settings. Price: $20.
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Year: 1976  (Item #B32066)
  -   Photo 1    Photo 2  
LOTUS (Elite), "Lotus, Press Kit":
Portfolio, 12x9. Brown laminated cover with gray and black Lotus emblem. Contains: a) "Elite": 20 page color catalog, 8x12. Black cover is photograph showing frontal view of blue Lotus Elite luxury 4-seater sports car. Twenty photographs, including seven full page views of car in various outdoor settings, show exterior, interior, engine and features. Includes discussion, European and North American specifications (cars shown are right-hand drive), detailed one and one-half page cutaway drawing and side view dimensional drawing. Multi-language; b) three 8x12 sheets with cutaway drawings of Lotus Elite, Eclat and Esprit; and c) four pages of press release information. In French. I.D. #JPY / MY / 011275. Price: $75.
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Year: 1976  (Item #B6730)
  -   Photo 1   
LOTUS, "Lotus Eclat":
6 page color folder, 6x11. White cover, with black and white lettering and Lotus emblem, has three fourths page photograph showing three- quarter frontal view of red Lotus Eclat 2+2 sport coupe. Folder opens to 16x11 layout with six photographs showing exterior and interior views, with discussion. Reverse side has two additional photographs showing three-quarter rear view and engine, with specifications. I.D. #DM/M1/975/10. Price: $30.
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Year: 1976  (Item #B4228)
  -   Photo 1   
LOTUS (Elite):
2 page color sheet, 8x11. Front of sheet is photograph showing three-quarter frontal view of purple Lotus Elite in English hunting scene. Reverse side has six photographs showing exterior, interior, engine and features, with discussion. U.S. Price: $25.
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Year: 1976-78  (Item #B4666)
  -   Photo 1   
LOTUS, "Lotus":
10 page color folder, 4x8. Cover has photograph showing Lotus Elite, Esprit and Eclat (Sprint), all in white, parked side-by-side. Folder opens to 20x8 layout with five photographs showing exterior and engine, with discussion and specifications. Reverse side has additional discussion and specifications and photograph of manufacturing facility. U.S. Price: $25.
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Year: 1977  (Item #B4681)
  -   Photo 1   
LOTUS, "Lotus Eclat":
6 page color folder, 6x11. Cover is three-quarter frontal view photograph of yellow car. Eight photographs show exterior and interior of car. Includes discussion and specs. I.D. #DM/M2/1076/20. Price: $30.
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Year: 1978  (Item #B24707)
  -   Photo 1   
LOTUS, "Giant Test: Porsche 924 . Lotus Eclat 523":
6 page part-color folder, 12x8. Cover is photograph showing three-quarter frontal views of red Lotus Eclat 523 and Porsche 924 sport coupes parked on desert. Folder opens to 12x25 layout with nine photographs showing exterior, engine and features of Lotus Eclat and nine photographs showing same views of Porsche 924, with discussion. Reverse side has one additional photograph of cars, with detailed discussion, comparative specifications and prices in British Sterling. Top right corner has minor crease. Price: $15.
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Year: 1979  (Item #B6850)
  -   Photo 1    Photo 2  
LOTUS (Esprit, Elite and Eclat), "Lotus":
10 page color folder, 4x8. Silver cover with black lettering and black and white Lotus emblem. Folder opens to 20x8 layout with four photographs showing exterior and engine for Lotus Elite, Eclat and Esprit sport coupes, with engine specifications and lists of standard equipment. Reverse side has photograph of manufacturing facility, with specifications. U.S. Price: $25.
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Year: 1980  (Item #B32890)
  -   Photo 1   
LOTUS (Esprit Turbo):
8 page color catalog, 12x9. Cover is photograph showing frontal view of Lotus Esprit Turbo sport coupe parked on country lane after rain. Seven photographs, including nice two page centerfold showing side view of car "at speed", show exterior, interior and engine. Includes detailed discussion and list of Lotus dealerships in England and Ireland. Original factory literature produced from an article in "Car" magazine, dated May 1980. Price: $20.
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Year: 1981  (Item #B2302)
  -   Photo 1   
LOTUS (Eclat, Elite and Esprit), "Pure Lotus":
6 page color folder, 12x8. Cover shows Eclat Series 2.2, Elite Series 2.2 Four Seater and Esprit Series 2.2 at sunset on country lane. Nine photographs, discussion and specifications. Price: $25.
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Year: 1983  (Item #B24708)
  -   Photo 1    Photo 2  
LOTUS (Excel), "Lotus, Press Kit":
Portfolio, 12x8. Silver cover with silver-on-silver lettering and black and silver Lotus emblem. Contains nine pages of press release information on Lotus Excel, including detailed specifications. No photos. Dated Feb. 1983. Price: $25.
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Year: 1983  (Item #B24709)
  -   Photo 1   
LOTUS, "Lotus Turbo Esprit":
2 page color sheet, 8x12. Front of sheet is white, with green and black lettering and green, white and yellow Lotus emblem, and frames photograph showing three-quarter frontal view of red Lotus Turbo Esprit sport coupe parked in outdoor setting. Reverse side has specifications. Price: $20.
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Year: 1983  (Item #B24710)
  -   Photo 1   
LOTUS, "Lotus Eclat Excel":
2 page color sheet, 8x12. Front of sheet is white, with green and black lettering and green, white and yellow Lotus emblem, and frames photograph showing three-quarter frontal view of red Lotus Eclat Excel sport coupe parked in outdoor setting. Reverse side has specifications. Price: $20.
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Year: 1983  (Item #B24711)
  -   Photo 1   
LOTUS, "Lotus Esprit S3":
2 page color sheet, 8x12. Front of sheet is white, with green and black lettering and green, white and yellow Lotus emblem, and frames photograph showing three-quarter frontal view of white Lotus Esprit S3 sport coupe parked in outdoor setting. Reverse side has specifications. Price: $20.
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Year: 1983  (Item #B24712)
  -   Photo 1   
LOTUS (Turbo Esprit):
Press photo, 8x10. Photograph shows three-quarter rear view of Lotus Turbo Esprit sport coupe parked in outdoor setting. Price: $10.
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Year: 1984  (Item #B4226)
  -   Photo 1    Photo 2  
LOTUS, "Lotus Esprit Turbo":
4 page color folder, 8x11. Dark gray cover with white lettering and emblem and red, white and blue lines. Folder opens to 8x23 layout with beautiful two page side view photograph of red Lotus Esprit Turbo coupe and six photographs showing exterior and engine, with discussion. Back cover has side view dimensional drawing, with specifications. U.S. Price: $25.
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Year: 1984  (Item #B9294)
  -   Photo 1   
LOTUS, "A New Look for the Lotus Excel":
2 page color sheet, 8x12. Front of sheet has three-quarter frontal, three-quarter rear and side view photographs of Excel Coupe, with discussion. Reverse side has specifications and side view dimensional drawing. Price: $20.
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Year: 1984  (Item #B16115)
  -   Photo 1   
LOTUS, "Lotus Esprit Turbo Cutaway Drawing":
2 page non-color sheet, 9x11. Front of sheet is white, with black lettering and black and white emblem, and has three-quarter rear view cutaway drawing of Lotus Turbo Esprit coupe. Reverse side has specifications. U.S. I.D. #LV9. Price: $15.
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Year: 1984  (Item #B24714)
  -   Photo 1   
LOTUS, "Lotus Esprit Turbo":
4 page color folder, 8x11. Dark gray cover with white lettering and emblem and red, white and blue lines. Folder opens to 8x23 layout with beautiful two page side view photograph of red Lotus Esprit Turbo coupe and six photographs showing exterior and engine, with discussion. Back cover has side view dimensional drawing, with specifications. Comes with "Lotus Suggested Retail Price List" dated 1984. U.S. Price: $35.
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Year: 1986  (Item #B24715)
  -   Photo 1   
LOTUS, "Lotus Esprit Turbo":
4 page color folder, 8x11. Dark gray cover with white lettering and emblem and red, white and blue lines. Folder opens to 8x23 layout with beautiful two page side view photograph of red Lotus Esprit Turbo coupe and six photographs showing exterior and engine, with discussion. Back cover has side view dimensional drawing, with specifications. Comes with: "Lotus Overseas Delivery": 4 page non-color folder, 9x6. White cover with green lettering and green and white Lotus emblem. Folder opens to 9x11 layout with discussion on the price for overseas delivery, procedures and delivery in England. Back cover has information on scheduling and a summary of the benefits of overseas delivery. U.S. Price: $35.
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Year: 1986/87  (Item #B24716)
  -   Photo 1   
LOTUS (Esprit Turbo), "Lotus":
4 page color folder, 10x13. Cover is photograph showing overhead view of front half of silver Lotus Turbo Esprit. Folder opens to 10x25 layout with three photographs of car, including racing photo of Jimmy Clark in the Type 38 at the Indy 500 in 1965, with discussion. Back cover has discussion and specifications. Front cover has red dealership stamp on hood of car and back cover has "used in 1987" written in green ink; therefore, price has been reduced. U.S. Revised 5/86. I.D. #LV9. Price: $20.
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Year: 1986/87  (Item #B36656)
  -   Photo 1   
LOTUS (Esprit Turbo), "Lotus":
4 page color folder, 10x13. Cover is photograph showing overhead view of front half of silver Lotus Turbo Esprit. Folder opens to 10x25 layout with three photographs of car, including racing photo of Jimmy Clark in the Type 38 at the Indy 500 in 1965, with discussion. Back cover has discussion and specifications. U.S. Revised 5/86. I.D. #LV9. Price: $25.
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Year: 1986/87  (Item #B36657)
  -   Photo 1    Photo 2   Photo 3  
LOTUS (Esprit Turbo), "Lotus":
4 page color folder, 10x13. Cover is photograph showing overhead view of front half of silver Lotus Turbo Esprit. Folder opens to 10x25 layout with three photographs of car, including racing photo of Jimmy Clark in the Type 38 at the Indy 500 in 1965, with discussion. Back cover has discussion and specifications. Comes with five page list of "Lotus Dealers". U.S. Revised 5/86. I.D. #LV9. Price: $35.
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Year: 1987  (Item #B32891)
  -   Photo 1   
LOTUS (Caterham and Turbo), "Lotus + Seven Service Holland":
2 page non-color sheet, 12x8. Front of sheet is white, with black lettering, and has two photographs showing three-quarter frontal views of Caterham Super Seven Lotus roadster and Lotus Turbo sport coupe, with list of services offered by Holland service center. Reverse side has nine drawings of performance parts, with descriptions, prices and contact information for center. In Dutch. Dated 31_12_'86. Price: $15.
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Year: 1988  (Item #B24718)
  -   Photo 1   
LOTUS (Turbo), "Lotus Esprit":
6 page color folder, 12x8. Gray and white cover with red and black lettering and gray, yellow and white Lotus emblem. Folder opens to 12x25 layout with eight photographs showing three-quarter frontal view of silver Lotus Esprit Turbo sport coupe, interior, dashboard, engine, upholstery fabric and craftsmen at work, with discussion. Reverse side has two photographs showing three-quarter rear view of car and Connolly leather being prepared for upholstery, with discussion, specifications, performance graph and side view dimensional drawing. U.S. Price: $25.
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Year: 1988  (Item #B24719)
  -   Photo 1    Photo 2  
LOTUS (Esprit Turbo), "Launching Lotus, Press Kit":
Portfolio, 12x9. Cover is photograph showing overhead rear view of Lotus Esprit Turbo sport coupe. Contains: a) four 7x9 press photos showing three-quarter frontal, three-quarter rear, side and interior views of car; b) three 7x5 press photos of officers in company; and c) nineteen pages of press release information. U.S. Dated 102187. Price: $50.
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Year: 1989  (Item #B24721)
  -   Photo 1    Photo 2  
LOTUS (Esprit Turbo), "Lotus, Press Kit":
Portfolio, 12x9. Green cover with green, yellow and white Lotus emblem. Contains: a) two 5x7 press photos showing three-quarter frontal views (different) of Lotus Esprit Turbo sport coupe; b) 7x5 press photo of Ronald L. Foster, C.E.O.; and c) fourteen pages of press release information. U.S. Dated 071488. Price: $40.
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Year: 1990  (Item #B24722)
  -   Photo 1    Photo 2  
LOTUS (Elan), "Lotus, Press Kit":
Portfolio, 12x9. Green cover with green, yellow and white Lotus emblem. Contains: a) four 8x10 color press photos showing three- quarter frontal (two), side and interior views of Lotus Elan Convertible; b) five 8x10 technical drawings showing cutaway view of Lotus Elan; chassis, powertrain and suspension layout; body components; rear suspension layout; and front left-hand suspension; and c) nine pages of press release information. Detroit Auto Show. U.S. Dated Jan. 3, 1990. Price: $60.
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Year: 1990  (Item #B24723)
  -   Photo 1    Photo 2  
LOTUS (Elan), "Lotus, Press Kit":
Portfolio, 12x9. Green cover with green, yellow and white Lotus emblem. Contains: a) three 8x10 color press photos showing three-quarter frontal (two), side and interior views of Lotus Elan Convertible; b) five 8x10 technical drawings showing cutaway view of Lotus Elan; chassis, powertrain and suspension layout; body components; rear suspension layout; and front left-hand suspension; and c) nine pages of press release information. Detroit Auto Show. U.S. Dated Jan. 3, 1990. Price: $50.
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Year: 1990  (Item #B24735)
  -   Photo 1   
LOTUS, "Lotus Elan Model Range":
2 page color sheet, 8x11. Front of sheet is photograph showing three-quarter frontal view of red Lotus Elan Cabriolet. Reverse side has lists of standard equipment, chart listing options and prices in British Sterling, and list of paint and upholstery colors available. Dated 20.6.90. Price: $15.
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Year: 1990  (Item #B24739)
  -   Photo 1   
LOTUS (Elan and Elan SE), "Elan: The Story":
4 page non-color folder, 11x8. White cover, with green lettering and green and white Lotus emblem, has discussion on the history of the Lotus Elan sportscar. Folder opens to 11x16 layout with discussion and specifications. Back cover has discussion and front and side view dimensional drawings. Price: $15.
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Year: 1990-93  (Item #B24726)
  -   Photo 1   
LOTUS, "Lotus Esprit SE":
2 page color sheet, 8x12. Front of sheet is photograph showing three-quarter frontal view of silver Lotus Esprit SE sports coupe parked in outdoor setting. Reverse side has discussion, specifications, side view dimensional drawing and acceleration graph. U.S. Price: $15.
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Year: 1991  (Item #B9853)
  -   Photo 1   
LOTUS, "Esprit":
2 page color sheet, 8x12. Front of sheet is three-quarter rear view photo of red Lotus Esprit Coupe in outdoor setting. Reverse side has discussion, specs and side view dimensional drawing. Price: $15.
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Year: 1991  (Item #B9854)
  -   Photo 1   
LOTUS, "Lotus Esprit Turbo SE":
2 page color sheet, 8x12. Front of sheet is three-quarter frontal view photograph of white Lotus Esprit Turbo SE sport coupe parked in front of ornate building. Reverse side has discussion, specifications, side view dimensional drawing and performance graph. Price: $15.
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Year: 1991  (Item #B9856)
  -   Photo 1   
LOTUS, "Lotus Elan SE":
2 page color sheet, 8x12. Front of sheet is three-quarter frontal view photograph of silver Lotus Elan SE Convertible in outdoor setting. Reverse side has discussion, specifications, side view dimensional drawing and performance graph. Price: $15.
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Year: 1991  (Item #B6763)
  -   Photo 1   
LOTUS (Elan):
2 page color sheet, 9x11. Front is three-quarter frontal view photograph of yellow convertible with top down. Reverse side has discussion, specs and side view dimensional drawing. Dated 1991. Price: $15.
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Year: 1991  (Item #B9288)
  -   Photo 1   
LOTUS, "Lotus Elan":
14 page color catalog, with pocket, 11x9. White cover with green lettering and yellow, green and white emblem. Cover opens to beautiful two page three-quarter frontal view photograph of red Lotus Elan Convertible by lake. Twenty-five photographs and drawings show exterior, interior, engine, chassis and features. Eleven additional photographs show historical street and racing scenes. Includes discussion. Pocket contains: a) "Elan: The Story": 4 page non-color folder, 11x8. Discussion on the history of Lotus Elan, specifications and front and side view dimensional drawings; and b) 2 page non-color sheet listing authorized Lotus dealers. Price: $35.
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Year: 1991  (Item #B7816)
  -   Photo 1   
LOTUS, "Lotus Elan Convertible":
Postcard, 4x6. Front of card is three-quarter frontal view photograph of yellow car in front of house. Reverse side has discussion, specifications, side view dimensional drawing and acceleration graph. Price: $5.
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Year: 1991  (Item #B7817)
  -   Photo 1   
LOTUS, "Lotus Esprit SE as Run in SCCA 'Escort World Challenge'":
Postcard, 4x6. Front of card is si