As vehicles have evolved for over a century, so has our approach to collecting car and truck literature. Up until the last thirty years, few collectors paid attention to truck literature no matter how cheap it was. Truck literature was rarely saved since it was not collectible and therefore rarely available. From the beginning, a personal bond developed between cars and their owners that did not develop between company owned trucks and truck drivers. As individuals began to own pick-up trucks and as pick-up trucks flourished on American roads, a personal bond developed. As a result, interest in pick-ups has grown and is extending to the significance of light trucks and their big brothers. Reaching back into history, collectors are searching for the elusive literature that was once tossed aside. Few literature dealers are paying any attention to the requests of collectors, but the interest is growing. Consequently, truck literature prices are rising.

Can old truck literature be found? Long-time literature collectors are most likely to be car enthusiasts with a passion for styling, performance, and sporty and luxury makes and models. When buying collections, that is what has traditionally sold best and that is what literature dealers want to purchase. Most old timers selling their collections do not have truck literature to sell.

I grew up around trucks when living in a farming area and my first serious summer time job, while in high school, was driving a 1940 Ford pick-up for an ice cream distributor. Later on to big refrigeration trucks. Trucks have always interested me but I never thought about looking for the literature until more recently. So when I found collections of truck literature to purchase, I did.

We have a vast inventory of pick-up and light truck literature, but are you aware of the big commercial truck literature in stock? We are selling more every year. It is time to point out what you might have not have noticed.

Below is a selection of big truck literature: