Monthly newsletter published by McLellan's Automotive History 

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manufacturers and investors who collect and preserve automotive literature
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Editor-in-Chief
Mona Nath
Technical Editor
Robert McLellan
Photo Editor
Anil Nath
:: LETTERS TO THE EDITOR
  LITERATURE INVESTMENTS
:: Personal Insights
:: Literature Life
:: Looking Both Ways
:: Golden Eras
:: Good Investment? - Yes!
:: Buying For Tomorrow
:: Good Investment?
:: Profitable Portfolio!
:: Unanticipated Investment
:: Tomorrow's Treasure
:: What Is It Worth?
  CONCEPTS & RUMORS
:: GM Concepts
:: The Future: 70 years ago
:: Annual Concepts
:: Concepts — 1930s
:: Fisher Body Craftsman
:: GM Probes The Future
:: Book review: John Jacobus' Inside the Fisher Body Craftsman’s Guild
:: Winter Reading
:: Maserati: The Panini Collection
:: Bridgehampton Racing: From The Streets To The Bridge
:: Small Cars
:: Duntov's Secret - Corvette Gulf Oil Race Car
:: Sports Cars Then and Now
:: 50% Off Press Kit Sale
:: They Started in MGs
:: The American Automotive Assembly Line
:: Peugeot in Review
:: Big Rigs Rolling
:: Damn Few Died In Bed
:: Auto Paint History and Chips
:: Bill Horton's 'Jezebelle'
:: Chevrolet Trucks
:: Coachbuilder's Renderings
:: British Quality
:: Book review: American Road Racing: 1948 - 1950, The Sport Revived
:: Something Different
:: Teaching Kids about the Hobby
:: Restorations Literature
:: Chrysler Corporation in the 1970s
:: Renault 1939 - 1971
:: Book review: American Road Racing - The 1930s
:: The War Years: 1940s
:: The Serious Collector
:: Mercury's Cool Cat
:: Build It Yourself
:: Tell your story
:: Memorabilia by Make
:: Citroen - Introducing Front Wheel Drive
:: The Memorable 1950s
:: Book: Caribbean Capers
:: Hidden Literature
:: 1965 Cadillac Sedan DeVille
:: Checker Motors
:: Porsche 911 Evolution
:: Technical Automotive Literature
:: Jaguar's Racing Heritage
:: Special Cars: 1975-1995
:: GMC Trucks
:: Vauxhall in England - GM Overseas - 1
:: Opel in Germany - GM Overseas - 2
:: Packard: Ask the Man Who Owns One
:: 1901 Ford Sweepstakes - The Race Car That Changed Everything
:: School Bus Literature
:: Concept Cars
:: Popular Pickups
:: Family Firebird
:: The Winners Book
:: American Postwar Dropouts
:: Japanese Literature of The 1960s
:: Favorite Press Kits
:: Selecting your literature
:: Cars for professionals
:: Collectible Automobile Literature
:: From Airplanes to Super Cars
:: The British Contribution
:: Press Kit Bonanza
:: American Light Trucks in Literature
:: GM in the 1950s
:: Octavia and Felicia
:: English Ford
:: Maintaining the MGB in the 21th Century, Barrie Jones, 2009
:: Leader Card Racers - A Dynasty of Speed, Gordon Eliot White, 2009
:: Fun on Wheels
:: Prestige, Status & Works of Art, Selling The Luxury Car 1888 - 1942
:: Chassis 141: The Story of the First LeMans Bentley
:: German Luxury: Two Thoroughbreds & Their Lifestyle
:: Top 10 Collector Cars for 2010-2020
:: An Introduction to Collecting Car Brochures
:: Subcompact automobile: Ford Fiesta
:: Out-of-print-book: A Century of Automotive Style
:: My Auto Literature Collection
:: Automotive Magazines
:: Plymouth 1935-1936
:: History of the Corvette
:: Preservation of literature
:: Z. Taylor Vinson - An era ends
:: Hendrick Motorsports Museum
:: Happy 50th Birthday Corvair!
:: Diamond T
:: Rolls-Royce for India's royalty
:: Original Paint Chips
:: Pontiac Dream Cars of 1953, 1954 & 1955
:: Wallace Wyss - Artist Profile
:: America's Packard Museum
:: Ford's Road Leads To Mustang
:: My Super Beetle
:: Citroen SM (1970)
:: Unanticipated Investment
:: Quality Control
:: How To Decide Which Car You Should Restore
:: The End of the Affair
:: Printed brochures soon to be a memory?
:: Don't Forget Dealer Literature
:: Automotive Books
:: The Fisher Body Craftsman's Guild — An Illustrated History
:: GM Concepts
:: Change Creates Nostalgia
:: Racing (Part 1)
:: Collecting Automotive Literature
:: Investing in Literature
:: Pre-World War II Brochures
:: Showroom Postcards — 1930s through 1950s
:: Ferrari SP1. More Than Unique
:: Fiat
:: The Making of Shelby Cars in Detail
:: Unusual Postcards
:: German Press Kits
:: Everything Cadillac
:: Plymouth Nostalgia
:: Loving Mercedes-Benz Quality
:: Dealer Posters
:: Mercury's Glory Years
:: Racing & Show Programs
:: Buyer's Guide To Brochures
:: 356 Porsche Literature FAKES!
:: Ford Trucks
:: Books And Magazines
:: The Best Increase in Value the Most
:: The Making of a Ford Collection
:: Austins
:: Cars and Literature of the 1970s
:: First Impressions
:: Electric Vehicles
:: Goodbye Viper
:: Land Rover
:: Collectibles vs. Recession
:: See a Classic Car Show, Take a Nostalgia Trip
:: Times Are Changing...
:: Lamborghini's
:: Collectible Tractors
:: From Boxy to Fins
:: How I Met John Conlon
:: One Historian Mourns the Passing of the Black and White Glossy
:: Thanks Dad!
:: My Story
:: Review: Two Press booklets on the Rolls Phantom Drophead coupe
:: Collecting for Fun and Relaxation
:: Rolls-Royce and Bentley
:: Packing for Shipping
:: Dodge Trucks
:: The Family Station Wagon
:: Collecting 'Down Under'
:: Owner's Manuals
:: Press Kit Review
:: "Buy Me a Ferrari"
:: Your Literature
:: MG in America
:: Dealer Stamps
:: Commercial Vehicles
:: Ask the Man Who Owns One
:: Enhance Your Collection
:: The Early Books
:: Triumph
:: Coachbuilder's Literature
:: Wolseley
:: International Opportunities
:: The Innovative Hudson
:: Chevrolet Literature
:: Buses/Engines/Fire Trucks/Tractors/Trains...
:: The Schödel Collection
:: Beyond the Mustang II
:: Kaiser-Frazer
:: Sunbeam & Sunbeam-Talbot
:: The Dawn of the Auto
:: Taxi Cabs, Police Cars & Emergency Vehicles
:: U.S. Postwar Econocars
:: Jaguar in the 1950s
:: Inquiring Minds
:: Exotic Dropouts
:: Rare Maserati Find
:: The Beautiful Brute
:: Dune Buggy/ATV Escapes
:: Remembering Oldsmobile
:: Original Paint Chips
:: Vintage Bentleys
:: Trucks of the 1930s and 1940s
:: BMW
:: Collecting Memories
:: Auto Books - 50 Years
:: Imperial is Back
:: Mitchel DeFrancis: Automobilia Enthusiast
:: Lincoln As Art
:: The Golden Age of Press Kits
:: Iron Curtain Literature
:: Toyota Sports
:: Planning an Advertising Campaign
:: Happy Halloween
:: Styled — For — Tomorrow
:: Automotive Archeology
:: Paint, Upholstery, Data & More
:: 14 Steps: From Our Shop To Your Maildrop
:: Cadillac Memories
:: British Luxury
:: My IHC Fever
:: A Collector's Story - Fifty Years and Counting
:: 1907 "Washington Times" Race
:: Postwar Studebaker
:: The Popularity of AMC / Nash / Rambler
:: Mazda Miata Memories
:: 2020 'Think Tank' Results
:: Letteratura Di Automobile
:: Magazines Are Literature
:: Camaro Fever
:: Grandad's Cars
:: Star Cars — Year 2020
:: Australian Auto Literature
:: Jeep History
:: Porsche on Parade
:: David Greeney: Automobilia Collector
:: Building Dreams
:: Flathead V-8 Fords
:: The Japanese Invasion
:: Touring India
:: Auto Shows
:: The Buick Flashback
:: Meeting Tarun Thakral
:: The Mysterious Dale
:: Ford Overseas
:: Swedish Brothers
:: Pre-War Orphans
:: Pinto or Corvette?
:: Fisher Body Craftsman's Guild
:: Rick Lenz - 10 Years Later
:: Best of Buick
:: Comments on Packing
:: Diamond T
:: 1959+
:: AC In The News — AAA
:: Getting Home Alive!
:: Motorizing The Army
:: Posters & Transparencies as Automotive Art
:: Contemporary Automotive Photographs
:: Convertible Fever
:: French Auto Literature
:: MoPaR
:: Automobile Quarterly Collections
:: History of the Ambulance
:: Oddities
:: The Traveling Salesman
:: Ultra Luxury
:: Finnish Brochures
:: Postcard Paradise
:: Limited Editions
:: German Thoroughbreds
:: Auto Galleria LUCE
:: Fisher Guild Reunion
:: Them VS. Us
:: The Corvair Legend
:: RR - World's Best Car
:: Recreational Vehicles
:: Datsun Z Literature
:: Ford Flower Power
:: News You Can Use
:: Connoisseurs' Choice
:: Automotive Books
:: Pate's Hidden Treasure
:: Every Boy's Dream
:: Jeep Literature As Art
:: My Beloved Hillman
:: Adios Cuba
:: Reprint News
:: British Sports Cars
:: International Customers
:: Corvette: A Legend
:: Automotology
:: Literature In Norway
:: Salvage Literature
:: Volkswagen As Art
:: Brass Era Literature
:: Society: Auto Historians
:: Pontiac Art: Insights
:: Truck Literature?
:: Quality Control
:: Bentley
:: The Exotics
:: Kit Cars & Replica Cars
:: Pontiacs as Art
:: High Speed Pursuits
:: Robert's Tips
:: Honest Reprint Lit
:: Literature on Lincoln
:: Dealer Stamps
:: Original or Fake?
:: The Rolls-Royce
:: Counterfeit Literature
:: World of Auto Literature
:: Z. Taylor Vinson
:: Junichiro Hiramatsu
:: Ed Whitt
 
 
 
January 2010 Issue
 
ARTICLE
 
Automotive Magazines
By Robert McLellan
 

Most collectors take magazines for granted. Modern magazines are read and then tossed into the trash. Loaded with information on today's cars, current auto racing events and some articles nostalgically reviewing collectible cars at concours and auctions, these periodicals just do not seem collectible no matter how interesting they are.

There was a time when issues of Motor Trend, Speed Age, Road & Track and Hot Rod were read, saved and reread. That was in the 1950s and 1960s, and many collectors still have those issues. The articles were by writers who had been present at the events and test-drove the cars — they had been witness to history as it was created. They had had first-hand experience with our antiques and classics when these were new. They approached these 'modern' cars as we can never do. This is the value of old magazines. Reading a newly published book by someone who was not even born when these cars were built or raced is just not the same.

When asked to name was the most prestigious magazine ever published, the award goes to the Rolls-Royce Bulletins. They were published from the 1920s to the 1950s. The magazines are a reflection of the high quality cars that they represent. Rare and expensive, they bring Rolls-Royces alive with scenes throughout the world where owners and their friends tour in luxury and splendor.

Click on thumbnail for description
R O L L S   R O Y C E   B U L L E T I N S
Rolls-Royce Bulletin (England), May 1935
 
     
     
     
     
     
     
   
     
     
Rolls-Royce Bulletin (England), Dec 1935
     
     
     
     
     
     
     


M A G A Z I N E   S E L E C T I O N

Individual
Makes
Multiple
Makes
Coachbuilders General
Interest
Kit Cars &
Replicars
Industrial
Vehicles
Acura
AMC
Austin
Bentley
BMW
Bond
Buick
Cadillac
Chevrolet
Chrysler
Citroen
Crosley
Daihatsu
Datsun
Desoto
Dodge
Ferrari
Fiat
Flying Lady
Ford
GMC
Graham
Hudson
Hyundai
Isuzu
Jaguar
Jeep
Kaiser
Kaiser-Frazer
Land Rover
Lincoln
Lotus
Mack
Mazda
Mercedes-Benz
Mitsubishi
Morgan
Nash
Nissan
Oldsmobile
Packard
Plymouth
Pontiac
Prinz
Reliant
Renault
Rolls-Royce
Saab
Seat
Studebaker
Toyota
Triumph
Vauxhall
Vector
White
Audi/Porsche

Auburn-Cord-Duesenberg

British Layland

Cadillac/Range Rover

Chrysler Corporation

Desoto / Plymouth

Ford Motor Company

General Motors

Kaiser-Willys

Lincoln/Mercury

Nissan/Datsun

Patrick Motors Group

Studebaker/Packard

Vauxhall/Opel
Classic Car, The

Saleen

Antique Automobile

Auto Age: The Car Owner's Complete Magazine

Automobile

Auto Racing Memories & Memorabilia

Auto Racing Memories

Auto Showcase

Auto Speed & Sport

Automobile Engineer

Automobile Topics

Automotive Hall Of Fame Quarterly

Automotive Hall Of Fame Chronicle

Automotive History Review

British Car

Bulb Horn

Car & Driver

Car Classics

Car Collector & Car Classics

Circle Track

Classic Car Cross Reference Index

Collector Car Illustrated

Grand Prix SS&R Newsletter


Hors Ligne

Hot Rod

Horseless Carriage Gazette

Journal Of The Society Of Automotive Historians

Motor Age

Motor Guide

Motor Life

Motor Trend


Motorcade


Motorcars Unlimited

Motorsport

Open Wheel

Popular Hot Rodding

Racing Cars


Road & Track


Road Test

Society Of Automotive Historians Newsletter

Speed Age

Sports Car Graphic

Sports Car Guide

Sports Cars Of The World

Supercar Classics

U. S. Autosports

Vintage Racer (The Historic Motor Sports Journal)


Wheels: Journal Of The National Automotive History Collection

 

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The Automotive Chronicles, January 2010
 
 
 
 
 
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