|Item no.: H3158
Model(s): LTD, Galaxie, Thunderbird, Torino, Mustang II, Maverick & Pinto
Type of lit: 11x9 :: 4 page non-color folder
Photos: View 1
Title: Ford Car Merchandising Newsflash: Sell Ford Value
Description: "Blue and white cover, with blue, white and black lettering, has discussion and list of reasons on "Here's Why the Cost of a Ford Car is Right Today". Folder opens to 11x16 layout with discussio"n on median family income and how a car costs less in proportion, reductions in scheduled maintenance save money and new technology has increased the value of a Ford car, plus charts listing features for each model. Back cover has information on the value of trade-ins, how to qualify a price conscious buyer and how to sell Ford value, with list of trade in values for 1973 and 1974 Ford cars. Dealer databook insert.
Origin is American :: Dated Nov 4, 1974 :: (A).