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Year: 1946 (Item #H4063) -
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1
STUDEBAKER (Trucks), "Studebaker Models M16-28,
M16-52, M16-95: Specifications": 2 page non-color
sheet, 11x9. White sheet, with black lettering,
has photograph showing side view of Studebaker
M16 Truck with Stake Bed, with specifications.
Reverse side has continuation of specifications,
with front and side view dimensional drawings.
Dated Nov. 1, 1945. Comes with: a) separate "Factory
Ceiling Prices for Studebaker 1 1/2 Ton Truck"
sheet, dated Feb. 1, 1946, which lists base prices
and prices for optional equipment; and b) letter
on The Studebaker Corporation letterhead, dated
Apr. 18, 1946, to potential customer. Dealer databook
insert. (A) Price: $35.
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Year: 1946 (Item #H4064) -
Photo
1
STUDEBAKER, "Studebaker Model M5 Coupe Express
(Half-Ton Pickup): Specifications": 2 page
non-color sheet, 11x9. White sheet, with black
lettering, has photograph showing side view of
Studebaker M5 Coupe Express 1/2-Ton Pick-Up Truck,
with specifications. Reverse side has continuation
of specifications, with front and side view dimensional
drawings. Dealer databook insert. Dated Nov. 1,
1945. (A) Price: $20.
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Year: 1946 (Item #H4065) -
Photo
1
STUDEBAKER (Trucks), "Studebaker Model M15A-28
(10,000 Lbs. Gross Rating): Specifications":
2 page non-color sheet, 11x9. White sheet, with
black lettering, has photograph showing side view
of Studebaker M15A-28 1-Ton Heavy Duty Truck,
with specifications. Reverse side has continuation
of specifications, with front and side view dimensional
drawings. Dealer databook insert. Dated Feb. 1,
1945. (A) Price: $20.
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Year: 1946 (Item #H4066) -
Photo
1
STUDEBAKER, "Studebaker Model M15A-20 Coupe Express
One-Ton Pickup: Specifications": 2 page non-color
sheet, 11x9. White sheet, with black lettering,
has photograph showing side view of Studebaker
M15A-20 Coupe Express 1-Ton Pick-Up Truck with
specifications. Reverse side has continuation
of specifications, with front and side view dimensional
drawings. Dealer databook insert. Dated Feb. 1,
1945. (A) Price: $20.
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Year: 1946/47 (Item #H3861) -
Photo
1
STUDEBAKER, "Ditzler Automotive Finishes - Studebaker":
2 page color sheet, 11x9. Paint chips, with paint
names and code numbers for Studebaker automobiles.
Reverse side has chart of lacquer formulas. Dealer
databook insert. Form No. 4613. (B) Price:
$30.
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Year: 1948 (Item #H3862) -
Photo
1
STUDEBAKER, "Ditzler Automotive Finishes - Studebaker":
2 page color sheet, 11x9. Paint chips, with paint
names and code numbers for Studebaker automobiles.
Reverse side has chart of lacquer formulas. Dealer
databook insert. NOTE: Sheet states to see 1947
colors card for paint chips #30349, 40389 and
50079. Form No. 4813. (B) Price: $30.
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Year: 1949 (Item #H3863) -
Photo
1
STUDEBAKER, "Ditzler Automotive Finishes - Studebaker":
2 page (single-side printed) color sheet, 11x9.
Paint chips, with paint names and code numbers
for Studebaker automobiles. Dealer databook insert.
NOTE: Sheet states to see 1948 colors card for
paint chips #30349 and 50079 (which means they
are on the 1947 sheet). Form No. 4913. (B) Price:
$30.
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Year: 1950 (Item #H3864) -
Photo
1
STUDEBAKER, "Ditzler Automotive Finishes - Studebaker":
2 page non-color sheet, 11x9. Sheet lists paint
names and code numbers for Studebaker 9G and 17A
closed and convertible automobiles. Also includes
list of discontinued colors effective Mar. 1,
1950, and list of colors used on the West Coast
only. Supplemental Bulletin. Dealer databook insert.
Dated Rev. 3-31-50. (B) Price: $10.
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Year: 1950 (Item #H3999) -
Photo
1
STUDEBAKER, "DuPont Colors - Studebaker":
Two 2 (single-side printed) page color sheet,
11x9. Paint chips, with paint names and code numbers
for Studebaker automobiles. Sheet 2 is continuation.
Reverse side has paint names and code numbers
for 1946-49 models. Bulletin No. 16. Dealer databook
inserts. Dated Issued Nov. 30, 1949 / Revised
Sep. 1, 1950. Shows light aging and handling.
(B) Price: $40.
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Year: 1951 (Item #H3865) -
Photo
1
STUDEBAKER, "Ditzler Automotive Finishes - Studebaker":
2 page non-color sheet, 11x9. Sheet lists paint
names and code numbers for Studebaker 10G and
H closed and convertible automobiles. Advance
Bulletin. Dealer databook insert. Dated Jan. 1,
1951. (B) Price: $10.
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Year: 1953 (Item #H4001) -
Photo
1
STUDEBAKER, "DuPont Colors - Studebaker":
Three 2 (single-side printed) page color sheet,
11x9. Paint chips, with paint names and code numbers
for Studebaker automobiles. Reverse side has color
combination numbers. Sheet 2 is continuation.
Sheet 3 has paint names and code numbers for Studebaker
Trucks. Reverse side has paint names and code
numbers for 1949-52 models. Bulletin No. 19. Dealer
databook inserts. Shows light aging and handling.
Dated Apr. 22, 1953. (B) Price: $60.
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Year: 1954 (Item #H4002) -
Photo
1
STUDEBAKER, "DuPont Colors - Studebaker":
Two (single-side printed) page color sheet, 11x9.
Paint chips, with paint names and code numbers
for Studebaker automobiles. Reverse side has color
combination numbers and paint names and code numbers
for Studebaker Trucks. Sheet 2 is continuation.
Reverse side has paint names and code numbers
for 1950-53 models. Bulletin No. 20. Dealer databook
inserts. Shows light aging and handling. Dated
Dec. 30, 1953. (B) Price: $40.
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Year: 1955 (Item #H4003) -
Photo
1
STUDEBAKER, "DuPont Colors - Studebaker":
Two (single-side printed) page color sheet, 11x9.
Paint chips, with paint names and code numbers
for Studebaker automobiles. Reverse side has color
combination numbers and paint names and code numbers
for Studebaker Trucks. Sheet 2 is continuation.
Reverse side has paint names and code numbers
for 1951-54 models. Bulletin No. 21. Dealer databook
inserts. Shows aging and handling; therefore,
price has been reduced. Dated Dec. 1, 1954. (C)
Price: $30.
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Year: 1956 (Item #H4004) -
Photo
1
STUDEBAKER, "DuPont Colors - Studebaker":
Two (single-side printed) page color sheet, 11x9.
Paint chips, with paint names and code numbers
for Studebaker automobiles. Reverse side has color
combination numbers. Sheet 2 is continuation.
Reverse side has paint names and code numbers
for 1952-55 models. Bulletin No. 22. Dealer databook
inserts. Shows aging and handling; therefore,
price has been reduced. Dated Feb. 27, 1956. (C)
Price: $30.
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Year: 1960 (Item #H1750) -
Photo
1
STUDEBAKER, "The Lark: Economy Fact Report - Official
Figures on Replacement Parts and Labor Charges":
6 page non-color folder, 11x9. White cover, with
black lettering, has photograph showing three-quarter
frontal view of Lark VI 2-Door Sedan. Folder opens
to 11x26 layout with charts comparing gas costs
based on miles per gallon in Studebaker Lark VI,
Rambler American and Rambler Six automobiles,
replacement cost of fast moving parts and crash
repair cost comparisons. I.D. #PD 6089. (A) Price:
$15.
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Year: 1960 (Item #H1766) -
Photo
1
STUDEBAKER (Champ and Transtar), "Studebaker Truck
Colors Paint Chips": 8x5. Consists of sheet
with nine paint chips. I.D. #PD 6001B. (A) Price:
$10.
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Year: 1962 (Item #H1758) -
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1 Photo
2 Photo
3
STUDEBAKER (Lark and Hawk), "Studebaker Fact Book":
5x8. Data pages only. Models divider page, pages
D4/5 on brakes and steering, pages 2/3 on the
taxi and pages 4/5 on the Marshall are missing,
car paint chips and transparencies are missing,
and truck paint chips have stuck (all except Parchment
White, which is missing, have sufficient area
for matching color). Copyright 1961. Form No.
PAM 606. (C) Price: $50.
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Year: 1963 (Item #H1767) -
Photo
1
STUDEBAKER, "Competitive Product Review":
4 page non-color folder, 11x9. Light blue cover
with dark blue lettering and Studebaker emblem.
Folder opens to 11x17 layout with discussion on
Studebaker's major competitors' cars. Back cover
has two additional discussions and specifications
for all of the competitor models. I.D. #PD 63-45.
(A) Price: $10.
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Year: 1963-64 (Item #H4082) -
Photo
1 Photo
2
STUDEBAKER, "Studebaker Truck Specifications Book":
159 pages. Includes specifications charts, top
and side view dimensional drawings and engine
performance graphs for Studebaker models 8E5,
8E7, 8E10, 8E12, 8E13, 8E28 and 8E40 gasoline
powered trucks and models 8E15, 8E25, 8E35 and
8E45 diesel powered trucks. Price: $100.
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Year: 1965 (Item #H1768) -
Photo
1
STUDEBAKER (Commander, Daytona and Cruiser), "For
Studebaker Salesmen - Studebaker: The Common-Sense
Car - Transistorized Ignition System": 16
page non-color catalog, 8x4. White cover with
black lettering and emblem. Book consists of "Answers
to Questions Most Frequently Asked" about the
new transistorized ignition system. No illustrations.
(A) Price: $15.
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Year: 1939 (Item #H1070)
STUDEBAKER (President, Commander
and Champion), "Inside Facts: A Manual For the
Use of Studebaker Salesmen":
11x9. Book was an alphabetical reference source
for Studebaker salesmen for the model year 1939.
Beginning with "ACCELERATION" and ending with
"X-TYPE DOUBLE-DROP FRAME", it explains and illustrates
with photographs, photo renderings and drawings,
every feature and system of the cars. (B)
Year: 1939 (Item #H1113)
STUDEBAKER, "The New Champion:
A Manual For the Studebaker Salesman":
9x12. Book has hundreds of photographs, renderings
and drawings, with information on styling, features,
interiors, accessories, comfort, mechanical features,
testing, engine, frame, steering, brakes, suspension
system and much, much more, to assist a salesman
in selling the Champion automobile.
Year: 1939 (Item #H3196)
STUDEBAKER (Commander and
President), "Significant Parallels -- Studebaker":
64 pages, 11x8. Cover is drawing of drafting tools.
Book is composed of information on "Why It's Smart
to Buy a Studebaker" and chapters comparing Studebaker
Commander and President models to competitor models,
including list prices, performance data, safety
and roadability features and economy and long
life features. Dealer databook supplement. Dated
Dec. 1938. (A)
Year: 1939 (Item #H3199)
STUDEBAKER (Champion), "Studebaker
Launches New Kind of Car to Challenge Lowest-Price
Field": 28 page
non-color catalog, 11x8. White cover, with black
lettering, has photograph showing three-quarter
frontal view of Studebaker Champion 4-Door Deluxe
Cruising Sedan, with discussion. Fifty-seven photographs,
photo renderings and drawings show exterior, interior,
engine, chassis, mechanical parts and features
of Studebaker Champion 4-Door Deluxe Cruising
Sedan, 2-Door Deluxe Club Sedan and Deluxe Coupe.
Includes discussion, specifications and charts
comparing features of Studebaker automobiles to
competitor models. Tri-Tower Advertising Service
Confidential Supplement, No. 4, Vol. 5, Mar. 1939.
Dealer databook supplement. (A)
Year: 1939 (Item #H3200)
STUDEBAKER (Champion), "Studebaker
Launches New Kind of Car to Challenge Lowest-Price
Field": 28 page
non-color catalog, 11x8. White cover, with black
lettering, has photograph showing three-quarter
frontal view of Studebaker Champion 4-Door Deluxe
Cruising Sedan, with discussion. Fifty-seven photographs,
photo renderings and drawings show exterior, interior,
engine, chassis, mechanical parts and features
of Studebaker Champion 4-Door Deluxe Cruising
Sedan, 2-Door Deluxe Club Sedan and Deluxe Coupe.
Includes discussion, specifications and charts
comparing features of Studebaker automobiles to
competitor models. Tri-Tower Advertising Service
Confidential Supplement, No. 4, Vol. 5, Mar. 1939.
Dealer databook supplement. (C)
Year: 1939 (Item #H3201)
STUDEBAKER (President, Commander
and Champion), "Studebaker Colors":
4 page non-color folder, with insert, 11x9. White
cover, with black lettering, has DuPont emblem.
Folder opens to 11x17 layout with nine paint chips
showing colors available, with lists of color
combinations available, color numbers and mix
ratios for Studebaker Commander and President
models. Back cover has lists of "Matched Colors
for 1936, 1937, 1938 and 1940 Studebaker Models".
Comes with 7x9 insert card which has four paint
chips showing colors available for Studebaker
Champion models. Dealer databook supplement. Rev.
Feb. 15, 1940. (A)
Year: 1939 (Item #H3202)
STUDEBAKER (President),
"Presenting the New Colorful Delux-Tone Studebaker":
2 page (single-side printed) non-color sheet,
11x14. Heavy sheet is photograph showing lineup
of Studebaker President automobiles with Deluxe-Tone
paint and Official Economy Run car parked in front
of Studebaker dealership. Neg. No. 5-7043. (A)
Year: 1940 (Item #H1114)
STUDEBAKER (President, Commander
and Champion), "Inside Facts: A Manual For the
Use of Studebaker Salesmen":
9x12. Book is divided into sections on the models,
with information on beauty, comfort, performance,
safety, dependability, economy and commercial
cars and trucks. Loaded with photographs, photo
renderings and drawings. (B)
Year: 1966 (Item #H1746)
STUDEBAKER (Commander, Cruiser,
Daytona and Wagonaire), "Studebaker Sapphire Luster
Exterior Colors":
Paint Chips, 4x6. Silver cover with red lettering
and emblem. Eight paint chips are held together
with brad. NOTE: There has been some sticking
of paint chips, but there is sufficient area on
all samples for identification / matching purposes.
(C)
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