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McLellan's Automotive History

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Dealer literature index
 

Studebaker dealer literature

Grading System for "H" Literature
A = Excellent condition. Shows little or no use.
B = Item shows normal wear, as used by a dealership for one year. No damage.
C = Well used, with some damage, but book is useable as a reference.

About dealer showroom albums which have a "J" in the Item No.
1) "J" books are a combination of "A" and "B" quality, unless a problem is noted, but most are "A"s. See "Abbreviations & Product Info"
2) We have not gone through and counted every page in a "J" book, but books appear to be complete.
3) We are constantly having requests for these "J" items, and we want to make them available to you quickly, therefore we are giving less information and offering them at reduced prices.
 


Year: 1946  (Item #H4063)
  -   Photo 1   
STUDEBAKER (Trucks), "Studebaker Models M16-28, M16-52, M16-95: Specifications":
2 page non-color sheet, 11x9. White sheet, with black lettering, has photograph showing side view of Studebaker M16 Truck with Stake Bed, with specifications. Reverse side has continuation of specifications, with front and side view dimensional drawings. Dated Nov. 1, 1945. Comes with: a) separate "Factory Ceiling Prices for Studebaker 1 1/2 Ton Truck" sheet, dated Feb. 1, 1946, which lists base prices and prices for optional equipment; and b) letter on The Studebaker Corporation letterhead, dated Apr. 18, 1946, to potential customer. Dealer databook insert. (A) Price: $35.
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Year: 1946  (Item #H4064)
  -   Photo 1   
STUDEBAKER, "Studebaker Model M5 Coupe Express (Half-Ton Pickup): Specifications":
2 page non-color sheet, 11x9. White sheet, with black lettering, has photograph showing side view of Studebaker M5 Coupe Express 1/2-Ton Pick-Up Truck, with specifications. Reverse side has continuation of specifications, with front and side view dimensional drawings. Dealer databook insert. Dated Nov. 1, 1945. (A) Price: $20.
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Year: 1946/47  (Item #H3861)
  -   Photo 1   
STUDEBAKER, "Ditzler Automotive Finishes - Studebaker":
2 page color sheet, 11x9. Paint chips, with paint names and code numbers for Studebaker automobiles. Reverse side has chart of lacquer formulas. Dealer databook insert. Form No. 4613. (B) Price: $30.
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Year: 1948  (Item #H3862)
  -   Photo 1   
STUDEBAKER, "Ditzler Automotive Finishes - Studebaker":
2 page color sheet, 11x9. Paint chips, with paint names and code numbers for Studebaker automobiles. Reverse side has chart of lacquer formulas. Dealer databook insert. NOTE: Sheet states to see 1947 colors card for paint chips #30349, 40389 and 50079. Form No. 4813. (B) Price: $30.
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Year: 1949  (Item #H3863)
  -   Photo 1   
STUDEBAKER, "Ditzler Automotive Finishes - Studebaker":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names and code numbers for Studebaker automobiles. Dealer databook insert. NOTE: Sheet states to see 1948 colors card for paint chips #30349 and 50079 (which means they are on the 1947 sheet). Form No. 4913. (B) Price: $30.
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Year: 1950  (Item #H3864)
  -   Photo 1   
STUDEBAKER, "Ditzler Automotive Finishes - Studebaker":
2 page non-color sheet, 11x9. Sheet lists paint names and code numbers for Studebaker 9G and 17A closed and convertible automobiles. Also includes list of discontinued colors effective Mar. 1, 1950, and list of colors used on the West Coast only. Supplemental Bulletin. Dealer databook insert. Dated Rev. 3-31-50. (B) Price: $10.
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Year: 1954  (Item #H4002)
  -   Photo 1   
STUDEBAKER, "DuPont Colors - Studebaker":
Two (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Studebaker automobiles. Reverse side has color combination numbers and paint names and code numbers for Studebaker Trucks. Sheet 2 is continuation. Reverse side has paint names and code numbers for 1950-53 models. Bulletin No. 20. Dealer databook inserts. Shows light aging and handling. Dated Dec. 30, 1953. (B) Price: $40.
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Year: 1955  (Item #H4003)
  -   Photo 1   
STUDEBAKER, "DuPont Colors - Studebaker":
Two (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Studebaker automobiles. Reverse side has color combination numbers and paint names and code numbers for Studebaker Trucks. Sheet 2 is continuation. Reverse side has paint names and code numbers for 1951-54 models. Bulletin No. 21. Dealer databook inserts. Shows aging and handling; therefore, price has been reduced. Dated Dec. 1, 1954. (C) Price: $30.
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Year: 1956  (Item #H4004)
  -   Photo 1   
STUDEBAKER, "DuPont Colors - Studebaker":
Two (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Studebaker automobiles. Reverse side has color combination numbers. Sheet 2 is continuation. Reverse side has paint names and code numbers for 1952-55 models. Bulletin No. 22. Dealer databook inserts. Shows aging and handling; therefore, price has been reduced. Dated Feb. 27, 1956. (C) Price: $30.
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Year: 1960  (Item #H1750)
  -   Photo 1   
STUDEBAKER, "The Lark: Economy Fact Report - Official Figures on Replacement Parts and Labor Charges":
6 page non-color folder, 11x9. White cover, with black lettering, has photograph showing three-quarter frontal view of Lark VI 2-Door Sedan. Folder opens to 11x26 layout with charts comparing gas costs based on miles per gallon in Studebaker Lark VI, Rambler American and Rambler Six automobiles, replacement cost of fast moving parts and crash repair cost comparisons. I.D. #PD 6089. (A) Price: $15.
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Year: 1960  (Item #H1766)
  -   Photo 1   
STUDEBAKER (Champ and Transtar), "Studebaker Truck Colors Paint Chips":
8x5. Consists of sheet with nine paint chips. I.D. #PD 6001B. (A) Price: $10.
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Year: 1962  (Item #H1758)
  -   Photo 1    Photo 2   Photo 3  
STUDEBAKER (Lark and Hawk), "Studebaker Fact Book":
5x8. Data pages only. Models divider page, pages D4/5 on brakes and steering, pages 2/3 on the taxi and pages 4/5 on the Marshall are missing, car paint chips and transparencies are missing, and truck paint chips have stuck (all except Parchment White, which is missing, have sufficient area for matching color). Copyright 1961. Form No. PAM 606. (C) Price: $50.
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Year: 1963  (Item #H1767)
  -   Photo 1   
STUDEBAKER, "Competitive Product Review":
4 page non-color folder, 11x9. Light blue cover with dark blue lettering and Studebaker emblem. Folder opens to 11x17 layout with discussion on Studebaker's major competitors' cars. Back cover has two additional discussions and specifications for all of the competitor models. I.D. #PD 63-45. (A) Price: $10.
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Year: 1963-64  (Item #H4082)
  -   Photo 1 Photo 2   
STUDEBAKER, "Studebaker Truck Specifications Book":
159 pages. Includes specifications charts, top and side view dimensional drawings and engine performance graphs for Studebaker models 8E5, 8E7, 8E10, 8E12, 8E13, 8E28 and 8E40 gasoline powered trucks and models 8E15, 8E25, 8E35 and 8E45 diesel powered trucks. Price: $100.
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Year: 1965  (Item #H1768)
  -   Photo 1   
STUDEBAKER (Commander, Daytona and Cruiser), "For Studebaker Salesmen - Studebaker: The Common-Sense Car - Transistorized Ignition System":
16 page non-color catalog, 8x4. White cover with black lettering and emblem. Book consists of "Answers to Questions Most Frequently Asked" about the new transistorized ignition system. No illustrations. (A) Price: $15.
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STUDEBAKER SALES LITERATURE
1902 to 1911 :: 1912 to 1916 :: 1918 to 1923 :: 1932 to 1937 :: 1938 to 1941 :: 1942 to 1948
1949 to 1952 :: 1953 to 1956 :: 1957 to 1960 :: 1961 to 1963 :: 1964 to 1977 :: Ambu/Hears/Limo
 
STUDEBAKER DEALER LITERATURE
 
STUDEBAKER BOOKS :: STUDEBAKER MANUALS :: STUDEBAKER MAGAZINES :: STUDEBAKER MEMORABILIA
STUDEBAKER RACING & SHOW PROGRAMS
 
 
 
 
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McLellan's Automotive History, 9111 Longstaff Drive, Houston, TX 77031-2711
Phone: (713) 772-3285
Copyright © 1997-2017
 
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Copyright Notice
 
SALES LITERATURE DEALER LITERATURE OUT-OF-PRINT BOOKS MAGAZINES
- Cars & Trucks
      Individual Makes
      Multiple Makes
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- Ambulances / Hearses / Limousines
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(Buses / Engines / Fire Trucks /
Snow Plows / Tractors / Trains)
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      Individual Makes and Multiple Makes
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- Ambulances / Hearses / Limousines
- Industrial Vehicles
(Buses / Engines / Fire Trucks /
Snow Plows / Tractors / Trains)
- Coachbuilders
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RACING & SHOW PROGRAMS
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OWNER'S MANUALS / MANUALS
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- Individual Makes and Multiple Makes
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MEMORABILIA
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- Auction Catalogs
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- General Interest
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- Racing
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- Industrial Vehicles
(Buses / Engines / Fire Trucks / Snow Plows / Tractors / Trains)
 
 
 
Abbreviations & Product Info
SALES LITERATURE
Cars & Trucks
1902 to 1911
1912 to 1916
1918 to 1923
1932 to 1937
1938 to 1941
1942 to 1948
1949 to 1952
1953 to 1956
1957 to 1960
1961 to 1963
1964 to 1977
 
DEALER LIT
BOOKS
MANUALS
MAGAZINES
MEMORABILIA
RACING PROG
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McLellan's Automotive History is permanently closed and for sale.
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