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Classic automobile memorabilia for sale.  Collectible items for all makes and models - post cards, toys, tie pins, merchandise, sign boards, brochures, posters etc For sale: Collectible classic car books, automotive books, manuals, owners manuals for all makes, models and automobiles. Excellent condition. All original books, no reprints. For sale: Collectible old car magazines in excellent condition. Let your nostalgia come alive with our selection of antique car magazines. For sale: Classic car brochures and truck brochures and sales literature for all makes. All catalogs are original, factory printed and in excellent condition. Owners manuals for old cars and trucks and other vehicles. We stock repair manuals for all makes and models. All service manuals are factory released and are original. Excellent condition.

Auto literature
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Dealer literature index
 

Multiple Makes - Dealer literature

Grading System for "H" Literature
A = Excellent condition. Shows little or no use.
B = Item shows normal wear, as used by a dealership for one year. No damage.
C = Well used, with some damage, but book is useable as a reference.

About dealer showroom albums which have a "J" in the Item No.
1) "J" books are a combination of "A" and "B" quality, unless a problem is noted, but most are "A"s. See "Abbreviations & Product Info"
2) We have not gone through and counted every page in a "J" book, but books appear to be complete.
3) We are constantly having requests for these "J" items, and we want to make them available to you quickly, therefore we are giving less information and offering them at reduced prices.
 

Autocar / Brockway / Chevrolet / Diamond T


Year: 1950-56  (Item #H3766)
  -   Photo 1   
AUTOCAR/BROCKWAY/CHEVROLET/DIAMOND T (Acme Quality Paints), "Proxlin Commercial Colors (Through 1956)":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names, code numbers and years that they were available on Autocar, Brockway, Chevrolet and Diamond T commercial cars and trucks. Dealer databook insert. Copyright 1956. I.D. #9AP982-30M-7-56-5195. (C) Price: $35.
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Year: 1950-56  (Item #H3767)
  -   Photo 1   
AUTOCAR/BROCKWAY/CHEVROLET/DIAMOND T (Acme Quality Paints), "Proxlin Commercial Colors (Through 1956)":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names, code numbers and years that they were available on Autocar, Brockway, Chevrolet and Diamond T commercial cars and trucks. Dealer databook insert. Copyright 1956. I.D. #9AP982-30M-7-56-5195. (B) Price: $40.
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Chevrolet / GEO


Year: 1991  (Item #J1307)
  -   Photo 1    Photo 2  
CHEVROLET/GEO (Caprice, Lumina, Corsica, Camaro, Beretta, Cavalier, Camaro and Corvette /Geo Prizm, Storm, Metro and Tracker /Pickups, Blazer, Suburban, Vans [APV, Astro, Chevy, Sport, Cutaway, Hi-Cube, Step]), "Chevrolet / Geo Car & Truck Paint, Upholstery (Photos) & Data Book (Non-factory binder)":
12x12x3 1/2. Price: $125.
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Year: 1996  (Item #J1311)
  -   Photo 1    Photo 2   Photo 3  
CHEVROLET/GEO (Pickups, Blazer, Tahoe, Suburban, Vans (APV, Astro, Sport, Chevy and Cutaway] and Motorhomes), "Chevrolet / Geo Truck Order Guide & Paint Data Book":
12x12x4. Price: $75.
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Year: 1996  (Item #J1312)
  -   Photo 1    Photo 2   Photo 3  
CHEVROLET/GEO (Caprice, Lumina, Monte Carlo, Corsica, Beretta, Cavalier, Camaro and Corvette / Prizm, Metro and Tracker), "Chevrolet / Geo Car Order Guide & Paint Data Book":
12x12x3. Price: $50.
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Chrysler Corporation


Year: 1935/36  (Item #H3922)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Chrysler, DeSoto, Dodge, Plymouth, Chevrolet and Ford), "Ditzler Automotive Finishes - Chrysler Corporation . Chevrolet . Ford":
4 page color folder, 11x9. White cover with black lettering and Ditzler emblem. Folder opens to 11x17 layout with sixty paint chips for Chrysler, DeSoto, Dodge, Plymouth, Chevrolet and Ford automobiles, with color names and code numbers. Back cover has chart of lacquer formulas. Dealer databook insert. I.D. #30M-11-37. Form No. 3536. (B) Price: $75.
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Year: 1949  (Item #H3784)
  -   Photo 1   
CHRYSLER CORPORATION (Chrysler, DeSoto, Dodge and Plymouth), "Ditzler Automotive Finishes - Chrysler Corporation (Interiors)":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names and code numbers for interior colors for Chrysler, DeSoto, Dodge and Plymouth automobiles. Dealer databook insert. Form No. 4923. (A) Price: $35.
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Year: 1964  (Item #H1553)
  -   Photo 1   
CHRYSLER CORPORATION (Plymouth, Valiant, Chrysler and Imperial), "Light the Fire! Facts & Fire":
6 page non-color folder, 11x9. Black cover, with white lettering and gray and white "flames". Folder opens to 11x25 layout with sixteen miniature side view drawings illustrating Chrysler's competitor models from General Motors, Ford and American Motors, with discussion on features. Reverse side has four photographs illustrating Chrysler's Valiant, Plymouth, Chrysler and Imperial models, with lists of features for dealer to "Check Your 1964 Advantages Over Competition". (A) Price: $25.
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Year: 1964  (Item #H1570)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Chrysler, Dodge, Imperial and Plymouth), "Service Management Conference Manual":
179 pages, 12x10x1 1/4. Maroon leatherette looseleaf notebook, with gold lettering, is divided into sections on accessories, front suspension, rear axle, brakes, electrical, engine, fuel system, steering, transmission, body and air-conditioning. Well illustrated with photographs and drawings. A training aid. (B) Price: $125.
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Year: 1966  (Item #H1386)
  -   Photo 1    Photo 2   Photo 3  
CHRYSLER CORPORATION (Valiant 200 and 100 / Dodge Monaco):
10x7. Looseleaf pages are divided into three sections: a) "Valiant Sales Data: Valiant 200 and 100 Series Sedans, Station Wagons and Valiant Fastback": Information on features, standard and optional equipment, dimensions, specifications, engine, transmission, mechanical features and body (22 pages); b) "Dodge Monaco Sales Data": Same format as Valiant (17 pages); and c) "Metal and Trim Colour Guide: Dodge . Valiant": Six paint chips, three vinyl upholstery samples, drawings of seats and charts of available color combinations. Pages only. Chrysler International S.A. (A) Price: $50.
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Year: 1968  (Item #H1184)
  -   Photo 1   
CHRYSLER CORPORATION (Chrysler, Imperial and Plymouth), "Chrysler-Plymouth Division Advance Information - Confidential":
12 pages, 8x11. Book discusses styling differences and options for the new models of Newport, 300 and New Yorker / Imperial, Imperial Crown and LeBaron / Fury, VIP, Belvedere, Road Runner, Satellite, GTX, Barracuda and Valiant. No illustrations. (A) Price: $50.
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Year: 1969  (Item #H1577)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CHRYSLER CORPORATION (Chrysler New Yorker, 300 and Newport / Imperial Crown and LeBaron), "Chrysler / Imperial Data Book / Facts, Features, Color & Trim":
167 pages, 7x9. Blue looseleaf notebook with silver lettering. Chrysler portion is divided into sections on index and specifications, models, features and equipment and color and trim selections. Contains seventeen paint chips (some sticking, but there is sufficient room for matching colors), two vinyl convertible top samples and four vinyl top samples. Imperial portion is same layout, with seventeen paint chips (some sticking, but there is sufficient room for matching colors) and two vinyl roof samples. (A) Price: $175.
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Year: 1973  (Item #H3373)
  -   Photo 1   
CHRYSLER CORPORATION (Plymouth Cricket / Dodge Colt and Truck), "DuPont Colors - Chrysler Corporation":
11x9. Sheet has paint chips, with color names and code numbers, for Plymouth Cricket, Dodge Colt and Dodge Trucks. Dealer databook insert. I.D. #A-79802-33. Price: $15.
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Year: 1973  (Item #H3374)
  -   Photo 1   
CHRYSLER CORPORATION (Chrysler, Dodge, Imperial and Plymouth), "DuPont Colors - Chrysler Corporation - Interior":
11x9. Sheet has paint chips, with color names and code numbers, for Chrysler, Dodge, Imperial and Plymouth automobile interiors. Includes chart of "Striping Colors" with color names and code numbers and chart of trunk colors for Chrysler, Dodge and Imperial. Dealer databook insert. I.D. #A-79802. Price: $15.
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Year: 1978  (Item #H3376)
  -   Photo 1    Photo 2   Photo 3  
CHRYSLER CORPORATION (Chrysler, Dodge and Plymouth), "DuPont Colors - Chrysler Corporation":
Three 2 page (single-side printed) color sheet, 11x9. Sheets have paint chips, with color names and code numbers, for exterior and interior of Chrysler, Dodge and Plymouth automobiles. Includes charts listing color names and code numbers for 1975-77, chart listing trunk colors and chart listing paint names and code numbers for Dodge Colt and Challenger and Plymouth Arrow and Sapporo. Dealer databook insert. I.D. #E-14730. Price: $25.
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Year: 1979  (Item #H3284)
  -   Photo 1    Photo 2   Photo 3  
CHRYSLER CORPORATION (Plymouth, Chrysler and Dodge), "Chrysler Corporation Paint, Upholstery & Data Book - Fleet":
130 pages, 12x10x1. Upholstery selections are shown in photographs. Dated Jun. 9, 1978. (A) Price: $125.
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Year: 1980  (Item #J1260)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Champ, Arrow, Sapporo, Horizon, Volare, Gran Fury, Trail Duster, Voyager/LeBaron, Cordoba, Newport, New Yorker/Colt, Challenger, Omni, Aspen, Diplomat, Mirada, St. Regis, Ramcharger, Pickup,Van), "Chrysler Corporation Paint & Upholstery Pages - Pages Only":
9x11x2. Upholstery selections are shown in photographs. Pages only. Price: $100.
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Year: 1984  (Item #J1148)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Colt, Vista, Conquest, Turismo, Horizon, Reliant, Gran Fury, Laser, LeBaron, E Class and Voyager SUV / New Yorker, Executive and Fifth Avenue), "Chrysler/Plymouth Paint, Upholstery (Photos) & Data Book - Advance Info (Spiralbound notebook)":
11x9x1. Includes photographs of upholstery materials. Price: $100.
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Year: 1985/86  (Item #H2775)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Turismo, Colt, Horizon America, Sundance, Reliant K, Caravelle, Gran Fury and Voyager), "Chrysler Corporation Paint Chips & Vinyl Roof Colors":
11x9. Spiral binding holds thirty-nine paint chips, accent stripes transparency and four photographs showing Gran Fury vinyl roof colors available. (A) Price: $25.
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Year: 1986  (Item #J1126)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Laser, LeBaron, New Yorker, Fifth Avenue, Limousine and Town & Country Wagon / Colt, Colt Vista, Conquest, Turismo, Horizon, Reliant K. Caravelle, Gran Fury and Voyager SUV) "Chrysler/Plymouth Upholstery & Data Book (Non-factory binder)":
12x10x2. Price: $65.
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Year: 1986  (Item #J1149)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Colt Vista, Conquest, Turismo, Horizon, Reliant K, Caravelle, Gran Fury, Laser and Voyager SUV / New Yorker, LeBaron, Limousine and Fifth Avenue), "Chrysler/Plymouth Paint, Upholstery (Photos) & Data Book - Advance Info (Spiralbound notebook)":
11x9x1. Includes photographs of upholstery materials. Price: $100.
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Year: 1986  (Item #J1151)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Turismo, Horizon, Reliant K, Caravelle, Gran Fury and Voyager SUV / Laser, New Yorker, LeBaron and Fifth Avenue), "Chrysler/Plymouth Comparison Data Book (Spiralbound notebook)":
11x10x1. Price: $35.
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Year: 1986  (Item #J1154)
  -   Photo 1   
CHRYSLER CORPORATION (Laser, New Yorker, LeBaron, Fifth Avenue, Limousine and Town & Country Wagon / Conquest, Turismo, Horizon, Reliant and Gran Fury), "Chrysler/Plymouth Data Book (Non-factory binder)":
12x11x2. Price: $40.
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Year: 1986/87  (Item #H2774)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Turismo, Colt, Horizon, Sundance, Reliant K, Caravelle, Gran Fury and Conquest), "Chrysler Corporation Paint Chips & Vinyl Roof Colors":
11x9. Spiral binding holds forty-four paint chips, accent stripes transparency and four photographs showing Gran Fury vinyl roof colors available. (A) Price: $25.
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Year: 1987  (Item #H2772)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Turismo, Colt, Horizon, Sundance, Reliant K, Caravelle, Gran Fury / Conquest, LeBaron, New Yorker, Fifth Avenue), "Chrysler/Plymouth Paint & Data Book":
104 pages, 11x9. Looseleaf pages are divided into sections on models, with photographs of car and information on features, specifications and standard and optional equipment. Includes paint chips and photographs of upholstery selections available. Pages only. (B) Price: $25.
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Year: 1988  (Item #H2935)
  -   Photo 1   
CHRYSLER CORPORATION (LeBaron, Fifth Avenue, New Yorker, Gran Fury, Sundance, Shadow, Reliant, Aries, Caravan, Voyager, Town & Country), "Set of 8 Chrysler Corporation Dealer Order Forms":
Order forms were to be used by dealership in specifying body styles and options they were ordering. (A) Price: $10.
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Year: 1988  (Item #J1281)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Sundance, Reliant, Horizon America, Caravelle, Gran Fury, Colt, Colt Vista, Conquest TSi and Voyager / LeBaron, New Yorker and Fifth Avenue), "Chrysler/Plymouth Paint & Data Book (Spiralbound) - Advance Information":
11x9x1. Spiralbound notebook. Includes actual paint chips. Price: $100.
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Year: 1988/89  (Item #H2773)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Colt, Horizon, Sundance, Reliant LE, Caravelle, Gran Fury and Voyager), "Chrysler Corporation Paint Chips & Vinyl Roof Colors":
11x9. Spiral binding holds fifty-one paint chips, two accent stripes transparencies and five photographs showing Gran Fury vinyl roof colors available. (A) Price: $25.
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Year: 1989  (Item #H2936)
  -   Photo 1   
CHRYSLER CORPORATION (LeBaron, New Yorker, Lancer, Sundance, Shadow, Caravan, Voyager and Town & Country), "Set of 4 Chrysler Corporation Dealer Order Forms":
Order forms were to be used by dealership in specifying body styles and options they were ordering. (A) Price: $5.
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Year: 1989  (Item #J1150)
  -   Photo 1    Photo 2  
CHRYSLER CORPORATION (Colt, Conquest, Horizon America, Reliant America, Sundance, Acclaim, Colt Wagon and Voyager and Grand Voyager SUVs / New Yorker, LeBaron and Fifth Avenue), "Chrysler/Plymouth Paint, Upholstery (Photos) & Data Book - Advance Info (Spiralbound notebook)":
11x9x1. Spiralbound notebook. Includes photographs of paint chips. Price: $100.
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Ditzler


Year: 1948  (Item #H3891)
  -   Photo 1    Photo 2  
DITZLER (Chevrolet, Dodge and Ford), "Ditzler Automotive Finishes - Commercial Vehicles":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names and code numbers for Chevrolet, Dodge and Ford commercial vehicles. Form No. 4821. Comes with: a) Supplemental Bulletin, dated Nov. 1, 1950 (Rev.), for 1947, 1948 and 1950 Chevrolet commercial vehicles; b) Supplemental Bulletin, dated Nov. 1, 1950 (Rev.), for 1946-50 Dodge Trucks; c) Advance Bulletin, dated Jan. 1, 1951, for 1951 Dodge Trucks; and e) sheet, dated Revised Oct. 23, 1950, for 1945, 1946 and 1949 for Ford commercial vehicles. Each sheet lists paint names and code numbers. Dealer databook inserts. Form No. 4821. (B) Price: $50.
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Year: 1948  (Item #H3892)
  -   Photo 1   
DITZLER (GMC, International, Mack, Reo, Studebaker and White), "Ditzler Automotive Finishes - Commercial Vehicles":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names and code numbers for GMC, International, Mack, Reo, Studebaker and White commercial vehicles. Form No. 4822. Comes with: a) sheet, dated Mar. 13, 1950, for 1945-47 GMC Trucks; and b) Supplemental Bulletin, dated May 1, 1951, for GMC Trucks. Each sheet lists paint names and code numbers. Dealer databook inserts. Form No. 4822. (B) Price: $40.
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Year: 1948-50  (Item #H3893)
  -   Photo 1   
DITZLER (Diamond T, Federal, International, Mack, Reo, Studebaker and White), "Ditzler Automotive Finishes - Trucks":
2 page non-color sheet, 11x9. Sheet lists paint names and code numbers for 1938, 1942 and 1946 Diamond T; 1946 Federal; 1945/46 International; 1946/47 and 1950 Mack; 1946 and 1950 Reo; 1946-50 Studebaker; and 1946 White Trucks. Dealer databook insert. (B) Price: $15.
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Year: 1950  (Item #H3894)
  -   Photo 1   
DITZLER (Autocar, Brockway, Diamond T, Federal, Fruehauf, GMC, International and White), "Ditzler Automotive Finishes - Trucks":
Two 2 page non-color sheet, 11x9. Sheets list paint names and code numbers for Autocar, Brockway, Diamond T, Federal, Fruehauf, GMC, International and White Trucks. Dealer databook insert. Dated 6-23-50. (B) Price: $20.
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Dodge / Federal / Ford / Fruehauf / GMC


Year: 1950-56  (Item #H3768)
  -   Photo 1   
DODGE/FEDERAL/FORD/FRUEHAUF/GMC (Acme Quality Paints), "Proxlin Commercial Colors (Through 1956)":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names, code numbers and years that they were available on Dodge, Federal, Ford, Fruehauf and GMC commercial cars and trucks. Dealer databook insert. Copyright 1956. I.D. #9AP983-30M-7-56-5195. (B) Price: $40.
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Ford Motor Company


Year: 1941/42  (Item #H3834)
  -   Photo 1   
FORD MOTOR COMPANY, "Ditzler Automotive Finishes - Lincoln/Zephyr (Includes 1946)":
2 page color sheet, 11x9. Paint chips, with paint names and code numbers for Lincoln and Zephyr automobiles. Reverse side has chart of lacquer formulas. Dealer databook insert. Dated Rev. 9/47. Form No. 4610. (B) Price: $30.
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Year: 1942  (Item #H3823)
  -   Photo 1   
FORD MOTOR COMPANY, "Ditzler Automotive Finishes - Ford/Mercury":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names and code numbers for Ford and Mercury automobiles. Dealer databook insert. Form No. 429. (B) Price: $20.
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Year: 1950  (Item #H3962)
  -   Photo 1   
FORD MOTOR COMPANY, "DuPont Colors - Ford/Mercury":
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Mercury automobiles. Sheet 2 is continuation. Reverse side of sheet 2 has paint names and code numbers for 1942 and 1946-49 Ford and Mercury models. Bulletin No. 1. Dealer databook inserts. Dated Issued Jan. 31, 1950 / Revised Oct. 10, 1950. Shows light aging and handling. (B) Price: $50.
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Year: 1952  (Item #H3944)
  -   Photo 1   
FORD MOTOR COMPANY, "DuPont Colors - Ford/Mercury":
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Ford automobiles. Sheet 2 is continuation which includes paint names and code numbers for Ford Trucks. Reverse side has paint names and code numbers for 1947-48 Ford and Mercury and 1949-51 Ford models. Bulletin No. 21. Dealer databook inserts. Shows light aging and handling. Dated Feb. 26, 1952. (B) Price: $40.
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Year: 1952  (Item #H3964)
  -   Photo 1   
FORD MOTOR COMPANY, "DuPont Colors - Ford/Mercury":
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Mercury automobiles. Sheet 2 is continuation. Reverse side of sheet 2 has paint names and code numbers for 1947-48 Ford and Mercury and 1949-51 Mercury models. Bulletin No. 3. Dealer databook inserts. Shows light aging and handling. Dated Apr. 15, 1952. (B) Price: $50.
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Year: 1958  (Item #H1672)
  -   Photo 1   
FORD MOTOR COMPANY, "Partners in Progress: A Supplier's Guide to Purchasing":
32 pages, 8x6. Book gives an individual or company who is supplying, or seeking to supply materials or parts to Ford Motor Company, "An Introduction to Ford Purchasing Aims and Objectives", including an organizational chart, corporate philosophy, policies, procedures for procurement and a U.S. map with locations of assembly and manufacturing plants and major Ford installations. Copyright 1957. (A) Price: $15.
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Year: 1964  (Item #H2012)
  -   Photo 1   
FORD MOTOR COMPANY, "Shop Tips, Vol. 2, No. 4 - Ford Mustang Special Issue":
16 page non-color catalog, 11x9. White cover, with red and black lettering, has two photographs showing side view of Ford Mustang 2-Door Hardtop and three-quarter rear view of Mustang Convertible, with index. Forty-seven photographs, photo renderings and drawings show exterior, interior, engine, chassis, mechanical parts, options and features. Includes discussion, specifications and part numbers. Dealer databook insert. Dated Apr./May 1964. I.D. #VOL. 64 PSM 100. (A) Price: $25.
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Year: 1966  (Item #H1824)
  -   Photo 1   
FORD MOTOR COMPANY (Lincoln, Comet, Mercury and Ford [British]), "Lincoln-Mercury Manufacturer's Label Prices - California":
32 page non-color catalog, 6x4. Light green cover with dark green lettering. Lists base prices and prices for factory installed options, tire options and standard equipment for each series. Charts list license fees for the state of California and monthly payments for financing a new Lincoln Continental; Comet 202, Capri, Caliente or Cyclone; Mercury Monterey, Montclair, Park Lane or S-55; or Ford Anglia or Cortina (British). Dated Mar. 1966. (B) Price: $20.
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Year: 1966  (Item #H1825)
  -   Photo 1   
FORD MOTOR COMPANY (Lincoln, Comet, Mercury and Ford [British]), "Lincoln-Mercury Manufacturer's Label Prices - California":
32 page non-color catalog, 6x4. Light green cover with dark green lettering. Lists base prices and prices for factory installed options, tire options and standard equipment for each series. Charts list license fees for the state of California and monthly payments for financing a new Lincoln Continental; Comet 202, Capri, Caliente or Cyclone; Mercury Monterey, Montclair, Park Lane or S-55; or Ford Anglia or Cortina (British). dated Jun. 1, 1966. (B) Price: $20.
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Year: 1967  (Item #H1827)
  -   Photo 1   
FORD MOTOR COMPANY (Lincoln, Comet, Mercury and Ford [British]), "Lincoln-Mercury Manufacturer's Label Prices - California":
32 page non-color catalog, 6x4. Light green cover with dark green lettering. Lists base prices and prices for factory installed options, tire options and standard equipment for each series. Charts list license fees for the state of California and monthly payments for financing a new Lincoln Continental; Comet 202, Capri, Caliente or Cyclone; Mercury Monterey, Montclair, Park Lane, Brougham, Marquis or Cougar; or Ford Anglia or Cortina (British). Dated Sep. 2, 1967. (B) Price: $20.
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Year: 1968  (Item #H1829)
  -   Photo 1   
FORD MOTOR COMPANY (Lincoln, Comet, Mercury and Ford [British]), "Lincoln-Mercury Manufacturer's Label Prices - California":
36 page non-color catalog, 6x4. Light green cover with dark green lettering. Lists base prices and prices for factory installed options, tire options and standard equipment for each series. Charts list license fees for the state of California and monthly payments for financing a new Lincoln Continental or Continental III; Montego, Comet or Cyclone; Mercury Monterey, Marauder, Marquis or Cougar; or Ford Cortina (British). Dated Sep. 27, 1968. (B) Price: $20.
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Year: 1968  (Item #H1830)
  -   Photo 1   
FORD MOTOR COMPANY (Lincoln, Comet, Mercury and Ford [British]), "Lincoln-Mercury Manufacturer's Label Prices - California":
36 page non-color catalog, 6x4. Light green cover with dark green lettering. Lists base prices and prices for factory installed options, tire options and standard equipment for each series. Charts list license fees for the state of California and monthly payments for financing a new Lincoln Continental or Continental III; Montego, Comet or Cyclone; Mercury Monterey, Marauder, Marquis or Cougar; or Ford Cortina (British). Dated Nov. 11, 1968. (B) Price: $20.
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Year: 1969  (Item #H1890)
  -   Photo 1   
FORD MOTOR COMPANY (Continental / Monterey, Montego and Cougar), "Product Comparisons":
84 pages, 12x10x1 1/2. Red and white cover with red, white and black lettering and red and white emblem. Looseleaf notebook contains four brochures comparing the Lincoln Continental and Mercury Monterey, Montego and Cougar with competitor makes. Seventy-four photographs, photo renderings and drawings show exterior, interior and features of Lincoln and Mercury cars and station wagons, with additional photographs showing features of the competitors. Discussion is on styling and dimensions, comfort and convenience, ride and handling, power and performance, body construction and prices. Includes eight pages of "Highlights of New Product Developments" covering Mercury Brougham Hardtop, Colony Park Station Wagon paneling option, 289 V-8 engines for Cougar and Montego and 427E V-8 for Cougar. (A) Price: $75.
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Year: 1969  (Item #H1831)
  -   Photo 1   
FORD MOTOR COMPANY (Lincoln, Comet, Mercury and Ford [British]), "Lincoln-Mercury Manufacturer's Label Prices - California":
32 page non-color catalog, 6x4. Light green cover with dark green lettering. Lists base prices and prices for factory installed options, tire options and standard equipment for each series. Charts list license fees for the state of California when financing a new Lincoln Continental or Continental III; Montego or Cyclone; Mercury Monterey, Marauder, Marquis or Cougar; or Ford Cortina (British). Dated Sep. 19, 1969. (B) Price: $20.
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Year: 1971  (Item #H3111)
  -   Photo 1   
FORD MOTOR COMPANY (Full Line), "The Ford Commitment to Vehicle Safety and Clean Air":
12 page non-color catalog, 11x9. Blue and white cover, with blue and black lettering, has four drawings showing testing procedures for Ford vehicles. Thirty-two drawings illustrate safety features and research that goes into accident- avoidance and occupant-protection features in Ford Motor Company vehicles. Includes detailed discussion and "Quick Facts" about Ford's history of safety, emission control and pollution control. Dealer databook insert. I.D. #Vol. 71-C13-L2. (A) Price: $10.
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Year: 1972  (Item #H3122)
  -   Photo 1   
FORD MOTOR COMPANY (Full Line), "The Ford Commitment to Vehicle Safety and Clean Air":
6 page non-color folder, 11x9. Green and white cover, with green, white and black lettering, has discussion on progress that was being made to make Ford vehicles safer and cleaner to drive. Folder opens to 11x25 layout with five drawings illustrating safety features and research, with discussion. Reverse side has drawing illustrating emission controls system and ducts at casting center to filter dust from air, with discussion. Dealer databook insert. I.D. #Vol. 72CM26L2. (A) Price: $10.
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Year: 1973  (Item #H1132)
  -   Photo 1    Photo 2  
FORD MOTOR COMPANY (Lincoln Capri, Continental and Continental Mark IV / Mercury, Montego, Cougar and Comet), "Facts Book":
9x8x1 1/2. Book is divided into sections on the models, with information on styling, equipment, features, options, construction, body, chassis, chassis, dimensions, power teams, safety and damageability, trailer towing, plus seven additional sections of information comparing Lincoln-Mercury cars with comparable competitor models. (A) Price: $65.
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Year: 1975  (Item #H3151)
  -   Photo 1   
FORD MOTOR COMPANY (Ford and Mercury [Including Light Trucks]), "Ford Dealer-Installed Air Conditioners":
8 page non-color catalog, 11x9. Cover is photograph of block of ice with blue "FORD" chiseled into ice. Sixteen photographs show air-conditioners which could be installed at the factory for Ford LTD, Galaxie, Custom, Torino, Mustang II, Granada, Pinto, Monarch and Maverick; Mercury Montego, Cougar, Comet, Monarch and Capri; and Light Trucks, Courier Pickup and Econoline Vans. Includes discussion and information on warranty. Dealer databook insert. I.D. #FPM 1134. (A) Price: $10.
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Year: 1977  (Item #H3339)
  -   Photo 1    Photo 2  
FORD MOTOR COMPANY (Continental Mark V / Marquis, Monarch and Comet), "Snarl-Free Leasing at the Sign of the Cat!":
Portfolio, 11x9. White cover, with orange and black lettering, has drawing of friendly looking tiger cub. Eight page portfolio opens to 11x34 layout with sixteen photographs showing display ads, wall poster, showroom door decal, price sticker, cartop tent, consumer booklets and postcards which were available for dealers' advertising campaigns. Pocket contains: a) actual samples of four postcards, display ad, consumer booklet and showroom door decal with tiger cub; and b) "Note to Dealer and Publisher" card. Reverse side has information on 30-second television spots. NOTE: Radio scripts which are said to be included were not with portfolio. (A) Price: $25.
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Year: 1982  (Item #H3303)
  -   Photo 1   
FORD MOTOR COMPANY, "Escort and Lynx Qualify for Reduced Allstate Insurance Rates":
2 page (single-side printed) non-color sheet, 11x9. Blue and white sheet, with blue, white and black lettering, has two photo renderings showing side view of Ford Escort GLX Hatchback and three-quarter frontal view of Mercury Lynx 2- Door Sedan, with discussion on the low cost of ownership for the two cars being an advantage a dealer could promote with a customer. (A) Price: $5.
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Year: 1987  (Item #H2700)
  -   Photo 1    Photo 2  
FORD MOTOR COMPANY, "Ford . Lincoln/Mercury . Ford Truck Facts Book - Accessories":
136 pages. Sb book has 175 photographs showing options and accessories that were available for Ford cars and trucks and Lincoln and Mercury cars. Includes descriptions and Part Numbers. Holes punched for insertion in dealer databook. Dated Oct. 1986. (A) Price: $25.
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General Motors


Year: 1953  (Item #H1968)
  -   Photo 1    Photo 2  
GENERAL MOTORS (Buick, Cadillac, Chevrolet, Oldsmobile and Pontiac), "Things You'll Want to Know About Our New GM Cars":
20 page non-color catalog, 7x9. Green and white cover, with black title oval and green and white lettering. Twelve photo renderings show exterior and features of Chevrolet Two-Ten 4-Door Sedan, Pontiac Deluxe 4-Door Sedan, Oldsmobile Super 88 Holiday Coupe, Buick Skylark and Super Convertibles, Cadillac Series 60 Special 4-Door Sedan and El Dorado Convertible. Includes discussion on features and specifications. Brochure was to acquaint GM salesmen with the new models. I.D. #IR-53-3. (A) Price: $50.
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Year: 1974  (Item #H2972)
  -   Photo 1   
GENERAL MOTORS (Buick, Cadillac, Chevrolet, Oldsmobile and Pontiac [Webasto International Sunroof Corp.]), "Wisco Offers You the Finest Custom Conversions Available!":
8 page color folder, 11x9. Gold cover with black lettering and gold, white and black emblem. Folder opens once to 11x17 layout with eight photographs showing Buick Electra, Chevrolet Caprice and Chevelle, Oldsmobile 98 and Toronado and Pontiac Grand Prix conversions by Wisco and Silver Goddess hood ornament, with discussion, then opens a second time to 22x17 layout with nineteen photographs showing exterior, interior and features of Cadillac Coupe deVille, Eldorado Coupe, Station Wagon and Limousine conversions, with descriptions. Back cover has photograph of manufacturing facility, with discussion. Comes with: a) "1974 El Clasico Custom Conversions - Confidential": 8 page non-color catalog, 11x9. Brochure includes info, prices and lists of standard and optional features; and b) original mailing envelope. Dated Oct. 1, 1973. (A) Price: $40.
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Year: 1975  (Item #H2974)
  -   Photo 1   
GENERAL MOTORS (Buick, Cadillac, Chevrolet and Oldsmobile [Webasto International Sunroof Corp.]), "Wisco -- America's No. 1 Car Customizer":
8 page color folder, 11x9. Blue and white cover, with black lettering, has photograph of Wisco manufacturing facility, with discussion. Folder opens to 11x17 layout with twelve photographs showing features of Buick Electra and Limited and Oldsmobile 98, Cutlass and Tornado conversions by Wisco, with descriptons, then opens a second time to 22x17 layout with twenty-one photos showing exterior, interior and features of Cadillac Coupe deVille, Eldorado Coupe and Wagon and Limousine conversions, with descriptions. Back cover has five photos showing features of Chevrolet Caprice and Monte Carlo conversions, with descriptions. Comes with: a) 8 page "Dealer Parts Price List", dated Feb 1, 1975; b) two 4x5 color photographs showing Cadillac Seville conversion; and c) original mailing envelope. (A) Price: $50.
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Year: 1977  (Item #H2368)
  -   Photo 1    Photo 2  
GENERAL MOTORS (Buick, Chevrolet, Oldsmobile and Pontiac), "Accessories Catalog":
20 page color catalog, 11x9. White cover, with black lettering and blue and white GM emblem, opens to two page photo rendering showing clocks, mirrors and radio for General Motors vehicles. Forty-five photographs and photo renderings show accessories that you could purchase for your new car or tru -- luggage carriers, trailer hitch, cruise control, infant seats, radios, anti-theft alarm, CB radios/antennas, mirrors, etc. Also includes two page chart comparing availability of accessories for Buick, Chevrolet, Oldsmobile and Pontiac models. Dealer databook supplement. Dated Sep. 1976. (A) Price: $30.
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Year: 1977  (Item #H3264)
  -   Photo 1   
GENERAL MOTORS (Buick, Chevrolet, Oldsmobile and Pontiac), "Accessories Catalog":
20 page color catalog, 11x9. White cover, with black lettering and blue and white GM emblem, opens to two page photo rendering showing clocks, mirrors and radio for General Motors vehicles. Forty-five photographs and photo renderings show accessories that you could purchase for your new car or truck -- luggage carriers, trailer hitch, cruise control, infant seats, radios, anti-theft alarm, CB radios/antennas, mirrors, etc. Also includes two page chart comparing availability of accessories for Buick, Chevrolet, Oldsmobile and Pontiac models. Dealer databook supplement. Dated Aug. 1976. (A) Price: $30.
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Year: 1978  (Item #H3281)
  -   Photo 1   
GENERAL MOTORS (Cadillac, Buick, Oldsmobile, Pontiac, Chevrolet and Trucks [CK-1,2,3, LUV and G-1,2,3,C,K, Blazer and Suburban]), "Accessory Catalog - General Motors Parts Division":
24 page non-color catalog, 11x9. White covers, with black lettering, fold out to 11x34 layout with collages of ten drawings (each is shown twice) showing accessories for General Motors cars and trucks. Fifty-eight photographs show accessories that you could purchase with your new Cadillac, Buick, Oldsmobile, Pontiac or Chevrolet car and CK-1,2,3, LUV and G-1,2,3,C,K, Blazer and Suburban light-duty trucks -- antennas, clock, luggage carrier, compass, litter and tissue dispenser, cruise control, wire wheel, deflectors, defogger, guards, "Guide-Matic" (Cadillac only), hitches, lighter, lamps, floor mats, mirrors, radios, trunk release, "Twilight Sentinel", infant/child seats, speakers, etc. Last three pages fold out to chart listing which accessories were available for each model. (A) Price: $35.
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Year: 1984  (Item #H2720)
  -   Photo 1   
GENERAL MOTORS, "The Collectibles: General Motors Calendar":
10 page color catalog, 8x8. White cover, with ornate gray floral border, frames photograph showing three-quarter frontal view of 1929 LaSalle Convertible Coupe. Fourteen photographs show 1928 Chevrolet, 1928 Buick, 1929 LaSalle, 1955 Oldsmobile and 1955 Pontiac Convertibles and 1937 GMC Pickup Truck. Includes information for dealer to order a supply of calendars to give to his customers, plus a bonus of prints on artist's canvas with frames that could be purchased. (A) Price: $15.
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Year: 1985  (Item #H2798)
  -   Photo 1   
GENERAL MOTORS, "Customer Satisfaction Guidelines: For GM Dealer Personnel":
16 pages, 7x4. Sb book discusses ways for a salesman to deal with a customer to assure the customer's satisfaction during a sale and when handling a complaint. Copyright 1981. I.D. #GM-CR-200 3/84. 211/450M 3/84. (A) Price: $5.
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Year: 1985  (Item #H2385)
  -   Photo 1   
GENERAL MOTORS, "GM Collectors - General Motors Calendar":
10 page color catalog, 8x8. White cover, with ornate gray floral border, frames photograph showing three-quarter frontal view of 1917 GMC stake bed truck. Fourteen photographs show 1906 Cadillac, 1917 GMC stake bed truck, 1920 Oldsmobile, 1933 Chevrolet touring car, 1931 Buick Coupe, 1941 Pontiac 2-Door Sedan and 1955 Chevrolet Station Wagon. Includes information for dealer to order a supply of calendars to give to his customers, plus a bonus of prints on artist's canvas with frames that could be purchased. Comes with 3-part "Order Form", notice of 50% discount for Mr. Goodwrench dealers, reply envelope and original mailing envelope with label photo showing three-quarter frontal view of front half of blue 1941 Pontiac 2-Door Sedan. Price: $25.
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Year: 1996  (Item #J1319)
  -   Photo 1    Photo 2  
GENERAL MOTORS (Buick, Cadillac, Chevrolet, GMC, Oldsmobile and Pontiac), "General Motors Fleet Information Manual (No photographs)":
12x12x3 1/2. Price: $75.
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Jeep / Eagle


Year: 1984  (Item #J1229)
  -   Photo 1    Photo 2  
JEEP/EAGLE (Scrambler, CJ-7, Pickup, Cherokee, Wagoneer and Grand Wagoneer / Eagle), "Jeep/Eagle Paint & Data Book - Pages Only":
11x9x1. Includes photographs of upholstery materials. Pages only. Price: $60.
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Year: 1985  (Item #J1278)
  -   Photo 1    Photo 2  
JEEP/EAGLE (CJ-7, Scrambler, Pickup, Cherokee, Wagoneer and Grand Wagoneer / Eagle), "Jeep/Eagle Paint, Upholstery (Photos) & Data Book - Pages Only":
11x9x1. Includes photographs of upholstery materials. Pages only. Price: $75.
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Year: 1989  (Item #H2814)
  -   Photo 1   
JEEP/EAGLE (Wrangler, Cherokee, Wagoneer and Comanche / Premier and Medallion), "Jeep/Eagle Salesman's Data Book":
78 pages, 6x4. Sb book has base prices and transportation/handling charges for each model on covers and contains charts with specifications, E.P.A. Mileage Estimates, standard and optional equipment and tire sizes. Also includes charts listing monthly payments and California license fees. Dated Jul. 13, 1987. (A) Price: $15.
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Year: 1991  (Item #J1379)
  -   Photo 1    Photo 2  
JEEP/EAGLE (Wrangler, Cherokee and Commanche / Talon, Premier and Summit), "Jeep/Eagle Marketing Book":
12x11x2. Price: $40.
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Kaiser / Willys


Year: 1954  (Item #H3955)
  -   Photo 1   
KAISER/WILLYS, "DuPont Colors - Kaiser/Willys":
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Kaiser and Willys automobiles. Reverse side has color combination numbers. Sheet 2 is continuation. Reverse side has paint names and code numbers for 1952-53 models. Bulletin No. 1. Dealer databook inserts. Dated Mar. 10, 1954. (B) Price: $60.
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Year: 1955  (Item #H3956)
  -   Photo 1   
KAISER/WILLYS, "DuPont Colors - Kaiser/Willys":
Three 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Kaiser and Willys automobiles. Reverse side has color combination numbers. Sheet 2 and 3 are continuations. Reverse side of sheet 3 has paint names and code numbers for 1953-54 models. Bulletin No. 2. Dealer databook inserts. Shows aging and handling; therefore, price has been reduced. Dated Mar. 23, 1955. (C) Price: $75.
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Year: 1955  (Item #H3956)
  -   Photo 1   
KAISER/WILLYS, "DuPont Colors - Kaiser/Willys":
Three 2 page color sheet, 11x9. Paint chips, with paint names and code numbers for Kaiser and Willys automobiles. Reverse side has color combination numbers. Sheet 2 and 3 are continuations. Reverse side of sheet 3 has paint names and code numbers for 1953-54 models. Bulletin No. 2. Dealer databook inserts. Dated Mar. 23, 1955. (C) Price: $75.
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Year: 1955  (Item #H4204)
  -   Photo 1   
KAISER/WILLYS, "DuPont Colors - Kaiser/Willys":
Three 2 page color sheet, 11x9. Paint chips, with paint names and code numbers for Kaiser and Willys automobiles. Reverse side has color combination numbers. Sheet 2 and 3 are continuations. Reverse side of sheet 3 has paint names and code numbers for 1953-54 models. Bulletin No. 2. Dealer databook inserts. Dated Mar. 23, 1955. (B) Price: $85.
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Lincoln / Mercury


Year: 1958  (Item #H3423)
  -   Photo 1   
LINCOLN/MERCURY (Park Lane, Montclair and Monterey / Lincoln and Continental Mark III), "Lincoln/Mercury Service Bulletin, No. 13":
Six 2 page non-color sheet, 11x9. Black and white cover, with yellow, white and black lettering and Lincoln and Mercury emblems, has photograph showing low pressure warning light and two drawings of air suspension support pedestal, with discussion. Four additional drawings show front and rear air suspension support pedestals, hoisting positions and front air spring installation, with instructions on removal and installation. Also includes information on oil and vacuum pump drive shaft, front suspension lower control arm ball joint, convertible wiring installation and rattle in area of fuel tank. Dealer databook inserts. Dated 1-22-58. (B) Price: $15.
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Year: 1980  (Item #J1178)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VI and Versailles / Marquis, Cougar XR-7, Monarch, Capri, Zephyr and Bobcat), "Lincoln/Mercury Data Book - Advance Edition":
12x10x1. Price: $50.
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Year: 1980  (Item #J1179)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VI and Versailles / Marquis, Cougar XR-7, Monarch, Capri, Zephyr and Bobcat), "Lincoln/Mercury Paint, Upholstery (Photos) & Data Book - Fleet":
12x10x1. Includes photographs of upholstery materials. Price: $100.
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Year: 1981  (Item #H2785)
  -   Photo 1   
LINCOLN/MERCURY (Town Car and Continental Mark VI), "Advance Product Highlights - Luxury Car":
32 pages, 4x8. Sb book contains information on features, lists of standard and optional equipment, standard features for Designer Series models and lists of paint and upholstery colors available. Illustrated with photographs showing exterior views. Dated 9/1/80. (A) Price: $15.
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Year: 1981  (Item #H2786)
  -   Photo 1   
LINCOLN/MERCURY (Cougar, GS, LS and XR-7), "Advance Product Highlights - Cougar/Cougar XR-7":
24 pages, 4x8. Sb book contains information on features and lists of standard and optional equipment and paint and upholstery colors available. Illustrated with photographs showing exterior and interior views. Dated 9/1/80. (A) Price: $15.
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Year: 1981  (Item #H2787)
  -   Photo 1   
LINCOLN/MERCURY (Marquis, Zephyr, Cougar, Capri and Lynx / Continental, Mark VI and Lincoln), "Mercury/Lincoln: Advance Dimensions":
20 pages, 4x8. Sb book compares dimensions of Lincoln and Mercury automobiles to comparable competitor models. Dated 9-22-80. (A) Price: $10.
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Year: 1981  (Item #H2801)
  -   Photo 1   
LINCOLN/MERCURY (Marquis, Zephyr, Cougar, Capri and Lynx / Mark VI and Lincoln), "Lincoln/Mercury Salesman's Data Book":
64 pages, 6x4. Sb book has base prices and transportation/handling charges for each model on covers and contains charts with specifications, E.P.A. Mileage Estimates, standard and optional equipment and tire sizes. Also includes charts listing monthly payments and California license fees. Dated 10-3-1980. (B) Price: $15.
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Year: 1981  (Item #J1289)
  -   Photo 1   
LINCOLN/MERCURY (Continental Mark VI and Town Car / Marquis, Cougar, Cougar XR-7, Capri, Zephyr, Lynx and LN7), "Lincoln/Mercury Data Book":
12x10x2. Price: $75.
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Year: 1981  (Item #J1290)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental Mark VI and Town Car / Marquis, Cougar, Cougar XR-7, Capri, Zephyr and Lynx), "Lincoln/Mercury Data Book - Fleet":
12x10x1. Price: $50.
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Year: 1981  (Item #J1180)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental Mark VI and Town Car / Marquis, Cougar, Cougar XR-7, Zephyr, Lynx and LN7), "Lincoln/Mercury Pricing & Order Data Book":
12x11x2. Price: $40.
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Year: 1982  (Item #H2788)
  -   Photo 1   
LINCOLN/MERCURY (Marquis, Zephyr, Cougar, Capri, Lynx and LN7 / Continental, Mark VI and Lincoln), "Mercury/Lincoln: Advance Dimensions":
28 pages, 8x4. Sb book compares dimensions of Lincoln and Mercury automobiles to comparable competitor models. Dated 9-1-81. (A) Price: $10.
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Year: 1982  (Item #H2789)
  -   Photo 1   
LINCOLN/MERCURY, "Advance Product Highlights - LN7, Lynx, Capri, Zephyr":
28 pages, 4x8. Sb book contains information on features and lists of standard and optional equipment and paint and upholstery colors available. Illustrated with photographs showing exterior views. Dated 9/1/81. (A) Price: $15.
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Year: 1982  (Item #H2790)
  -   Photo 1   
LINCOLN/MERCURY, "Advance Product Highlights - Cougar, Cougar XR-7, Marquis":
28 pages, 4x8. Sb book contains information on features and lists of standard and optional equipment and paint and upholstery colors available. Illustrated with photographs showing exterior views. Dated 9/1/81. (A) Price: $15.
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Year: 1982  (Item #H2791)
  -   Photo 1   
LINCOLN/MERCURY, "Advance Product Highlights - Continental, Mark VI, Lincoln":
44 pages, 4x8. Sb book contains information on features, lists of standard and optional equipment, standard features for Designer Series models and lists of paint and upholstery colors available. Illustrated with photographs showing exterior views. Dated 9/1/81. (A) Price: $20.
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Year: 1982  (Item #H2803)
  -   Photo 1   
LINCOLN/MERCURY (Marquis, Zephyr, Cougar, Capri, Lynx and LN7 / Continental, Mark VI and Lincoln), "Lincoln/Mercury Salesman's Data Book":
80 pages, 6x4. Sb book has base prices and transportation/handling charges for each model on covers and contains charts with specifications, E.P.A. Mileage Estimates, standard and optional equipment and tire sizes. Also includes charts listing monthly payments and California license fees. Dated 9-14-1981. (B) Price: $15.
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Year: 1982  (Item #H3490)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Mark VI and Lincoln / Marquis, Cougar, XR-7, Capri, Zephyr, Lynx and LN7), "Advance Dimensions: Lincoln-Mercury":
28 page non-color catalog, 8x4. White cover with gold lettering and blue and white Ford-Lincoln-Mercury emblem. Brochure is composed of charts listing preliminary dimensions for Lincoln, Lincoln Continental and Mark VI and Mercury Marquis, Cougar, XR-7, Capri, Zephyr, Lynx and LN7 models compared to competitor models. Also includes list of features for each model. Dated 9/1/81. (A) Price: $5.
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Year: 1982  (Item #J1098)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Mark VI and Lincoln / Marquis, Cougar, Cougar XR-7, Capri, Zephyr, Lynx and LN7), "Lincoln/Mercury Data Book":
12x11x3. Price: $75.
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Year: 1982  (Item #J1297)
  -   Photo 1    Photo 2   Photo 3  
LINCOLN/MERCURY (Continental, Mark VI and Lincoln / Marquis, Cougar, Cougar XR-7, Capri, Zephyr, Lynx and LN7), "Lincoln/Mercury Data Book + Bulletins":
12x11x3. Price: $85.
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Year: 1982  (Item #J1181)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VI and Town Car / Marquis, Cougar, Cougar XR-7, Capri, Zephyr, Lynx and LN7), "Lincoln/Mercury Paint, Upholstery (Photos) & Data Book - Fleet":
12x10x1. Includes photographs of paint chips and upholstery materials. Price: $100.
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Year: 1982  (Item #J1182)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VI and Town Car / Marquis, Cougar, Cougar XR-7, Capri, Zephyr, Lynx and LN7), "Lincoln/Mercury Paint, Upholstery (Photos) & Data Book - Advance Edition":
12x10x1. Includes photographs of paint chips and upholstery materials. Price: $100.
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Year: 1982  (Item #J1183)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VI and Town Car / Marquis, Cougar, Cougar XR-7, Capri, Zephyr, Lynx and LN7), "Lincoln/Mercury Data Book - Advance Edition":
12x10x1. Includes photographs of upholstery materials. Price: $50.
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Year: 1983  (Item #H2792)
  -   Photo 1   
LINCOLN/MERCURY, "Advance Product Highlights - Continental, Mark VI, Lincoln":
52 pages, 7x4. Sb book contains information on features, lists of standard and optional equipment, standard features for Designer Series models and lists of paint and upholstery colors available. Illustrated with photographs showing exterior, interior and features. Back pocket contains three "Six Position Sell" folders which have drawings showing three-quarter rear views of models and lists of features to point out from each angle. Dated 9/1/82. (A) Price: $20.
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Year: 1983  (Item #H2793)
  -   Photo 1   
LINCOLN/MERCURY, "Advance Product Highlights - Cougar, Marquis, Zephyr":
56 pages, 7x4. Sb book contains information on features and lists of standard and optional equipment and paint and upholstery colors available. Illustrated with photographs showing exterior, interior and features. Back pocket contains three "Six Position Sell" folders which have drawings showing three-quarter rear views of models and lists of features to point out from each angle. Dated 9/1/82. (A) Price: $20.
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Year: 1983  (Item #H2794)
  -   Photo 1   
LINCOLN/MERCURY, "Advance Product Highlights - LN7, Lynx, Capri":
48 pages, 7x4. Sb book contains information on features and lists of standard and optional equipment and paint and upholstery colors available. Illustrated with photographs showing exterior, interior and features. Back pocket contains three "Six Position Sell" folders which have drawings showing three-quarter rear views of models and lists of features to point out from each angle. Dated 9/1/82. (A) Price: $15.
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Year: 1983  (Item #H2795)
  -   Photo 1   
LINCOLN/MERCURY (Marquis, Zephyr, Cougar, Capri, Lynx and LN7 / Continental, Mark VI and Lincoln), "Mercury/Lincoln: Advance Information and Dimensions":
24 pages, 7x4. Sb book compares dimensions of Lincoln and Mercury automobiles to comparable competitor models. Dated 9/1/82. (A) Price: $10.
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Year: 1983  (Item #H2797)
  -   Photo 1   
LINCOLN/MERCURY (Marquis, Zephyr, Cougar, Topaz, Capri, Lynx and LN7 / Continental, Mark VI and Lincoln), "Mercury/Lincoln: Product Value Programs":
48 pages, 7x4. Sb book contains lists of features and options for all Lincoln and Mercury automobiles. Illustrated with photographs showing exterior views. Pacific States version. (A) Price: $15.
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Year: 1983  (Item #J1054)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Mark VI and Lincoln / Grand Marquis, Marquis, Cougar, Zephyr, Topaz, Lynx, LN7 and Capri), "Lincoln/Mercury Data Book":
12x11x3. Price: $75.
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Year: 1984  (Item #J1124)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Mark VII and Lincoln / Grand Marquis, Marquis, Cougar, Topaz, Capri and Lynx), "Lincoln/Mercury Paint & Data Book - Advance Edition":
12x11x2. Price: $50.
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Year: 1984  (Item #J1184)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Marquis, Cougar, Topaz, Capri and Lynx), "Lincoln/Mercury Paint, Upholstery (Photos) & Data Book - Fleet":
12x10x1. Includes photographs of paint chips and upholstery materials. Price: $75.
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Year: 1984  (Item #J1185)
  -   Photo 1   
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Marquis, Cougar, Topaz, Capri and Lynx), "Lincoln/Mercury Pricing & Order Data Book (Non-factory binder)":
12x10x2. Price: $25.
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Year: 1984  (Item #J1280)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Marquis, Cougar, Topaz, Capri and Lynx), "Lincoln/Mercury Data Book - Pages Only":
11x9x1. Pages only. Price: $50.
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Year: 1985  (Item #J1013)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark III and Town Car / Grand Marquis, Cougar, Topaz, Lynx [1985 & 1985 1/2] and Capri), "Lincoln/Mercury Data Book":
12x11x3. Price: $75.
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Year: 1985  (Item #J1036)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Marquis, Cougar, Topaz, Capri and Lynx), "Lincoln/Mercury Data Book":
12x11x3. Price: $75.
---------------------------------------------------------     


Year: 1985  (Item #J1291)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Marquis, Cougar, Topaz, Capri and Lynx), "Lincoln/Mercury Data Book + Bulletins":
12x11x3. Price: $85.
---------------------------------------------------------     


Year: 1986  (Item #J1046)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Sable, Marquis, Cougar, Topaz, Capri and Lynx / XR4Ti), "Lincoln/Mercury/Merkur Data Book":
12x11x3. Price: $75.
---------------------------------------------------------     


Year: 1986  (Item #J1198)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Marquis, Cougar, Sable, Topaz, Capri and Lynx), "Lincoln/Mercury Paint, Upholstery (Photos) & Data Book - Advance Edition":
12x10x2. Includes photographs of paint chips and upholstery materials. Price: $100.
---------------------------------------------------------     


Year: 1987  (Item #H2811)
  -   Photo 1   
LINCOLN/MERCURY (Merkur, Marquis, Cougar, Sable, Topaz and Lynx / Continental, Mark VI and Lincoln), "Lincoln/Mercury Salesman's Data Book":
88 pages, 6x4. Sb book has base prices and transportation/handling charges for each model on covers and contains charts with specifications, E.P.A. Mileage Estimates, standard and optional equipment and tire sizes. Also includes charts listing monthly payments and California license fees. Dated Oct. 24, 1986. (B) Price: $15.
---------------------------------------------------------     


Year: 1987  (Item #J1014)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark III and Town Car / Grand Marquis, Sable, Cougar, Topaz and Lynx / XR4Ti), "Lincoln/Mercury/Merkur Paint & Data Book":
12x12x3. Price: $75.
---------------------------------------------------------     


Year: 1987  (Item #J1186)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Cougar, Sable, Topaz and Lynx / XR4Ti), "Lincoln/Mercury/Merkur Pricing & Order Data Book":
12x10x2. Price: $40.
---------------------------------------------------------     


Year: 1988  (Item #H2812)
  -   Photo 1   
LINCOLN/MERCURY (Merkur, Marquis, Cougar, Sable, Topaz and Tracer / Continental, Mark VI and Town Car), "Lincoln/Mercury Salesman's Data Book":
88 pages, 6x4. Sb book has base prices and transportation/handling charges for each model on covers and contains charts with specifications, E.P.A. Mileage Estimates, standard and optional equipment and tire sizes. Also includes charts listing monthly payments and California license fees. Dated Nov. 12, 1987. (B) Price: $15.
---------------------------------------------------------     


Year: 1988  (Item #J1072)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Mark VII and Town Car / Grand Marquis, Cougar, Sable, Topaz and Tracer / XR4Ti and Scorpio), "Lincoln/Mercury/Merkur Paint, Upholstery (Photos) & Data Book":
12x11x2. Price: $125.
---------------------------------------------------------     


Year: 1988  (Item #J1187)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Cougar, Sable, Topaz and Tracer / XR4Ti and Scorpio), "Lincoln/Mercury Pricing & Order Data Book":
12x10x2. Includes five pages of Ford Motor Company car and truck paint chips. Price: $40.
---------------------------------------------------------     


Year: 1989  (Item #H2813)
  -   Photo 1   
LINCOLN/MERCURY (Merkur, Marquis, Cougar, Sable, Topaz and Tracer / Continental, Mark VI and Town Car), "Lincoln/Mercury Salesman's Data Book":
96 pages, 6x4. Sb book has base prices and transportation/handling charges for each model on covers and contains charts with specifications, E.P.A. Mileage Estimates, standard and optional equipment and tire sizes. Also includes charts listing monthly payments and California license fees. Dated Nov. 11, 1988. (B) Price: $15.
---------------------------------------------------------     


Year: 1989  (Item #J1057)
  -   Photo 1   
LINCOLN/MERCURY (Continental, Mark VII and Town Car / Grand Marquis, Cougar, Sable, Topaz and Tracer / XR4Ti and Scorpio), "Lincoln/Mercury/Merkur Data Book":
11x11x2. Price: $50.
---------------------------------------------------------     


Year: 1989  (Item #J1294)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Mark VII and Town Car / Grand Marquis, Cougar, Sable, Topaz and Tracer), "Lincoln/Mercury Data Book":
11x11x2. Price: $75.
---------------------------------------------------------     


Year: 1989  (Item #J1188)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Continental, Continental Mark VII and Town Car / Grand Marquis, Cougar, Sable, Topaz and Tracer / XR4Ti and Scorpio), "Lincoln/Mercury Pricing & Order Data Book":
12x10x2. Includes paint chips for Lincoln, XR4Ti and Scorpio models. Price: $40.
---------------------------------------------------------     


Year: 1991  (Item #J1342)
  -   Photo 1    Photo 2   Photo 3  
LINCOLN/MERCURY (Town Car, Mark VII and Continental / Grand Marquis, Cougar, Sable, Topaz, Tracer and Capri), "Lincoln/Mercury Order Guide, Paint & Price List":
12x10x2. Price: $75.
---------------------------------------------------------     


Year: 1991  (Item #J1343)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Town Car, Mark VII and Continental / Grand Marquis [1991 & 1992], Cougar, Sable, Topaz, Tracer and Capri), "Lincoln/Mercury Data Book":
12x11x2. Price: $100.
---------------------------------------------------------     


Year: 1991  (Item #J1344)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Town Car, Mark VII and Continental / Grand Marquis, Cougar, Sable, Topaz, Tracer and Capri), "Lincoln/Mercury Data Book":
12x11x2. Price: $100.
---------------------------------------------------------     


Year: 1993  (Item #J1346)
  -   Photo 1    Photo 2   Photo 3  
LINCOLN/MERCURY (Town Car, Mark VIII and Continental / Villager, Grand Marquis, Cougar XR7, Sable, Topaz, Tracer and Capri), "Lincoln/Mercury Paint & Data Book":
12x11x2 1/2. Price: $125.
---------------------------------------------------------     


Year: 1994  (Item #J1347)
  -   Photo 1    Photo 2   Photo 3  
LINCOLN/MERCURY (Town Car, Mark VIII and Continental / Villager, Grand Marquis, Cougar XR7, Sable, Topaz, Tracer and Capri), "Lincoln/Mercury Order Guide, Paint & Price List":
12x11x2. Price: $75.
---------------------------------------------------------     


Year: 1994  (Item #J1348)
  -   Photo 1    Photo 2   Photo 3  
LINCOLN/MERCURY (Town Car, Mark VIII and Continental / Villager, Grand Marquis, Cougar XR7, Sable, Topaz, Tracer and Capri), "Lincoln/Mercury Paint & Data Book":
12x11x3. Price: $125.
---------------------------------------------------------     


Year: 1995  (Item #J1349)
  -   Photo 1    Photo 2   Photo 3  
LINCOLN/MERCURY (Town Car, Mark VIII and Continental / Tracer, Mystique, Sable, Cougar XR7, Grand Marquis and Villager), "Lincoln/Mercury Paint & Data Book":
12x11x3. Price: $125.
---------------------------------------------------------     


Year: 1996  (Item #J1350)
  -   Photo 1    Photo 2   Photo 3  
LINCOLN/MERCURY (Town Car, Mark VIII and Continental / Tracer, Mystique, Sable, Cougar XR7, Grand Marquis and Villager), "Lincoln/Mercury Paint & Data Book":
12x11x4. Price: $125.
---------------------------------------------------------     


Year: 1997  (Item #J1390)
  -   Photo 1 Photo 2   
LINCOLN/MERCURY, "Lincoln/Mercury Fleet Buyers Guide":
Notebook, 12x10x1 1/2. Comes with separate Lincoln and Mercury "Exterior Colors" folders. Price: $60.
---------------------------------------------------------     


Year: 1997  (Item #J1351)
  -   Photo 1    Photo 2   Photo 3  
LINCOLN/MERCURY (Town Car, Mark VIII and Continental / Tracer, Mystique [1997 & 1998], Sable, Cougar XR7, Grand Marquis, Villager and Mountaineer), "Lincoln/Mercury Paint & Data Book":
12x11x4. Price: $125.
---------------------------------------------------------     


Year: 1997  (Item #J1352)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY (Town Car, Mark VIII and Continental / Grand Marquis, Cougar XR7, Sable, Mystique, Tracer, Villager and Mountaineer), "Lincoln/Mercury Fleet Buyers Data Book":
12x10x1 1/2. Price: $40.
---------------------------------------------------------     

Lincoln / Mercury / Merkur


Year: 1990  (Item #J1340)
  -   Photo 1    Photo 2  
LINCOLN/MERCURY/MERKUR (Town Car, Mark VII and Continental / Grand Marquis, Cougar, Sable, Topaz and Tracer [1989 1/2 & 1990] / Scorpio), "Lincoln/Mercury/Merkur Data Book":
12x10x2. Price: $100.
---------------------------------------------------------     


Year: 1990  (Item #J1341)
  -   Photo 1    Photo 2   Photo 3  
LINCOLN/MERCURY/MERKUR (Town Car, Mark VII and Continental / Grand Marquis [1990 & 1991], Cougar, Sable, Topaz, Tracer and Capri / Scorpio), "Lincoln/Mercury/Merkur Order Guide, Paint & Price List":
12x10x2. Price: $75.
---------------------------------------------------------     

Lincoln / Scorpio


Year: 1990  (Item #J1386)
  -   Photo 1    Photo 2  
LINCOLN/SCORPIO (Town Car, Mark VII and Continental / Scorpio), "Lincoln/Scorpio Paint & Upholstery Book":
11x19x3 1/2. Price: $200.
---------------------------------------------------------     

Moskvich / Lada


Year: 1972  (Item #H3764)
  -   Photo 1    Photo 2  
MOSKVICH/LADA, "Moskvich Dealers Training Tour to Russia with Satra":
4 page non-color folder, 16x12. White cover, with orange and black lettering, has three photographs showing British Moskvich dealers and the plane they will fly in to Moscow Russia for training, with articles about their trip. Folder opens to 14x24 layout which includes two photographs showing Lada 4-Door Saloon and Moskvich 4-Door Saloon competition car and drawing showing Moskvich 4-Door Saloon, with articles about the cars intermingled with articles about Satra Motors company. Back cover has photograph showing frontal view of Lada 4-Door Saloon, with articles about Lada and Moskvich automobiles. "Satra News" the Official newssheet of Satra Motors Limited, dated Jul. 1972. Price: $20.
---------------------------------------------------------     

Nash / Hudson


Year: 1955  (Item #H3973)
  -   Photo 1   
NASH/HUDSON, "DuPont Colors - Nash/Hudson":
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Nash and Hudson automobiles. Reverse side has color combination numbers and two-tone combinations. Sheet 2 is continuation. Reverse side has paint names and code numbers for 1953-54 models. Bulletin No. 1. Dealer databook inserts. Shows aging and handling; therefore, price has been reduced. Dated Dec. 15, 1954. (C) Price: $40.
---------------------------------------------------------     


Year: 1956  (Item #H3951)
  -   Photo 1   
NASH/HUDSON, "DuPont Colors - Nash/Hudson":
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Nash and Hudson automobiles. Reverse side has color combination numbers and two-tone combinations. Sheet 2 is continuation. Reverse side has paint names and code numbers for 1953-55 models. Bulletin No. 2. Dealer databook inserts. Shows aging and handling; therefore, price has been reduced. Dated Dec. 30, 1955. (C) Price: $50.
---------------------------------------------------------     

Nissan / Datsun


Year: 1983  (Item #J1224)
  -   Photo 1    Photo 2  
NISSAN/DATSUN (Sentra, Pulsar and Stanza / Maxima, 300-ZX, 4x2 and 4x4), "Nissan/Datsun Paint, Upholstery & Data Book - Pages Only":
11x12x1. Comes with three additional "Mid-Year Update" pages of paint and upholstery selections. Price: $75.
---------------------------------------------------------     


Year: 1984  (Item #J1226)
  -   Photo 1    Photo 2  
NISSAN/DATSUN, "Nissan/Datsun Paint, Upholstery & Data Book - Pages Only":
11x12x1. Pages only. Price: $75.
---------------------------------------------------------     

Renault / AMC / Jeep


Year: 1985  (Item #J1210)
  -   Photo 1    Photo 2  
RENAULT/AMC/JEEP (Encore, Alliance, Fuego and Sportwagon / CJ-7, Cherokee, Wagoneer, Grand Wagoneer, Scrambler and Truck / Eagle), "Renault/Jeep/Eagle Data Book - Fleet":
12x10x1. Price: $50.
---------------------------------------------------------     


Year: 1986  (Item #H2820)
  -   Photo 1   
RENAULT/AMC/JEEP (Encore, Alliance and Sportwagon / Eagle / CJ, Cherokee, Wagoneer, Comanche, Pickup and Wagoneer), "The Fleet to Watch: Renault / Jeep":
8 page non-color folder, 9x4. Blue cover, with white lettering and blue and white Renault/Jeep emblem, has five photographs showing Renault and Jeep vehicles in various outdoor settings. Folder opens once to two page "Technical Data" chart listing exterior and interior dimensions for all models, then opens a second time to 9x15 layout with sixteen photographs showing Renault Encore, Alliance and Sportwagon; AMC Eagle and Jeep CJ, Cherokee, Wagoneer, Comanche, Pickup and Wagoneer models, with chart listing fleet allowances for businesses / leasing, rent-a-cars and drivers education cars. (A) Price: $5.
---------------------------------------------------------     


Year: 1986  (Item #J1205)
  -   Photo 1    Photo 2  
RENAULT/AMC/JEEP (Encore, Alliance and Sportwagon / CJ-7, Cherokee, Grand Wagoneer, Wagoneer, Comanche and Truck / Eagle), "Renault/Jeep/Eagle Data Book - Fleet":
12x10x1. Price: $50.
---------------------------------------------------------     


Year: 1987  (Item #J1212)
  -   Photo 1    Photo 2  
RENAULT/AMC/JEEP (GTA and Alliance / Wrangler, Comanche, Cherokee, Wagoneer, Grand Wagoneer, J-10 and J-20 Pickups / Eagle), "Renault/Jeep/Eagle Data Book - Fleet":
12x10x1. Price: $50.
---------------------------------------------------------     

Reo / Studebaker / White / Willys


Year: 1950-56  (Item #H3770)
  -   Photo 1   
REO/STUDEBAKER/WHITE/WILLYS (Acme Quality Paints), "Proxlin Commercial Colors (Through 1956)":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names, code numbers and years that they were available on Reo, Studebaker, White and Willlys commercial cars and trucks. Dealer databook insert. Copyright 1956. I.D. #9AP985-30M-7-56-5195. (B) Price: $40.
---------------------------------------------------------     

 
 
 
 
 


Year: 1985  (Item #H4008)
AMC/CHRYSLER CORPORATION/FORD MOTOR COMPANY/GENERAL MOTORS, "Martin Senour Paints: Automotive Color Directory":
40 page color catalog, 11x9. White cover, with black lettering, has photograph showing 1937 Packard Super Eight 4-Door Sedan driving across the U.S. and photo rendering of a van being used by NAPA jobber. Catalog consists of pages of paint chips for AMC (Jeep and Eagle), Chrysler Corp. (Chrysler, Dodge, Dodge Truck and Plymouth), Ford Motor Co. (Ford, Ford Truck, Aerostar Van, Mercury, Thunderbird, Lincoln Continental and Mark VII), General Motors Corp. (Buick, Cadillac, Chevrolet, Chevrolet Truck, Corvette, GMC Truck, Oldsmobile and Pontiac) and Fruehauf, International, Mack, White, Peterbilt, Freightliner and Kenworth Trucks. Includes charts listing paint names, formula numbers, company code numbers, locations of paint codes and service parts identification labels, photographs of products, etc. I.D. #A2792. (B)


Year: 1951  (Item #H3943)
FORD MOTOR COMPANY, "DuPont Colors - Ford/Mercury":
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Ford automobiles. Sheet 2 is continuation. Reverse side has paint names and code numbers for 1946-48 Ford and Mercury and 1949-50 Ford models. Bulletin No. 20. Dealer databook inserts. Dated Issued Dec. 30, 1950 / Revised Jul. 20, 1951. Shows light aging and handlling. (B)


Year: 1974-91  (Item #J1241)
FORD MOTOR COMPANY, "Ford Motor Company Paint Chips & Codes":
12x11x4. A dealership compiled this looseleaf book which contains hundreds of paints chips, charts listing paint and upholstery combinations, code numbers, packages, options, and much, much more. Over 300 pages of information covering all models of Ford Motor Company cars and trucks. At least 300 pages! (B)


Year: 1979  (Item #H3245)
FORD MOTOR COMPANY (Ford, Lincoln and Mercury), "Many New Ford Accessories for 'Great Goings On': To Help You Really Prosper":
6 page non-color folder, 9x4. Oliver green cover with white lettering. Folder opens to 9x12 layout with thirteen photographs showing accessories that a salesman could sell with the sale of a new Ford, Lincoln or Mercury -- luggage rack, floor mats, back liftgate louvers, station wagon air deflectors, suction cup roof rack, antenna, wheel covers, radio and air- conditioners. Includes discussion for salesman on how to sell options and promoting them by using the "Accessories Literature Program". Reverse side has four photographs showing speed control, rifle safe, truck caddy and vent shade, with discussion. (A)


Year: 1950-56  (Item #H3769)
INTERNATIONAL/KENWORTH/MACK (Acme Quality Paints), "Proxlin Commercial Colors (Through 1956)":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names, code numbers and years that they were available on International, Kenworth and Mack commercial cars and trucks. Dealer databook insert. Copyright 1956. I.D. #9AP984-30M-7-56-5195. (B)


Year: 1932  (Item #H1906)
CADILLAC/LASALLE, "The Book of Fleetwood: A Handbook of Fleetwood Bodies for Cadillac and LaSalle Salesmen":
70 page non-color catalog, 8x5. This book has heavy black covers, with dark green embossed Cadillac and LaSalle emblems and design. Perfect bound. Covers construction of Fleetwood bodies with nineteen full page photo plates showing body types. Includes detailed discussions, photographs and drawings of interiors, the "Transformable Driver's Roof", luggage carrier, eleven detailed dimensional drawings of bodies, colors and upholstery, special features, special construction and special individual bodies. Hardly noticeable repairs to spine. Dated 1932. (B)


Year: 1942  (Item #H3824)
FORD MOTOR COMPANY, "DuPont Colors - Ford/Mercury":
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Mercury automobiles. Sheet 2 is continuation. Reverse side has chart listing paint names and code numbers for 1942 and 1946-49 Ford and Mercury automobiles. Bulletin No. 1. Dealer databook inserts. Shows light aging and handling. (B)


Year: 1949  (Item #H3836)

FORD MOTOR COMPANY, "Ditzler Automotive Finishes - Lincoln/Mercury":
Two 2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names and code numbers for Lincoln and Mercury automobiles. Sheets 1 and 2. Dealer databook inserts. Form No. 4910. (B)


Year: 1937  (Item #H3919)
GENERAL MOTORS (Buick, Chevrolet, Oldsmobile and Pontiac), "Ditzler Automotive Finishes - General Motors":
4 page color folder, 11x9. White cover with black lettering and Ditzler emblem. Folder opens to 11x17 layout with thirty-three paint chips for Buick, Chevrolet, Oldsmobile and Pontiac automobiles, with color names and code numbers. Back cover has chart of lacquer formulas. Dealer databook insert. Dated May 1, 1937. Form No. 372. (B)


Year: 1937  (Item #H3920)
FORD/LINCOLN/HUDSON/STUDEBAKR (Ford, Lincoln, Hudson and Studebaker), "Ditzler Automotive Finishes - Ford . Lincoln . Hudson . Studebaker":
4 page color folder, 11x9. White cover with green lettering and Ditzler emblem. Folder opens to 11x17 layout with thirty-six paint chips for Ford, Lincoln-Zephyr, Hudson-Terraplane and Studebaker automobiles, with color names and code numbers. Back cover has chart of lacquer formulas. Dealer databook insert. Dated May 1, 1937. Form No. 373. (B)


Year: 1937  (Item #H3921)
GRAHAM/NASH/PACKARD/WILLYS (Graham, Nash, Packard and Willys), "Ditzler Automotive Finishes - Graham . Nash . Packard . Willys":
4 page color folder, 11x9. White cover with brown lettering and Ditzler emblem. Folder opens to 11x17 layout with thirty-two paint chips for Graham, Nash, Packard and Willys automobiles, with color names and code numbers. Back cover has chart of lacquer formulas. Dealer databook insert. Shows handling and aging; therefore, price has been reduced. Dated May 1, 1937. Form No. 374. (C)


Year: 1980  (Item #J1293)
LINCOLN/MERCURY (Continental, Continental Mark VI and Versailles / Marquis, Cougar XR-7, Monarch, Capri, Zephyr and Bobcat), "Lincoln/Mercury Paint, Upholstery & Data Book - Advance Edition":
12x11x2.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

 
 
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