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ARO
Manufacturing Co.
Year: 1977 (Item #H3594) -
Photo
1 Photo
2
ARO MANUFACTURING COMPANY (Chrysler Corporation
/ Ford Motor Company / General Motors [ARO Manufacturing
Co.]), "The Most Complete Stock Line of Vinyl
Roofs: All Original Equipment, Colors and Grains":
4 page color folder, 11x9. Red cover, with yellow
and white lettering, has two drawings illustrating
ARO Vinyl Roofs on fastback automobile. Folder
opens to 11x17 layout with sixty-five 1x3/4 samples
of Levant, Elk, Tuxedo, Odense, Cross Hatch and
Seneca vinyl roof materials that were available
as an aftermarket product for Chrysler Corporation,
Ford Motor Company and General Motors automobiles,
with color names and part numbers. Business card
for "The Trim Shop, Inc.," is stapled inside folder
(staples go through to front cover). Back cover
has list of "Universal Landaus". Dealer databook
insert. Back cover has ink marking. (A) Price:
$25.
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Cadillac
Year: 1976 (Item #H2956) -
Photo
1 Photo
2
CADILLAC: Consists of: a) "Seville EM Conversion
Long Wheelbase": 2 page (single-side printed)
color sheet, 9x11. Sheet is photograph showing
side view of green Seville EM Long Wheelbase conversion
by Moloney Coachbuilders; b) "Seville EM Conversion
Long Wheelbase - Interior": 2 page (single-side
printed) color sheet, 9x11. Sheet is photograph
showing interior view of same car; c) "Classic
Seville: Cap Grille and Uprights": 2 page (single-side
printed) color sheet, 9x11. Sheet is photograph
showing three-quarter frontal view of blue Cadillac
Seville conversion by Moloney Coachbuilders; d)
two pages of dealer information which includes
dealer price and suggested retail price, dated
Oct. 14, 1975. Sheets are stapled neatly at top
left corner. Price: $55.
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Year: 1976 (Item #H2966) -
Photo
1 Photo
2
CADILLAC (Traditional Coach Works, Ltd.), "All
New Eldorado Coupe de Roi Available Now":
Portfolio, 10x12. White file folder with gold
and black lettering. Contains: a) two 4x5 photo
renderings showing three-quarter frontal view
of brown Cadillac El Dorado Coupe de Roi conversion
by Traditional Coach Works Ltd. with cream color
top and interior and three-quarter rear view of
blue model with white top and removable roof panels
suspended in air above car; b) two pages of dealer
information; c) 3- part "Order Form"; and d) one
silver and black and one white business card with
black lettering. (A) Price: $30.
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Year: 1977 (Item #H2977) -
Photo
1 Photo
2
CADILLAC (Eldorado), "California Wheel Presents:
The Limited Edition Series Eldo": 4 page color
folder, 9x8. Black cover with white lettering.
Folder opens to 9x17 layout with five photographs
showing Cadillac Eldorado Coupes and Convertibles
with ornate Limited Edition Series wheels by California
Wheel Company, with discussion. Comes with letter
on Landau Corporation (exclusive distributor)
letterhead, dated Sep. 7, 1976, to potential dealer
and sheet announcing a "Buy four Eldorado wheels
and get one free" sale. Letter and sheet are stapled
to cover of brochure; therefore, price has been
reduced. (B) Price: $20.
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Penn
Vans
Year: 1966 (Item #H1514) -
Photo
1
PENN VANS, "Hi-Cube Versatile Van: The Most Advanced
Design in Aluminum Parcel Delivery Vans":
2 page non-color sheet, 11x9. White and blue cover,
with blue and white lettering, has three-quarter
frontal view photo rendering of silver Penn Versatile
Parcel Delivery Van. Reverse side has four photographs
showing interior, with list of standard features.
Holes have been punched for insertion in dealer
databook. (A) Price: $20.
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Year: 1966 (Item #H1515) -
Photo
1
PENN VANS, "Hi-Cube Versatile Van: The Most Advanced
Design in Steel Parcel Delivery Vans": 2 page
non-color sheet, 11x9. Black and white cover,
with black and white lettering, has three-quarter
frontal view photo rendering of gold Penn Versatile
Parcel Delivery Van. Reverse side has four photographs
showing interior, with list of standard features.
Comes with separate page, printed with red ink
on white paper, with front, rear, top and side
view dimensional drawings. Holes have been punched
for insertion in dealer databook. (A) Price:
$25.
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Year: 1966 (Item #H1516) -
Photo
1
PENN VANS, "Versatile Half-Cab: Built to Do a
Full Job": 2 page non-color sheet, 9x11. Black
and white cover, with black and white lettering,
has three-quarter frontal view photo rendering
of gold Penn Versatile Half-Cab. Reverse side
has two photographs showing Penn Hi-Cub Versatile
Vans in aluminum and steel, with discussion. Holes
have been punched for insertion in dealer databook.
(A) Price: $20.
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Roman's
Chariot Shop
Year: 1979 (Item #H2976) -
Photo
1
ROMAN'S CHARIOT SHOP (Buick, Cadillac, Chevrolet,
Chrysler, Dodge, Ford, Lincoln, Oldsmobile and
Pontiac), "Price Listing": 4 page non-color
folder, 11x9. White cover, with black lettering,
has three photographs showing Crown Coupe stainless
steel band and Carson Crown Coupe band, with list
of prices for Buick, Cadillac, Chevrolet, Chrysler,
Dodge, Ford, Lincoln, Oldsmobile and Pontiac cars.
Folder opens to 11x17 layout with nine drawings
of grilles, trunk treatment and accessories that
were available for cars and trucks, with lists
of prices. Back cover has seven additional drawings,
with lists of prices. NOTE: Salesperson wrote
changes on brochure in red ink. Comes with: a)
3x4 color photograph showing Crown Coupe Steel
band on brown Buick coupe; b) form letter on Roman's
Chariot Shop letterhead to potential customer;
c) business card (stapled to letter; and d) original
mailing envelope, postmarked 21 Jun. 1979. (B)
Price: $30.
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