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Dealer literature index
 

Cadillac dealer literature

1985-1987
Look in the right navigation bar for all literature under this make.
Grading System for "H" Literature
A = Excellent condition. Shows little or no use.
B = Item shows normal wear, as used by a dealership for one year. No damage.
C = Well used, with some damage, but book is useable as a reference.

About dealer showroom albums which have a "J" in the Item No.
1) "J" books are a combination of "A" and "B" quality, unless a problem is noted, but most are "A"s. See "Abbreviations & Product Info"
2) We have not gone through and counted every page in a "J" book, but books appear to be complete.
3) We are constantly having requests for these "J" items, and we want to make them available to you quickly, therefore we are giving less information and offering them at reduced prices.
 


Year: 1985  (Item #H3655)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CADILLAC (Fleetwood and DeVille), "The Cadillac of Tomorrow Model Information":
28 pages, 11x9. Looseleaf notebook pages are divided into sections on models, with photographs of cars and wheel discs and lists of standard features and options. Other sections include sheets of paint chips and accent stripes, samples of upholstery leather and cloth and vinyl roof materials available and photographs of options and accessories and seating styles, with charts listing color names, code numbers and recommended combinations and detailed discussion and specifications. Pages only. (A) Price: $35.
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Year: 1985  (Item #H3656)
  -   Photo 1   
CADILLAC, "Cadillac FWD DeVille / Fleetwood: Comparison Pocket Guide":
36 page part-color catalog. 7x4 Blue cover, with white lettering, has three photo renderings showing front, rear and side views of Cadillac Coupe de Ville and Fleetwood 4-Door Sedan. Brochure consists of discussion on marketing highlights, automotive press evaluations, value comparisons for competitor models, specifications and standard features and equipment. (B) Price: $15.
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Year: 1985  (Item #H3658)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Sales and Service Support Programs Available to Cadillac Dealers":
Notebook, 12x11x2. Brown leather textured notebook with gold lettering and emblem. Looseleaf notebook pages are divided into sections on "Sales Programs" - Advertising, Merchandising, Sales Training, Sales Promotion, Recognition Programs and Distribution; "Service Programs" - Merchandising, Service Training, Recognition Programs, Consumer Relations and Warranty; "Dealer Council"; and "Dealer Notes and Comments". Includes photographs of television and radio ads, promotional materials and training materials. Very well illustrated. (A) Price: $125.
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Year: 1985  (Item #H3659)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Advance Ordering Guide":
Notebook, 12x10x1 1/4. Gray vinyl cover with copper lettering and emblem. Notebook is divided into sections on models, with photographs of wheel discs, drawings of seating styles, lists of standard features, sheets of paint chips and samples of upholstery leather and cloth and vinyl roof materials available (60 pages). Also includes three brochures on "The New Automatic Day/Night Mirror", "Cadillac Music Systems" and "Three Channel Garage Door Opener". Dated 5/1/84. (A) Price: $125.
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Year: 1985  (Item #H3660)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Advance Ordering Guide":
Notebook, 12x10x1 1/4. Gray vinyl cover with copper lettering and emblem. Notebook is divided into sections on models, with photographs of wheel discs, drawings of seating styles, lists of standard features, sheets of paint chips and samples of upholstery leather and cloth and vinyl roof materials available (60 pages). Also includes seventy pages of memos, reports, bulletins and notes that salesman had collected and two brochures on "The New Automatic Day/Night Mirror" and "Three Channel Garage Door Opener". Dated 5/1/84. (B) Price: $150.
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Year: 1985  (Item #H3661)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Merchandising Portfolio":
Notebook, 12x11x1 1/2. Black vinyl cover with gold lettering and emblem. Notebook is divided into sections on models, with photographs of cars and wheel discs and lists of standard features and options. Other sections include sheets of paint chips and accent stripes, samples of upholstery leather and cloth and vinyl roof materials available and photographs of options and accessories and seating styles, with charts listing color names, code numbers and recommended combinations and detailed discussion and specifications (82 pages). Dated 8/22/84. (A) Price: $125.
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Year: 1985  (Item #H3662)
  -   Photo 1    Photo 2   Photo 3   Photo 4   Photo 5   Photo 6  
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Merchandising Portfolio":
Notebook, 12x11x1 1/2. Black vinyl cover with gold lettering and emblem. Notebook is divided into sections on models, with photographs of cars and wheel discs and lists of standard features and options. Other sections include sheets of paint chips and accent stripes, samples of upholstery leather and cloth and vinyl roof materials available and photographs of options and accessories and seating styles, with charts listing color names, code numbers and recommended combinations and detailed discussion and specifications (82 pages). Dated 8/22/84. (B) Price: $100.
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Year: 1985  (Item #H3664)
  -   Photo 1    Photo 2  
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Color and Upholstery Selections":
12x20x2 3/4. Deluxe showroom album has black velveteen cover with square silver titleplate embossed with black lettering and silver Cadillac emblem. Contains: a) fifty-one 4" wide paint chips which are graduated from 5 3/4" to 9" in length; b) three "Accent Color Stripes" transparencies (bottom one has been stuck); c) sixteen samples of Tuxedo Grain vinyl roof materials; d) eighteen samples of Elk Grain vinyl roof materials; e) four samples of convertible top materials; f) thirteen samples of leather upholstery material; and g) thirty-two samples of fabric upholstery materials. NOTE: Russet Sierra leather sample is missing. (A) Price: $200.
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Year: 1985  (Item #H3665)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Color and Upholstery Selections":
12x20x2 3/4. Deluxe showroom album has black velveteen cover with square silver titleplate embossed with black lettering and silver Cadillac emblem. Contains: a) fifty-one 4" wide paint chips which are graduated from 5 3/4" to 9" in length; b) three "Accent Color Stripes" transparencies (bottom one has been stuck); c) sixteen samples of Tuxedo Grain vinyl roof materials; d) eighteen samples of Elk Grain vinyl roof materials; e) four samples of convertible top materials; f) thirteen samples of leather upholstery material; and g) thirty-two samples of fabric upholstery materials. NOTE: Gray Mosselle cloth fabric sample is missing. (A) Price: $200.
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Year: 1985  (Item #H3677)
  -   Photo 1    Photo 2   Photo 3   Photo 4   Photo 5   Photo 6   Photo 7  
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Selection Center Update":
Original mailing box, with Cadillac emblem, contains complete new set of replacement items for Selection Center display: a) four 7x15 heavy board photographs showing exterior and interior of Cadillac FWD Fleetwood Coupe and Sedan DeVille and interior of Fleetwood Sedan and Brougham, Eldorado and Seville models; b) six 7x8 heavy board photographs showing Cadillac RWD Fleetwood Brougham Coupe, Eldorado Biarritz Convertible and Seville Elegante 4-Door Sedan (two views) and interior of Eldorado Biarritz Coupe and Convertible; c) eighteen 5x8 solid and fourteen 6x8 two-tone paint chips; d) four 6x2 cabriolet roof samples; e) thirteen 7x4 leather samples; f) eleven 5x7 and twenty-one 5x3 cloth samples; and g) twenty-five 4x4 vinyl roof samples. Unused. (A) Price: $200.
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Year: 1986  (Item #H3668)
  -   Photo 1    Photo 2  
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Competitive Comparison Guide":
Notebook, 12x10x1 1/4. Black leather textured cover with silver embossed lettering and emblem. Notebook is divided into sections on models, with color photographs showing Cadillac Sedan DeVille, Fleetwood Brougham 4-Door Sedan, Eldorado Coupe, Seville 4-Door Sedan and Cimarron 4-Door Sedan and black and white photographs of comparable competitor models. Includes discussion and comparisons of specifications, prices, standard and optional features and warranty (58 pages). (A) Price: $35.
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Year: 1986  (Item #H3669)
  -   Photo 1    Photo 2  
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Competitive Comparison Guide":
56 pages, 11x9. Looseleaf notebook pages are divided into sections on models, with color photographs showing Cadillac Sedan DeVille, Fleetwood Brougham 4-Door Sedan, Eldorado Coupe, Seville 4-Door Sedan and Cimarron 4-Door Sedan and black and white photographs of comparable competitor models. Includes discussion and comparisons of specifications, prices, standard and optional features and warranty . (A) Price: $25.
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Year: 1986  (Item #H3670)
  -   Photo 1    Photo 2  
CADILLAC, "Eldorado Sales Training Guide":
32 page color catalog, 11x9. Silver cover, with black lettering, has photograph showing tail light on black Cadillac Eldorado automobile. Thirty-four photographs show exterior, interior, frame, engine, chassis, mechanical parts, features and literature that would be available for Cadillac salesmen. Includes discussion on the evolution of the Cadillac Eldorado Coupe, chassis, suspension system, engine, exterior and interior features and how an Eldorado is built, plus information on marketing, advertising and selling the cars. Also includes two page chart comparing specifications of 1986 Cadillac Eldorado to 1985 model and to comparable BMW, Buick, Jaguar, Lincoln and Oldsmobile models. (B) Price: $20.
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Year: 1986  (Item #H3671)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CADILLAC (Fleetwood, DeVille, Eldorado and Seville), "Modern Motors Company / Prestige Products Corporation":
Portfolio, 11x9. Black brad folder has black and white label. Contains: a) two 8x10 photographs showing Cadillac Seville 4-Door Sedan with Classic Spare and Raised Grille and twenty-two photographs showing 1/4 and half tops, simulated convertible, classic and European grilles, classic spare and deck strap conversions by E & G Classics, Inc.; b) ten photographs showing custom and classic front ends, classic spare wheel, deck mounted designer wheel and simulated convertible top conversions on Cadillac Eldorado and Seville by Wisco Corporation; and c) sixteen pages of information on conversions and optional equipment which includes price lists, Vogue Tyres information and warranty, dealer commissions and letter on Modern Motors Company letterhead, dated Dec. 30, 1985, to dealer. (A) Price: $75.
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Year: 1986  (Item #H3672)
  -   Photo 1    Photo 2   Photo 3   Photo 4   Photo 5   Photo 6  
CADILLAC, "Eldorado and Seville Merchandising Portfolio Materials":
32 pages, 11x9. Consists of pages 41-66 and has cover letter stating that this was the "Third Partial Shipment". Nineteen photographs show exterior, interior, features and options for Cadillac Eldorado Coupe and Biarritz Convertible and Seville and Seville Elegante 4-Door Sedans. Includes marketing info, lists of standard and optional features, specs, paint chips, accent stripe transparencies, leather and cloth upholstery samples and Tuxedo Grain cabriolet roof color samples, with charts listing recommended combinations, color names and code numbers. Also includes accent transparencies for Fleetwood Brougham and Cimmaron Sedans, Sedan and Coupe DeVilles and Fleetwood Limousine and section on power teams, sound systems and trailer towing. Comes with original mailing envelope. (A) Price: $35.
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Year: 1986  (Item #H3673)
  -   Photo 1    Photo 2   Photo 3   Photo 4   Photo 5   Photo 6   Photo 7  
CADILLAC, "Fleetwood Brougham (RWD) Merchandising Portfolio Materials":
20 pages, 11x9. Consists of pages 67-80 and has cover letter stating that this was the "Fourth Partial Shipment". Ten photographs show exterior, interior, features and options for Cadillac Fleetwood Brougham 4-Door Sedan. Includes marketing information, lists of standard and optional features, specifications, paint chips, accent stripe transparencies, leather and cloth upholstery samples and Tuxedo Grain cabriolet roof color samples, with charts listing recommended color combinations, color names and code numbers. Also includes pages 81-88 which cover engines, transmissions, sound systems and trailer towing information. Comes with original mailing envelope. (A) Price: $30.
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Year: 1986  (Item #H3674)
  -   Photo 1   
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Price and Equipment Guide":
40 page non-color catalog, 7x3. Blue cover with white lettering and blue and white Cadillac emblem. Brochure consists of charts listing base prices, prices for options, URC Codes and color names and code numbers for paint, upholstery and roof materials. Dated Nov. 1985. (A) Price: $15.
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Year: 1986  (Item #H3675)
  -   Photo 1   
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Price and Equipment Guide":
36 page non-color catalog, 7x3. Gray cover with white lettering and gray and white Cadillac emblem. Brochure consists of charts listing base prices, prices for options, URC Codes and color names and code numbers for paint, upholstery and roof materials. Dated Jan. 1986. (A) Price: $15.
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Year: 1986  (Item #H3676)
  -   Photo 1   
CADILLAC, "The Six-Step Eldorado / Seville Walk-Around: Customer Features and Benefits":
20 page non-color catalog, 9x4. Silver cover with tan and black lettering and silver and tan Cadillac emblem. Brochure consists of list of features and benefits for a salesman to use in talking with a potential buyer. (B) Price: $10.
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Year: 1986  (Item #H3666)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Advance Ordering Guide":
Notebook, 12x10x1 1/4. Gray vinyl cover with black lettering and emblem. Notebook is divided into sections on models, with photographs of wheel discs, drawings of seating styles, lists of standard features, sheets of paint chips and samples of upholstery leather and cloth and vinyl roof materials available (58 pages). Also includes four brochures on "Automatic Day/Night Mirror", "Cellular Mobile Telphone", "Cadillac Theft Deterrent UA6" and "Three Channel Garage Door Opener". Dated 5/1/85. (A) Price: $125.
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Year: 1986  (Item #H3667)
  -   Photo 1   
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Advance Ordering Guide":
Notebook, 12x10x1 1/4. Gray vinyl cover with black lettering and emblem. Notebook is divided into sections on models, with photographs of wheel discs, drawings of seating styles, lists of standard features, sheets of paint chips and samples of upholstery leather and cloth and vinyl roof materials available (58 pages). Also includes thirty-nine pages of memos, reports, bulletins and notes that salesman had collected and four brochures on "Automatic Day/Night Mirror", "Cellular Mobile Telphone", "Cadillac Theft Deterrent UA6" and "Three Channel Garage Door Opener". Dated 5/1/85. (B) Price: $125.
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Year: 1986  (Item #H3680)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Merchandising Portfolio":
Notebook, 12x12x3. Black leather textured cover with silver embossed lettering and silver and black embossed emblem. Notebook is divided into sections on models, with photographs of cars and wheel discs and lists of standard features and options. Other sections include sheets of paint chips and accent stripes, samples of upholstery leather and cloth and vinyl roof materials available and photographs of options and accessories and seating styles, with charts listing color names, code numbers and recommended combinations and detailed discussion and specifications (82 pages). (A) Price: $150.
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Year: 1986  (Item #H3681)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CADILLAC, "Exteriors . Interiors - Eldorado and Seville":
25 pages, 11x9. Looseleaf notebook pages include photographs showing exterior and interiors, roof and wheels for Cadillac Eldorado Biarritz Coupe and Seville and Seville Elegante 4-Door Sedans, paint chips, accent stripe transparencies, samples of upholstery leather and cloth and vinyl roof materials available, with charts listing color names, code numbers and recommended color combinations. (A) Price: $30.
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Year: 1986  (Item #H3682)
  -   Photo 1    Photo 2   Photo 3   Photo 4   Photo 5  
CADILLAC, "Exteriors . Interiors - Eldorado and Seville":
25 pages, 11x9. Looseleaf notebook pages include photographs showing exterior and interiors, roof and wheels for Cadillac Eldorado Biarritz Coupe and Seville and Seville Elegante 4-Door Sedans, paint chips, accent stripe transparencies, samples of upholstery leather and cloth and vinyl roof materials available, with charts listing color names, code numbers and recommended color combinations. Comes with two "Cadillac Distribution Bulletins" on Cadillac Eldorado walnut wood appliques and America II Special Edition Eldorado features and prices. (A) Price: $35.
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Year: 1986  (Item #H3683)
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CADILLAC, "Exteriors . Interiors - Cimarron":
6 pages, 11x9. Looseleaf notebook pages include photographs showing interiors and wheels for Cadillac Cimmaron 4- Door Sedan, paint chips, accent stripe transparencies, samples of upholstery leather and cloth and vinyl roof materials available, with charts listing color names, code numbers and recommended color combinations. (A) Price: $15.
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Year: 1986  (Item #H3684)
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CADILLAC, "Exteriors . Interiors - DeVille . Fleetwood . Fleetwood Seventy Five Limousine":
10 pages, 11x9. Looseleaf notebook pages include photographs showing interiors, roofs and wheels for Cadillac Sedan and Coupe DeVille, Fleetwood Sedan and Coupe and Fleetwood Seventy Five Limousines, paint chips, accent stripe transparencies, samples of upholstery leather and cloth and vinyl roof materials available, with charts listing color names, code numbers and recommended color combinations. (A) Price: $20.
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Year: 1986  (Item #H3686)
  -   Photo 1    Photo 2  
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Press Clippings Through April 30, 1986":
152 pages. Sb book is a dealership's compilation of photocopies of magazine and newspaper articles on Cadillac automobiles which appeared from January through April 1986. (B) Price: $25.
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Year: 1986  (Item #H3687)
  -   Photo 1    Photo 2   Photo 3   Photo 4   Photo 5   Photo 6   Photo 7  
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Selection Center Update":
Original mailing box, with Cadillac emblem, contains complete new set of replacement items for Selection Center display: a) two 7x15 heavy board photographs showing Cadillac Seville Elegante 4-Door Sedan and interior of Seville and DeVille models; b) three 7x8 heavy board photographs showing Cadillac Fleetwood Coupe and DeVille Touring Sedan and interior of Eldorado model; c) fifteen 3x8 solid, twenty-two 5x4 solid and twenty-nine 4x7 two-tone paint chips; d) four 6x2 cabriolet roof samples; e) fourteen 7x4 and five 5x7 leather samples; f) fifteen 5x7 cloth samples; and g) thirty-seven 8x vinyl roof samples. NOTE: Plastic transparency with color name, code number and model availability is missing for one of top cloth samples. (B) Price: $150.
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Year: 1986  (Item #H3688)
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CADILLAC, "Presenting Selected Color Composites for the Cadillac Seville and Eldorado":
Portfolio, 12x18x3/4. Silver vinyl cover with maroon lettering and silver and maroon Cadillac emblem. Contains seven 11x17 color plates for Cadillac Eldorado Biarritz Coupe, four for Eldorado Coupe and fourteen for Seville 4-Door Sedan. Each plate shows exterior and interior view of car in recommended color combinations and has list of color names and code numbers. Beautiful and rare. Comes with two page letter on Cadillac Motor Car division letterhead, dated Mar. 10, 1986, to Cadillac dealer and card to dealer to send in to order additional copies of the portfolio. Dealers had to pay $125.00 each for this item! (A) Price: $200.
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Year: 1986  (Item #H3689)
  -   Photo 1    Photo 2   Photo 3  
CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Color and Upholstery Selections":
12x20x2 3/4. Deluxe showroom album has black leather textured cover with 7x16 silver titleplate with black lettering and multicolored Cadillac emblem. Contains: a) seventy-two 4" wide paint chips which are graduated from 5 3/4" to 9" in length; b) four"Accent Color Stripes" transparencies; c) fifteen samples of Tuxedo Grain vinyl roof materials; d) twenty-two samples of Elk Grain vinyl roof materials; e) twenty-one samples of leather upholstery material; and g) nineteen samples of fabric upholstery materials. (A) Price: $200.
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Year: 1986  (Item #H3690)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Color and Upholstery Selections":
12x20x2 3/4. Deluxe showroom album has black leather textured cover with 7x16 silver titleplate with black lettering. Contains: a) seventy-two 4" wide paint chips which are graduated from 5 3/4" to 9" in length; b) four"Accent Color Stripes" transparencies; c) fifteen samples of Tuxedo Grain vinyl roof materials; d) twenty-two samples of Elk Grain vinyl roof materials; e) twenty-one samples of leather upholstery material; and g) nineteen samples of fabric upholstery materials. NOTE: Unfortunately, multicolored Cadillac emblem from cover and Emerald Firemist paint chip are missing; otherwise, book would be in (A) condition. (C) Price: $175.
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Year: 1987  (Item #H3693)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Portfolio":
Notebook, 12x12x2 3/4. Black leather textured cover with silver embossed lettering and silver and black embossed emblem. Notebook is divided into sections on models, with photographs of cars and wheel discs and lists of standard features and options. Other sections include sheets of paint chips and accent stripes, samples of upholstery leather and cloth and vinyl roof materials available and photographs of options and accessories and seating styles, with charts listing color names, code numbers and recommended combinations and detailed discussion and specifications (103 pages). NOTE: Page 53/54of Eldorado and Seville paint chips has been replaced with advance issue page of paint chips dated 5/1/86 and page 57/58 of paint chips and interior photographs of Seville is missing. (C) Price: $125.
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Year: 1987  (Item #H3692)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Portfolio":
Notebook, 12x12x2 3/4. Black leather textured cover with silver embossed lettering and silver and black embossed emblem. Notebook is divided into sections on models, with photographs of cars and wheel discs and lists of standard features and options. Other sections include sheets of paint chips and accent stripes, samples of upholstery leather and cloth and vinyl roof materials available and photographs of options and accessories and seating styles, with charts listing color names, code numbers and recommended combinations and detailed discussion and specifications (103 pages). Also includes late addition section of information on Allante model (20 pages). (A) Price: $175.
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Year: 1987  (Item #H3691)
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CADILLAC (Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Portfolio":
Notebook, 12x12x2 3/4. Black leather textured cover with silver embossed lettering and silver and black embossed emblem. Notebook is divided into sections on models, with photographs of cars and wheel discs and lists of standard features and options. Other sections include sheets of paint chips and accent stripes, samples of upholstery leather and cloth and vinyl roof materials available and photographs of options and accessories and seating styles, with charts listing color names, code numbers and recommended combinations and detailed discussion and specifications (103 pages). (A) Price: $150.
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Year: 1987  (Item #H3694)
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CADILLAC (Allante), "Los Angeles Zone Sales Kit":
Portfolio, 12x9. Contains: a) "Allante": 12 page color folder. Folder opens to 18x26 layout with three photographs of silver Cadillac Allante convertible (top down, top up and with removable hardtop. Reverse side has three photographs, cutaway drawing and specifications; b) ten 11x9 pages of information for salesmen on how to sell Allante automobiles; c) photocopy of 9x4 folder on raising and lowering Allante Convertible top; d) three page photocopy of article from "Automotive News" magazine, dated Aug. 24, 1987, on the Allante; e) two copies of folder on "Allante Guaranteed Resale Value Plan"; f) 4 page color folder, 11x9, on "Vogue Custom Built Aramid Radial VI" tires; and g) 9x4 card on "Goodwrench Keyless Entry System". (B) Price: $45.
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Year: 1987  (Item #H3695)
  -   Photo 1    Photo 2   Photo 3  
CADILLAC (Allante, Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Catch the Cadillac Spirit":
Portfolio, 12x9x3/4. White cover with black lettering, red line and black and white Cadillac emblem. Contains two "A-La-Carte Awards" brochures for travel and awards that Cadillac dealers and managers could earn. Travel awards included airline tickets, car rentals, hotel rooms, food and beverages and tour packages. And the awards' brochure is like shopping at Tiffany's -- luxurious clothing, furniture, accessories, jewelry, etc. Includes order forms. I.D. #87/0136. Comes with separate "Dealer and Sales Manager Performance Program", 16 page color catalog, 11x9. Brochure explains the awards program and what you had to do to earn the rewards. (A) Price: $45.
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Year: 1987  (Item #H3696)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CADILLAC (Allante, Fleetwood, DeVille, Eldorado, Seville and Cimarron), "Cadillac Merchandising and Incentive Programs":
16 page color catalog, 11x11. Silver cover, with blue lettering, has square cutout revealing Cadillac emblem on page 3. Fifty-one photographs and drawings show window trim, showroom album, paint chip folders, framed photographs, showroom mobiles, carpet with Cadillac emblem, flags and showroom displays, plus clothing, accessories, jewelry, clocks, stuffed animals, etc., which could be purchased for gifts or incentives, with used order form. Comes with: a) "The Cadillac Merchandising Portfolio": 2 page non-color sheet, 11x9. Sheet has drawings illustrating what the portfolio would contain, with description and used order form; b) two 4-part supplemental order forms; and c) original mailing envelope. (A) Price: $35.
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Year: 1987  (Item #H3697)
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CADILLAC (Allante, Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Competitive Comparison Guide":
76 pages, 11x9. Looseleaf notebook pages are divided by seven index-tab pages for Cadillac DeVille 4-Door Sedan, Fleetwood d'Elegance 4-Door Sedan, Eldorado Coupe, Seville 4-Door Sedan, Fleetwood Brougham 4-Door Sedan, Cimarron 4-Door Sedan and Allante Convertible. Each index page has color photograph of the Cadillac model and three or more black and white photographs of competitor models. Sections include discussion and charts comparing standard and optional features, base price and prices for options and warranty information. Pages only. (B) Price: $30.
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Year: 1987  (Item #H3698)
  -   Photo 1    Photo 2   Photo 3  
CADILLAC (Allante, Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Competitive Comparison Guide":
76 pages, 11x9. Looseleaf notebook pages are divided by seven index-tab pages for Cadillac DeVille 4-Door Sedan, Fleetwood d'Elegance 4-Door Sedan, Eldorado Coupe, Seville 4-Door Sedan, Fleetwood Brougham 4-Door Sedan, Cimarron 4-Door Sedan and Allante Convertible. Each index page has color photograph of the Cadillac model and three or more black and white photographs of competitor models. Sections include discussion and charts comparing standard and optional features, base price and prices for options and warranty information. Comes with fourteen additional pages of merchandising, marketing and comparison information that salesman had collected. Pages only. (B) Price: $35.
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Year: 1987  (Item #H3699)
  -   Photo 1    Photo 2   Photo 3  
CADILLAC (Allante, Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Competitive Comparison Guide":
Notebook, 12x10x1. Black leather textured cover with silver embossed lettering and silver and black embossed emblem. Notebook is divided into sections on models, with seven index-tab pages for Cadillac DeVille 4-Door Sedan, Fleetwood d'Elegance 4-Door Sedan, Eldorado Coupe, Seville 4-Door Sedan, Fleetwood Brougham 4-Door Sedan, Cimarron 4-Door Sedan and Allante Convertible. Each index page has color photograph of the Cadillac model and three or more black and white photographs of competitor models. Sections include discussion and charts comparing standard and optional features, base price and prices for options and warranty information (76 pages). (A) Price: $45.
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Year: 1987  (Item #H3700)
  -   Photo 1    Photo 2  
CADILLAC (Allante, Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Competitive Comparison Guide (Non-factory binder)":
Notebook, 12x10x1. Black leather textured cover with silver embossed lettering and silver and black embossed emblem. Notebook is divided into sections on models, with seven index-tab pages for Cadillac DeVille 4-Door Sedan, Fleetwood d'Elegance 4-Door Sedan, Eldorado Coupe, Seville 4-Door Sedan, Fleetwood Brougham 4-Door Sedan, Cimarron 4-Door Sedan and Allante Convertible. Each index page has color photograph of the Cadillac model and three or more black and white photographs of competitor models. Sections include discussion and charts comparing standard and optional features, base price and prices for options and warranty information (76 pages). Also includes two "Merchandising" sheets on Eldorado and Seville. (A) Price: $40.
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Year: 1987  (Item #H3702)
  -   Photo 1   
CADILLAC (Allante), "Conceived and Commissioned by America's Luxury Car Leader - Cadillac":
4 page color folder, 11x9. White cover, with black lettering, frames photograph showing rear view of silver Cadillac Allante Convertible with red interior. Folder opens to 11x17 layout with photograph showing three-quarter frontal view of same car, with discussion. Back cover has three photographs showing body style and color options, with specifications. Comes with separate 2 page non-color sheet listing features and facts on the Allante. Dealer databook insert. (A) Price: $20.
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Year: 1987  (Item #H3703)
  -   Photo 1   
CADILLAC (Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Price and Equipment Guide":
48 page non-color catalog, 7x3. Black cover with white lettering and black and white Cadillac emblem. Brochure consists of charts listing base prices, prices for options, URC Codes and color names and code numbers for paint, upholstery and roof materials. Dated Nov. 1986. (B) Price: $10.
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Year: 1987  (Item #H3707)
  -   Photo 1   
CADILLAC (Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Product Information Self-Study Audiocassette":
Audio cassette, 3x4. Tape for salesman on how to promote Cadillac DeVille, Fleetwood d'Elegance, Sixty Special and Seventy Five Limousine, Eldorado, Seville, Brougham and Cimarron models to a potential customer. (A) Price: $5.
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Year: 1987  (Item #H3708)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CADILLAC (Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Advance Ordering Guide":
Notebook, 12x10x1 1/4. Blue vinyl cover with gold lettering and emblem. Notebook is divided into sections on models, with photographs of wheel discs, drawings of seating styles, lists of standard features, sheets of paint chips and samples of upholstery leather and cloth and vinyl roof materials available (60 pages). Also includes brochure on "Cadillac / Delco Music Systems". Dated 5/1/86. (A) Price: $125.
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Year: 1987  (Item #H3709)
  -   Photo 1    Photo 2   Photo 3   Photo 4   Photo 5   Photo 6  
CADILLAC (Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Advance Ordering Guide":
Notebook, 12x10x1 1/4. Blue vinyl cover with gold lettering and emblem. Notebook is divided into sections on models, with photographs of wheel discs, drawings of seating styles, lists of standard features, sheets of paint chips and samples of upholstery leather and cloth and vinyl roof materials available (60 pages). Also includes forty-six pages of memos, reports, bulletins and notes that salesman had collected and brochure on "Cadillac / Delco Music Systems". Dated 5/1/86. (B) Price: $125.
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Year: 1987  (Item #H3710)
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CADILLAC (Allante, Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Insight Sales Training Guide":
Notebook, 12x10x1 1/2. Black leather textured cover with silver embossed lettering and silver and black embossed emblem. Contains: a) section on each model, with photographs, photo renderings and drawings showing exterior, interior, engine, chassis, mechanical parts and features and detailed discussion and specifications on all aspects of the model (96 pages); b) "Insight Training Dictionary": Definitions of each feature and how it benefits a customer; c) "Electronics Demonstration Guide": 12 page non-color catalog, 4x9. Detailed explanations on how the electronics systems in Cadillac DeVille, Fleetwood, Eldorado and Seville work; and d) two "Cadillac Product Information Self-Study Audiocassette" tapes. (A) Price: $125.
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Year: 1987  (Item #H3711)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CADILLAC (Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Insight Sales Training Guide":
Notebook, 12x10x1 1/2. Black leather textured cover with silver embossed lettering and silver and black embossed emblem. Contains: a) section on each model, with photographs, photo renderings and drawings showing exterior, interior, engine, chassis, mechanical parts and features and detailed discussion and specifications on all aspects of the model (77 pages); b) "Insight Training Dictionary": Definitions of each feature and how it benefits a customer (15 pages); and c) "Cadillac Product Information Self-Study Audiocassette" tape. NOTE: Does not include Allante model. (B) Price: $100.
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Year: 1987  (Item #H3706)
  -   Photo 1   
CADILLAC, "Cadillac Product Information Self-Study Audiocassette - Allante":
Audio cassette, 3x4. Tape for salesman on how to promote Cadillac Allante to a potential customer. (A) Price: $5.
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Year: 1987  (Item #H3712)
  -   Photo 1    Photo 2  
CADILLAC, "Cadillac Allante Insight Product Information Video Programs":
Box Portfolio, 12x10x2 1/4. Black vinyl box with white lettering, red stripe and black and white Cadillac emblem. Contains one 41 min. 10 sec. VHS video which has an introduction to the Cadillac Allante Convertible, "Design and Manufacturing Story", "Allante Features and Benefits", "Profile: The Allante Buyer" and "Allante Hard Top / Soft Top Operation". (A) Price: $20.
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Year: 1987  (Item #H3713)
  -   Photo 1    Photo 2  
CADILLAC (Fleetwood, Brougham, DeVille, Eldorado, Seville and Cimarron), "Cadillac Insight Product Information Video Programs":
Box Portfolio, 12x10x2 1/4. Black vinyl box with white lettering, red stripe and black and white Cadillac emblem. Contains four VHS videos: a) "DeVille, Fleetwood d'Elegance, Sixty Special and Seventy Five Limousine" (16 minutes); b) "Eldorado" (13 minutes); c) "Seville" (12 minutes); and d) "Brougham / Cimarron" (27 minutes). Each video includes information on features, benefits of the features, major sales appeals and profiles of potential customers. (B) Price: $50.
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CADILLAC SALES LITERATURE
1902 to 1929 :: 1932 to 1936 :: 1938 to 1947 :: 1948 to 1952 :: 1953 to 1956 :: 1958 to 1962
1963 to 1966
:: 1967 to 1970 :: 1971 to 1974 :: 1975 to 1977 :: 1978 to 1981 :: 1983 to 1987
1988 to 1994 :: 1996 to 1999 :: 2000 to 2003 :: 2004 to 2006
Ambu/Hears/Limo :: Multiple Makes >> Cadillac/Lasalle :: Cadillac/Lincoln :: Cadillac/Ford/Lincoln
 
CADILLAC DEALER LITERATURE 1941 to 1977 :: 1978 to 1984 :: 1985 to 1987 :: 1988 to 1990
 
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1953 to 1956

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