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AMC dealer literature

Look in the right navigation bar for all literature under this make.
Grading System for "H" Literature
A = Excellent condition. Shows little or no use.
B = Item shows normal wear, as used by a dealership for one year. No damage.
C = Well used, with some damage, but book is useable as a reference.

About dealer showroom albums which have a "J" in the Item No.
1) "J" books are a combination of "A" and "B" quality, unless a problem is noted, but most are "A"s. See "Abbreviations & Product Info"
2) We have not gone through and counted every page in a "J" book, but books appear to be complete.
3) We are constantly having requests for these "J" items, and we want to make them available to you quickly, therefore we are giving less information and offering them at reduced prices.
 


Year: 1958  (Item #H1223)
  -   Photo 1    Photo 2  
AMC, "Rambler Economy . Rebel . Ambassador Data Book":
84 pages, 5x8. Book has sections on body, engine, chassis, equipment and dimensions. Includes specifications and comprehensive index. Well illustrated with photographs, photo renderings and drawings. I.D. #AM-58-6511. (A) Price: $75.
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Year: 1959  (Item #H1303)
  -   Photo 1    Photo 2  
AMC, "Rambler American":
28 pages, 6x9. Book contains a brief history of Rambler, information on models, styling, durability, interiors, engine, transmissions, power train, suspension system, standard and optional equipment. Well illustrated with photographs, photo renderings and drawings, including dimensional drawings for sedan and station wagon. I.D. #AM-59-7009. (A) Price: $65.
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Year: 1960  (Item #H1306)
  -   Photo 1    Photo 2  
AMC (Ambassador, Rebel and Rambler), "Rambler Data Book":
88 pages, 5x8. Book is divided into sections on body, engine, chassis, equipment, dimensions and specifications. Well illustrated with photos, photo renderings and drawings. Salesman punched holes for insertion in looseleaf notebook. I.D. #AM-60-8014-D. (B) Price: $50.
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Year: 1960  (Item #H1304)
  -   Photo 1    Photo 2  
AMC, "Rambler American":
30 pages, 6x9. Same as #H1224, but salesman punched holes to insert it in looseleaf notebook. I.D. #AM-60-8014-E. (B) Price: $50.
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Year: 1961  (Item #H1307)
  -   Photo 1    Photo 2  
AMC (Ambassador and Classic), "Data Book":
88 pages, 5x8. Spiralbound notebook is divided into sections on body, engine, chassis, equipment, dimensions and specifications. Well illustrated with photographs, photo renderings and drawings. I.D. #AM-61-9018-B. (A) Price: $50.
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Year: 1961  (Item #H1225)
  -   Photo 1    Photo 2  
AMC, "Rambler American Data Book":
40 pages, 5x9. Book has sections on the history of Rambler, styling, interior, engine, mechanical systems, transmissions, power train, suspension system, standard and optional equipment and accessories, dimensions and specifications. Illustrated with forty-five photographs, photo renderings and drawings, plus top and side view sedan and station wagon dimensional drawings and two photographs of Rambler American's winning entries in the 1960 Mobilgas Economy Run and the Daytona Beach Pure Oil Economy Trials. I.D. #AM-61-9018-A. (A) Price: $65.
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Year: 1962  (Item #H1063)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
AMC (Ambassador and Classic), "Data Book":
88 pages, 5x8. Spiralbound book has chapters covering the body, engine, chassis, equipment, dimensions and specifications. Well illustrated with photographs, photo renderings and drawings. I.D. #AM-62-1047-B. (A) Price: $75.
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Year: 1964  (Item #H1732)
  -   Photo 1   
AMC (American), "'Stand Pat' Chevy II Comes Off 'Second-Best'":
4 page non-color folder, 11x9. Red and white cover, with black and white lettering, has two photographs showing side views of Rambler American and Chevy II 2-Door Sedans, with discussion. Folder opens to 11x17 layout with charts comparing engines, dimensions and safety and long-life features, with discussion. Back cover has charts comparing transmissions and comfort and convenience features, with discussion. "Product Analysis Report: Comparison Report No. 3". Supplement to dealer databook. Dated Jan. 1964. I.D. #AM-64-3256. (A) Price: $10.
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Year: 1965  (Item #H1315)
  -   Photo 1   
AMC (Ambassador, Classic and American), "Data Book":
198 pages, 6x10. Looseleaf notebook is divided into sections on the models, with information on body, engine, electrical system, transmissions, chassis, equipment and specifications. Well illustrated with photographs, photo renderings and drawings. I.D. #AM-65-4007. (B) Price: $75.
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Year: 1969  (Item #H4111)
  -   Photo 1    Photo 2   
AMC (Javelin, Rebel and Ambassador), "Special Notice to American Motors' Owners: American Motors is having a Red, White & Blue Sale":
6 page non-color folder, 8x7. White cover, with red and blue lettering, has photograph of man holding steering wheel. Folder opens to 9x17 layout with three photographs showing three-quarter frontal view of Javelin SST 2-Door Hardtop, Rebel SST 2-Door Hardtop and Ambassador SST 4-Door Sedan, with discussion. Tear-off card for salesman has information on "How to prospect your American Motors' Owners" on one side and "Prospect Follow-Up Record / Results" form on reverse side. One additional photograph show accessories that came with the sale price. Back cover has place for salesman to put business card. Minor discoloration on back cover. (B) Price: $25.
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Year: 1969  (Item #H4113)
  -   Photo 1   
AMC, "Salesmakers: Hornet vs. Duster":
2 page non-color sheet, 11x9. Front of sheet is red, white and blue, with white lettering, and has two white-on-red line drawings showing side views of American Motors Hornet 2-Door Sedan and Plymouth Duster 2-Door Sedan, with chart comparing features and prices. Reverse side has same two drawings and continuation of comparison. (A) Price: $15.
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Year: 1969  (Item #H4114)
  -   Photo 1   
AMC, "Salesmakers: Ambassador SST vs. Impala":
2 page non-color sheet, 11x9. Front of sheet is red, white and blue, with white lettering, and has two white-on-red line drawings showing side views of American Motors Ambassador SST 2-Door Hardtop and Chevrolet Impala Custom Coupe, with chart comparing features and prices. Reverse side has same two drawings and continuation of comparison. (A) Price: $15.
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Year: 1969  (Item #H4115)
  -   Photo 1   
AMC, "Salesmakers: Ambassador SST vs. Galaxie 500":
2 page non-color sheet, 11x9. Front of sheet is red, white and blue, with white lettering, and has two white- on-red line drawings showing side views of American Motors Ambassador SST 2-Door Hardtop and Ford Galaxie 500 2-Door Hardtop, with chart comparing features and prices. Reverse side has same two drawings and continuation of comparison. (A) Price: $15.
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Year: 1969  (Item #H4116)
  -   Photo 1   
AMC, "Salesmakers: Javelin vs. Camaro":
2 page non-color sheet, 11x9. Front of sheet is red, white and blue, with white lettering, and has two white-on-red line drawings showing side views of American Motors Javelin 2-Door Hardtop and Chevrolet Camaro Sport Coupe, with chart comparing features and prices. Reverse side has same two drawings and continuation of comparison. (A) Price: $15.
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Year: 1969  (Item #H4117)
  -   Photo 1   
AMC, "Salesmakers: Javelin vs. Mustang":
2 page non-color sheet, 11x9. Front of sheet is red, white and blue, with white lettering, and has two white-on-red line drawings showing side views of American Motors Javelin 2-Door Hardtop and Ford Mustang 2-Door Hardtop, with chart comparing features and prices. Reverse side has same two drawings and continuation of comparison. (A) Price: $15.
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Year: 1969  (Item #H4118)
  -   Photo 1   
AMC, "Salesmakers: Javelin vs. Firebird":
2 page non-color sheet, 11x9. Front of sheet is red, white and blue, with white lettering, and has two white-on-red line drawings showing side views of American Motors Javelin 2-Door Hardtop and Pontiac Firebird 2-Door Hardtop, with chart comparing features and prices. Reverse side has same two drawings and continuation of comparison. (A) Price: $15.
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Year: 1969  (Item #H1231)
  -   Photo 1    Photo 2  
AMC (Javelin, Rambler, Rebel and Ambassador), "Quick Facts About Competition":
18 page non-color catalog, 11x8. Green and white cover has four photographs showing three-quarter frontal views of Javelin sport Coupe, Rebel 2-Door Sedan and Ambassador 4-Door Sedan and side view of Rambler Rogue 2-Door Sedan. Thirteen photographs show AMC cars, with discussion and specifications comparing each to competitor models in their class. Supplement to dealer databook. I.D. #AMC-ST-69- 7. (A) Price: $20.
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Year: 1969  (Item #H1725)
  -   Photo 1    Photo 2  
AMC, "Rebel: The Machine That Likes Its Work":
16 pages, 11x8. Book has thirty-three photographs and photo renderings showing exterior, interior, engine and features of Rebel Sedan, Hardtop and Station Wagon and Rebel SST Sedan, Hardtop and Station Wagon. Includes detailed description. Supplement to dealer databook. I.D. #AMC-ST, 69-4. (A) Price: $25.
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Year: 1969  (Item #H1727)
  -   Photo 1    Photo 2  
AMC, "Ambassador: It Will Remind You of the Days When Money Really Bought Something":
16 pages, 11x8. Book has thirty photographs and photo renderings showing exterior, interior, engine and features of Ambassador Sedan; Ambassador DPL Sedan, Hardtop Coupe and Station Wagon; and Ambassador SST Sedan, Hardtop and Station Wagon. Includes detailed description. Supplement to dealer databook. I.D. #AMC-ST, 69-1. (A) Price: $25.
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Year: 1969  (Item #H1737)
  -   Photo 1    Photo 2  
AMC (Javelin, Rambler, Rebel and Ambassador), "Quick Facts About Competition":
18 page non-color catalog, 11x8. Green and white cover has four photographs showing three-quarter frontal views of Javelin sport Coupe, Rebel 2-Door Sedan and Ambassador 4-Door Sedan and side view of Rambler Rogue 2-Door Sedan. Thirteen photographs show AMC cars, with discussion and specifications comparing each to competitor models in their class. Supplement to dealer databook. Back cover has a ring stain. I.D. #AMC-ST-69-7. (C) Price: $15.
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Year: 1970  (Item #H4119)
  -   Photo 1   
AMC, "Presenting the Rebel":
92 pages "Product Sales Information Program" for American Motors salesmen. Book has photographs of American Motors Rebel Station Wagon (though cover shows 2-door hardtop model) and discussion is a walkaround explaining features of the wagon. Well illustrated. I.D. #AM-ST-70-6. (A) Price: $45.
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Year: 1970  (Item #H4124)
  -   Photo 1   
AMC (Gremlin), "The New American Car":
11x17. Sheet has photograph showing side view of white American Motors Gremlin Hatchback, with discussion and price. Sheet was mailed to dealers to show them how an ad in magazines would appear. Folded for mailing. (A) Price: $25.
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Year: 1970  (Item #H4125)
  -   Photo 1    Photo 2   
AMC (Gremlin), "How to Save Yourself a Load of Uncle Sam's Good Dollars":
4 page non-color folder, 11x12. White cover, with blue lettering, opens to three page (panel) photograph showing side view of American Motors Gremlin Hatchback, with discussion. Reverse side has three photo renderings showing American Motors Hornet, Rebel and Javelin 2-Door Hardtops, with descriptive captions. Tear-off card for salesman has information on "How Gremlin Prospecting Works" on one side and "Prospect Follow-Up Record / Results" form on reverse side. Edges have minor discoloration. (A) Price: $25.
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Year: 1970  (Item #H4130)
  -   Photo 1   
AMC, "American Motors Selling Facts: Ambassador":
6 page part-color folder, 11x9. Black and white cover, with blue and black lettering, has photo rendering showing three-quarter frontal view of blue American Motors Ambassador 2-Door Hardtop, with list of other bodystyles. Folder opens to 11x25 layout with three photographs showing exterior, engine and transmission stick shift, with lists of features and engine specifications. Reverse side has four photographs showing interior, cruise control, power window control and eight track stereo, with list of features and chart listing color combinations that were available. I.D. #AMC-ST, 69-1A. (A) Price: $20.
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Year: 1970  (Item #H4131)
  -   Photo 1   
AMC, "American Motors Selling Facts: Rebel":
6 page part-color folder, 11x9. Black and white cover, with green and black lettering, has photo rendering showing three-quarter frontal view of green American Motors Rebel 2-Door Hardtop, with list of other bodystyles. Folder opens to 11x25 layout with four photographs showing Rebel Station Wagon's Dual-Swing tailgate, engine and transmission stick shift, with lists of features and engine specifications. Reverse side has three photographs showing interior, radio and eight track stereo, with list of features and chart listing color combinations that were available. I.D. #AMC-ST, 69-4A. (A) Price: $20.
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Year: 19701/2  (Item #H4122)
  -   Photo 1   
AMC, "Presenting the Gremlin":
70 pages "Product Sales Information Program" for American Motors salesmen. Book has photographs of American Motors Gremlin 2-Door Hardtop and discussion is a walkaround explaining features of car. Well illustrated. I.D. #AM-ST-70-14. (A) Price: $35.
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Year: 1971  (Item #H4136)
  -   Photo 1    Photo 2   
AMC, "Fun in the Sun: Here's What's Coming":
Portfolio, 14x11. Orange cover, with black lettering, has drawing showing three-quarter frontal view of American Motors Gremlin with sunroof and three-quarter rear view of Hornet Sportabout Station Wagon against background of sunrise. Folder contains: a) 10x8 photo sheet with two photographs showing sunroofs in American Motors Gremlin and Hornet Sportabout Station Wagon; and b) four heavy graduated sheets on "Advertising / Merchandising", "Station Wagon Promotion", "Super Traffic Builder" and "Sun Roof" which include two drawings of cars and information on promotional plans to sell them. (A) Price: $45.
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Year: 1971  (Item #H4137)
  -   Photo 1   
AMC, "Gremlin":
2 page color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing three-quarter rear view of Brilliant Green American Motors Gremlin 4-Passenger Sedan parked in outdoor setting, with description. Reverse side has photograph showing three-quarter rear view of Quick Silver Gremlin 2-Door Sedan with red rally stripes, with description. Dealer databook insert. (A) Price: $10.
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Year: 1971  (Item #H4138)
  -   Photo 1   
AMC, "Hornet Sportabout / SST":
2 page color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing three-quarter rear view of Golden Lime American Motors Hornet Sportabout Station Wagon parked in outdoor setting, with description. Reverse side has photograph showing three-quarter frontal view of Snow White Hornet SST 2-Door Sedan with black vinyl roof, with description. Dealer databook insert. (A) Price: $10.
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Year: 1971  (Item #H4139)
  -   Photo 1   
AMC, "Hornet / Hornet SST":
2 page color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing side view of Meadow Green American Motors Hornet SST 4-Door Sedan, with green vinyl roof, parked in outdoor setting, with description. Reverse side has photograph showing three-quarter frontal view of Matador Red Hornet 4-Door Sedan, with description. Dealer databook insert. (A) Price: $10.
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Year: 1971  (Item #H4140)
  -   Photo 1   
AMC, "Hornet / Hornet SC-360":
2 page color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing three-quarter rear view of Canary Yellow American Motors Hornet 2-Door Sedan parked in outdoor desert setting, with description. Reverse side has photograph showing three-quarter frontal view of Electric Blue Hornet SC-360 2-Door Sedan, with white rally stripe, with description. Dealer databook insert. (A) Price: $10.
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Year: 1971  (Item #H4141)
  -   Photo 1   
AMC, "Javelin - AMX":
2 page color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing side view of Mustard Yellow American Motors Javelin AMX Sports Hardtop parked in outdoor desert setting, with description. Reverse side has photograph showing three-quarter rear view of Quick Silver Javelin SST 2-Door Hardtop, with twin-canopy black vinyl roof and rally stripes, with description. Dealer databook insert. (A) Price: $10.
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Year: 1971  (Item #H4142)
  -   Photo 1   
AMC, "Javelin / Matador":
2 page color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing three-quarter frontal view of Electric Blue American Motors Javelin 2-Door Hardtop parked on beach, with description. Reverse side has photograph showing three-quarter frontal view of Deep Maroon Matador 4-Door Sedan, with black vinyl roof, with description. Dealer databook insert. (A) Price: $10.
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Year: 1971  (Item #H4143)
  -   Photo 1   
AMC, "Matador":
2 page color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing three-quarter frontal view of Matador Red American Motors Matador 2-Door Hardtop, with black vinyl roof, parked in outdoor setting. Reverse side has photograph showing three-quarter rear view of Midway Blue Matador Station Wagon, with woodgrain paneling, with description. Dealer databook insert. (A) Price: $10.
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Year: 1971  (Item #H4144)
  -   Photo 1   
AMC, "Ambassador Brougham / SST":
2 page color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing three-quarter rear view of Burnished Brown American Motors Ambassador Brougham Station Wagon, with woodgrain paneling, parked at marina. Reverse side has photograph showing three-quarter frontal view of Canary Yellow and Classic Black Ambassador SST 2-Door Hardtop, with description. Dealer databook insert. (A) Price: $10.
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Year: 1971  (Item #H4145)
  -   Photo 1   
AMC, "Ambassador SST":
2 page color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing side view of Deep Maroon American Motors Ambassador SST 4-Door Sedan parked in front of ornate fountain. Reverse side has photograph showing three-quarter rear view of Limelight Green and Classic Black Ambassador SST Station Wagon, with description. Dealer databook insert. (A) Price: $10.
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Year: 1971  (Item #H4146)
  -   Photo 1   
AMC, "Ambassador DPL":
2 page (single-side printed) color sheet, 11x9. Front of sheet is white, with black lettering, and frames photograph showing three-quarter frontal view of Charcoal Gray American Motors Ambassador DPL 4-Door Sedan with Black top. (A) Price: $5.
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Year: 1973  (Item #H3341)
  -   Photo 1   
AMC (Gremlin, Javelin, Matador, Ambassador and Hornet), "You Lead the Way Again with an Even Stronger Buyer Protection Plan -- AMC":
12 page non-color catalog, 9x11. Black cover with white lettering and red, white and blue lines and AMC emblem. Brochure discusses features of AMC's "Buyer Protection Plan" and it's advantage to dealers who sell it. Includes photographs and drawings illustrating letters, display materials and supporting materials that were available to dealers. Comes with separate 8 page listing of body styles and code numbers, dimensions and specifications and original mailing envelope, postmarked Nov. 2-'72. (A) Price: $25.
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Year: 1975  (Item #H3342)
  -   Photo 1   
AMC (Pacer, Gremlin, Hornet and Matador), "All AMC Cars are Equipped with Electronic Ignition System":
Dealer Card, 7x4. Red, white and blue hang tag, with black and white lettering, has hole for hanging on car antenna on showroom floor. (A) Price: $5.
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Year: 1976  (Item #H3343)
  -   Photo 1   
AMC (Pacer, Gremlin, Hornet and Matador), "AMC Exterior Colors":
2 page color sheet, 11x9. White sheet, with black lettering, has twenty paint chips showing paint colors that were available, with color names and code numbers. Dealer databook insert. (A) Price: $30.
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Year: 1977  (Item #H3304)
  -   Photo 1   
AMC, "Customized for California: The Gremlin Sundowner":
2 page (single-side printed) non-color sheet, 11x9. White sheet, with black lettering, is sample of two 10x4 advertisements that an AMC dealer could use to promote the AMC Gremlin Sundowner 2-Door Sedan to the California market. Includes two drawings showing three- quarter frontal views of car, with lists of features. (A) Price: $15.
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Year: 1977  (Item #H3344)
  -   Photo 1   
AMC, "AMC Matador Barcelona II":
Press photo, 8x10. Photograph shows three-quarter frontal view of American Motors Matador Barcelona II Coupe. Photograph was sent to "All AMC Dealers - California" and has sheet listing features of California Edition option package, colors, equipment and price and photo has information written at bottom left corner. (A) Price: $10.
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Year: 1978  (Item #H3348)
  -   Photo 1    Photo 2  
AMC, "Concord Touring Wagon Special Package":
2 page (single-side printed) non-color sheet, 9x11. Tan sheet, with brown lettering and orange and brown stripes, has lists of features and paint and upholstery colors available for American Motors Concord Touring Station Wagon. 4x7 color photograph showing tan upholstery and door panel, with orange and brown stripes, is tipped-on to sheet. Letter on American Motors Sales Corporation letterhead to "All AMC Dealers", dated Nov. 18, 1977, is stapled to bottom left corner of sheet. Comes with original mailing envelope. (A) Price: $20.
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Year: 1980  (Item #J1130)
  -   Photo 1    Photo 2  
AMC (Spirit, AMX, Concord, Pacer and Eagle), "AMC Paint & Data Book":
12x10x1. Includes photographs of upholstery materials. Price: $75.
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Year: 1980  (Item #H3320)
  -   Photo 1   
AMC (AMX, Spirit, Concord, Pacer and Eagle), "AMC Paint, Seat, Trim Colors":
4 page color folder, 11x9. White cover, with black lettering and red, white and blue AMC emblem, has eighteen paint chips showing paint colors available, with color names and code numbers. Folder opens to 11x17 layout with twenty-four photographs showing leather, vinyl and fabric upholstery fabrics and trim available, with color names and code numbers. Back cover has eleven photographs showing vinyl roof colors available, with color names and code numbers. Dealer databook insert. Dated Jun. 1979. I.D. #AM3301. (A) Price: $30.
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Year: 1981  (Item #J1043)
  -   Photo 1    Photo 2  
AMC (Eagle, Spirit and Concord), "AMC Data Book":
12x10x2. Price: $50.
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Year: 1981  (Item #H2782)
  -   Photo 1   
AMC, "AMC DRB Pocket Reference: 1979-1980-1981":
50 pages, 7x4. Sb book is an index to all "Diagnosis & Repair Bulletins" published during these years for American Motos Corporation vehicles. Dated Jan. 1981. (A) Price: $10.
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Year: 1982  (Item #J1056)
  -   Photo 1    Photo 2  
AMC (Eagle, Spirit and Concord), "AMC Paint & Data Book":
12x10x2. Price: $75.
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Year: 1982  (Item #H2778)
  -   Photo 1   
AMC, "Service Specifications: Concord . Spirit . Eagle":
171 pages, 4x8. Sb book contains detailed specifications, including code numbers and wiring diagrams, for power plant, chassis and body. Copyright 1981. I.D. #A821000. (A) Price: $15.
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Year: 1982  (Item #H2818)
  -   Photo 1   
AMC (Eagle, Spirit and Concord), "AMC Competitive Comparison Handbook":
196 pages, 9x4. Red, white, blue and yellow cover has photo renderings showing AMC Eagle SX/R Sport Coupe, Eagle Station Wagon, Spirit DL Liftback and Concord Limited 2-Door Sedan. Sb book compares standard equipment for AMC models to comparable competitor models. Very well illustrated with photographs and drawings. Dated 9/81. Form No. 2422-858-13. (A) Price: $15.
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Year: 1988  (Item #H2685)
  -   Photo 1   
AMC, "The Premier: Eagle - Exterior Colors":
2 page (single-side printed) color sheet. Sheet has ten paint chips. Holes punched for insertion in dealer databook. (A) Price: $5.
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Year: 1960  (Item #H1224)
AMC, "Rambler American Data Book":
30 pages, 5x9. Cover is photograph showing frontal view of Rambler automobile. Book is divided into sections on the history of Rambler, styling, interior, durability, engine, mechanical systems, transmission, power train, suspension system, standard and optional equipment and accessories, dimensions and specifications. Illustrated with thirty-four photographs, photo renderings and drawings, plus top and side view sedan and station wagon dimensional drawings and a photograph of Rambler American's winning entry in the 1959 Mobilgas Economy Run. I.D. #AM-60-8014-E. (A)


Year: 1968  (Item #H1715)
AMC (AMX, Javelin, Ambassador and Rambler [Rebel and American]), "American Motors: Fabrics . Colors . Seats":
Set of twenty-six looseleaf notebook pages contain actual samples of vinyl and upholstery fabric and convertible top material, with thirty-five photographs showing all body styles available for Rambler American, American 440 and Rogue; Rebel 550, 770 and SST; Ambassador, Ambassador Diplomat and SST; Javelin and Javelin SST; and AMX. Also includes photographs of seat styles available and charts listing recommended paint and upholstery combinations. Pages only. Comes with original mailing box which states that this is a "Color and Upholstery Book Insert". I.D. #AM-68-7005. (A)


Year: 1968  (Item #H4132)
AMC (Javelin, AMX, Rebel, Ambassador and Rambler American), "American Motors Data - Model Information File":
Notebook, 11x10x1. Blue looseleaf notebook, with white lettering and emblem, has sections on concept, styling, models, dimensions, features, safety, product improvements, engines, transmissions, mechanical features, color and trim, options, history of product changes and specifications (93 pages). Includes two cutaway photo renderings showing three-quarter frontal views of American Motors Javelin sport coupe and Rebel 4-Door Sedan. I.D. #AM-68-7006. (B)


Year: 1969  (Item #H4133)
AMC (AMX, Javelin, Rambler, Rebel and Ambassador), "American Motors Color & Upholstery Book":
13x14x1 1/2. Blue looseleaf notebook is divided into two parts: a) sections on models with photographs of body styles, drawings of interior seating styles, samples of upholstery materials and charts listing recommended paint and upholstery combinations (22 pages); and b) paint chips and samples of vinyl roof materials. I.D. #AM-69-7333. (B)


Year: 1970  (Item #H4135)
AMC (AMX, Javelin, Rebel, Ambassador, Hornet and Gremlin [1970 1/2]), "American Motors Dealer Ad Plan - Advertising Aids Program":
11x11x3. Red looseleaf notebook with white lettering. We did not count the pages in this massive book, but it is packed with a Planning Guide, outdoor art, car art proofs, direct mail campaigns, newspaper admaker, theatre screen advertisements, radio advertisements, used cars advertisements, television advertisements and ideas for advertisements. A lot of book for the money! (B)


Year: 1974  (Item #H2865)
AMC, "AMC Showroom Decal":
10x10. Red, white and blue showroom decal with black "AMC". Unused, but shows light handling. (A)

 
 
 
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