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McLellan's Automotive History

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Mercury 1957 1958 1959 1960 Auto Literature

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Year: 1957  (Item #B7100)
  -   Photo 1   
MERCURY (Montclair, Monterey and Turnpike Cruiser), "Straight Out of Tomorrow: Mercury with Dream-Car Design":
16 page color folder, 8x12. Cover is photo rendering showing three-quarter frontal view of red and white Mercury Turnpike Cruiser 4-Door Hardtop at formal event. Folder opens to 33x24 layout showing Mercury Montclair Phaeton Sedan and Coupe, Convertible and 4-Door Sedan; Monterey Phaeton Sedan and Coupe, Convertible and 2- and 4-Door Sedans; 2- and 4-Door Turnpike Cruiser; and five Station Wagon models, with description. Reverse side has thirteen renderings of exterior, interior, engine and chassis, with discussion and specifications. Dated 11-56. Form No. M57-106. Price:- $60.
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Year: 1957  (Item #B3787)
  -   Photo 1   
MERCURY (Montclair, Monterey and Turnpike Cruiser), "Straight Out of Tomorrow: Mercury with Dream-Car Design":
16 page color folder, 6x9. Cover is photo rendering showing three-quarter frontal view of red and white Mercury Turnpike Cruiser 4-Door Hardtop at formal event. Folder opens to 25x18 layout showing Mercury Montclair Phaeton Sedan and Coupe, Convertible and 4-Door Sedan; Monterey Phaeton Sedan and Coupe, Convertible and 2- and 4-Door Sedans; 2- and 4-Door Turnpike Cruiser; and five Station Wagon models, with description. Reverse side has thirteen renderings of exterior, interior, engine and chassis, with discussion and specifications. Dated 11-56. Form No. M57-109. Price:- $40.
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Year: 1957  (Item #B7099)
  -   Photo 1   
MERCURY (Montclair and Monterey), "The Big M: Styled to Influence the Shape of Cars for Years to Come":
12 page color folder, 8x12. Cover is photograph showing three-quarter frontal view of pink and white Mercury Montclair Phaeton Coupe. Folder opens to 24x24 layout showing Mercury Montclair Phaeton Sedan and Coupe, Convertible and Sport Sedan; Monterey Phaeton Sedan and Coupe, Convertible and Sedans; and Colony Park, Voyager 2- and 4-Door and Commuter 2- and 4- Door Station Wagons, plus view of upholstery selections. Reverse side has fourteen photographs, photo renderings and drawings showing exterior, interior, engine and features. Includes discussion and specifications. Form No. M57-101R. Price:- $40.
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Year: 1958  (Item #B4439)
  -   Photo 1   
MERCURY (Colony Park, Voyager and Commuter), "Mercury Hardtop Station Wagons":
12 page color catalog, 9x12. Cover is art rendering of red and white Mercury Voyager Station Wagon at golf tournament. Twenty-seven photo renderings show exterior, interior, engine and mechanical features of the Colony Park; Voyager; and Commuter Station Wagons. Includes discussion, specifications and top view dimensional drawing. I.D. #M58-101. Price:- $45.
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Year: 1958  (Item #B38206)
  -   Photo 1   
MERCURY, "Mercury: Magnificently Expressed in Three Great Series - Park Lane . Montclair . Monterey":
24 page color catalog, 11x14. Cover is photograph showing three-quarter frontal view of white Mercury park Lane Phaeton 4-Door Hardtop. Forty-five photographs, photo renderings and drawings show exterior, interior, engine, features and accessories for Mercury Park Lane 2-and 4-Door Phaeton Hardtops and Convertible; Montclair 2- and 4-Door Turnpike Cruisers, Convertible, Phaeton Hardtop and Coupe and 4-Door Sedan; Monterey Phaeton Hardtop and Coupe, Convertible and 2- and 4-Door Sedans; and Colony Park, Voyage and Commuter Station Wagons. Includes discussion. NOTE: Though catalog has same I.D. number as #B19708 it has a different subtitle of "The New Performance Champion". I.D. #M58-100. Price:- $65.
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Year: 1958  (Item #B19708)
  -   Photo 1   
MERCURY, "Mercury: Magnificently Expressed in Three Great Series - Park Lane . Montclair . Monterey":
24 page color catalog, 11x14. Cover is photograph showing three-quarter frontal view of white Mercury park Lane Phaeton 4-Door Hardtop. Forty-five photographs, photo renderings and drawings show exterior, interior, engine, features and accessories for Mercury Park Lane 2-and 4-Door Phaeton Hardtops and Convertible; Montclair 2- and 4-Door Turnpike Cruisers, Convertible, Phaeton Hardtop and Coupe and 4-Door Sedan; Monterey Phaeton Hardtop and Coupe, Convertible and 2- and 4-Door Sedans; and Colony Park, Voyage and Commuter Station Wagons. Includes discussion. NOTE: Though catalog has same I.D. number as #B38206 it has a different subtitle of "Sports-Car Spirit with Limousine Ride". I.D. #M58-100. Price:- $65.
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Year: 1958  (Item #B4446)
  -   Photo 1   
MERCURY (Park Lane, Montclair and Monterey), "Mercury: Four Great Series With Sports-Car Spirit and Limousine Ride":
32 page color catalog, 6x9. Cover is photograph showing three-quarter frontal view of white Mercury Park Lane Phaeton 4-Door Hardtop. Fifty-two photographs and drawings show exterior, interior, engine and mechanical features of Mercury Park Lane 2-and 4-Door Phaeton Hardtops and Convertible; Montclair 2- and 4-Door Turnpike Cruisers, Convertible, Phaeton Hardtop and Coupe and 4-Door Sedan; Monterey Phaeton Hardtop and Coupe, Convertible and 2- and 4-Door Sedans; and Colony Park, Voyage and Commuter Station Wagons). Includes discussion, specifications and top view dimensional drawing for station wagons. I.D. #M58-104. Price:- $55.
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Year: 1958  (Item #B19707)
  -   Photo 1   
MERCURY (Park Lane, Montclair and Monterey), "Mercury: Four Great Series With Sports-Car Spirit and Limousine Ride":
16 page color folder, 6x9. Cover is photograph showing three-quarter frontal view of white Mercury Park Lane Phaeton Sedan. Folder opens to 25x18 layout with seventeen photo renderings showing Mercury Montclair 4-Door Sedan, Phaeton Sedan and Coupe, 2-Door Turnpike Cruisers and Convertible; Monterey 2- and 4-Door Sedans, Phaeton Sedan and Coupe and Convertible; and Colony Park, Voyager and Commuter Station Wagons. Reverse side has three photo renderings showing Mercury Park Lane Phaeton Sedan and Coupe and Convertible and ten photographs, photo renderings and drawings showing interior, engines and features, with discussion and specifications. I.D. #M58-105. Price:- $40.
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Year: 1958  (Item #B19708)
  -   Photo 1   
MERCURY, "Mercury: Magnificently Expressed in Three Great Series - Park Lane . Montclair . Monterey":
24 page color catalog, 11x14. Cover is photograph showing three-quarter frontal view of white Mercury park Lane Phaeton 4-Door Hardtop. Forty-five photographs, photo renderings and drawings show exterior, interior, engine, features and accessories for Mercury Park Lane 2-and 4-Door Phaeton Hardtops and Convertible; Montclair 2- and 4-Door Turnpike Cruisers, Convertible, Phaeton Hardtop and Coupe and 4-Door Sedan; Monterey Phaeton Hardtop and Coupe, Convertible and 2- and 4-Door Sedans; and Colony Park, Voyage and Commuter Station Wagons. Includes discussion. I.D. #M58-100. Price:- $65.
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Year: 1959  (Item #B4448)
  -   Photo 1   
MERCURY (Park Lane, Montclair, Monterey and Station Wagons), "Mercury: America's Liveliest Luxury Car":
32 page color catalog, 6x9. Cover is photograph showing three-quarter frontal view of blue Mercury Park Lane 4-Door Hardtop Cruiser. Thirty-eight photographs show exterior, interior, engine and mechanical features of Mercury Monterey 2- and 4-Door Hardtop Cruisers, 2- and 4-Door Sedans and Convertible; Montclair 2- and 4-Door Hardtop Cruisers and 4-Door Sedan; Park Lane 2- and 4- Door Hardtop Cruisers and Convertible; and Colony Park, Voyager and Commuter Station Wagons. Includes discussion and dimensional drawing for Country Cruiser wagons. I.D. #M59-103. Price:- $55.
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Year: 1959  (Item #B19710)
  -   Photo 1   
MERCURY (Park Lane, Montclair, Monterey and Station Wagons), "Mercury: America's Liveliest Luxury Car":
16 page color folder, 6x9. Cover is photograph showing three-quarter frontal view of blue Mercury Park Lane 4-Door Hardtop Cruiser. Folder opens to 25x18 layout with eleven photo renderings showing Mercury Park Lane 2- and 4-Door Hardtop Cruisers and Convertible; Montclair 4-Door Sedan and 2- and 4-Door Hardtop Cruisers; and Monterey 2- and 4-Door Sedans, 2- and 4-Door Hardtop Cruisers and Convertible. Reverse side has eight photo renderings showing Monterey 2-Door Hardtop Cruiser, Colony Park, Voyager and Commuter Station Wagons and engine, with discussion and specifications. I.D. #M59-104. Price:- $40.
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Year: 1959  (Item #B5503)
  -   Photo 1   
MERCURY (Park Lane, Montclair, Monterey and Station Wagons), "Mercury: America's Liveliest Luxury Car":
24 page color catalog, 10x14. White cover, with black lettering, has photograph showing three-quarter frontal view of blue Mercury Park Lane 4-Door Hardtop Cruiser. Thirty photographs and photo renderings show exterior, interior, engine and features of Mercury Monterey 2- and 4-Door Hardtop Cruisers, 2- and 4-Door Sedans and Convertible; Montclair 2- and 4-Door Hardtop Cruisers and 4- Door Sedan; Park Lane 2- and 4-Door Hardtop Cruisers and Convertible; and Colony Park, Voyager and Commuter Station Wagons. Includes discussion. I.D. #M59-101. Price:- $75.
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Year: 1960  (Item #A4028)
  -   Photo 1   
OWNERS MANUAL FOR THE COMET,
1960: Well illustrated. Form No. MD 3691C-60. 40 pages. (New and out-of-print) Price: $40.
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Year: 1960  (Item #B30657)
  -   Photo 1    Photo 2  
MERCURY (Park Lane, Montclair, Monterey and Station Wagons), "Mercury":
16 page color catalog, 7x4. White cover, with black lettering, has photographs of silver sculpture of mythical "Mercury" figure created by sculptor Marshall Fredericks. Twenty-four photo renderings and drawings show exterior, interior and features of Mercury Monterey 4-Door Sedan, 2-Door Hardtop and Convertible; Montclair 2-Door Hardtop Cruiser; Park Lane Convertible; and Colony Park and Commuter Station Wagons. Includes discussion and specifications. Form No. M60-104. Price:- $20.
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Year: 1960  (Item #B5535)
  -   Photo 1    Photo 2  
MERCURY, "Comet: Fine Car Styling For the Economy-Wise":
22 page color catalog, 6x10. Blue cover has white line drawing showing side view of top of Mercury Comet 2-Door Sedan. Thirty photo renderings and drawings show exterior, interior, engine, frame and features of Comet 2- and 4-Door Sedans and 2- and 4-Door Station Wagons. Includes discussion, specifications, 11-point labeled drawing and paint and upholstery color selections. I.D. #C-60-101. Price:- $30.
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Year: 1960  (Item #B30869)
  -   Photo 1    Photo 2   Photo 3  
MERCURY (Park Lane, Montclair, Monterey and Station Wagons), "Mercury: America's First Popular-Price Luxury Car - Here are the Facts":
16 page non-color catalog, 4x9. White cover, with red and black lettering, has photograph of Mercury emblem. Thirty-seven photographs, photo renderings and drawings show exterior, interior, engine, chassis, mechanical parts, features and options for Mercury Park Lane, Montclair and Monterey and Commuter and Colony Park Station Wagons. Includes discussion, specifications and lists of standard equipment. I.D. #M60-105. Price:- $25.
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Year: 1960  (Item #B6910)
  -   Photo 1   
MERCURY, "Comet: Quick Facts and Price Comparisons":
24 page non-color catalog, 3x9. Blue cover, with black and white lettering, has photograph showing three- quarter frontal view of Mercury Comet 2-Door Sedan. Forty-four photographs, photo renderings and drawings show all body styles for Comet, plus engine, chassis and mechanical features, and compare it to the Rambler, Valiant, Lark, Corvair and Falcon. Includes detailed discussion, specifications and prices. Form No. C60-102. Price:- $20.
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Year: 1960  (Item #B30863)
  -   Photo 1    Photo 2  
MERCURY (Park Lane, Montclair, Monterey and Station Wagons), "Mercury":
24 page color catalog, 6x9. White cover with black lettering and silver emblem. Forty- two photographs, art renderings and drawings show exterior, interior, engine, chassis and mechanical features of Mercury Monterey Hardtop Cruiser, Sedans and Convertible; Montclair Hardtop Cruiser and Sedan; Park Lane Hardtop Cruisers and Convertible; and Country Cruiser Station Wagon. Includes discussion and specifications. Cover has dealer stamp; therefore, price has been reduced. I.D. #M60-103. Price:- $30.
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Year: 1960  (Item #B3799)
  -   Photo 1    Photo 2  
MERCURY (Park Lane, Montclair, Monterey and Station Wagons), "Mercury":
28 page color catalog, 10x15. White cover with black lettering and silver emblem. Page 3/4 is a half page onionskin sheet with large silver "Mercury" emblem; page 25/26 are onionskin with three-quarter frontal view of a black Montclair 2-Door Hardtop over cutaway drawing of car on page 7. Forty-five photographs, art renderings and drawings show exterior, interior, engine, chassis and mechanical features of Monterey Hardtop Cruiser, Sedans and Convertible; Montclair Hardtop Cruiser and Sedan; Park Lane Hardtop Cruisers and Convertible; and Country Cruiser Station Wagon. Includes discussion and specifications. Shows very light handling. Form No. M60-101. Price:- $60.
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Year: 1960  (Item #B19713)
  -   Photo 1    Photo 2  
MERCURY, "Comet: Fine Car Styling For the Economy-Wise":
22 page color catalog, 6x10. Blue cover has white line drawing showing side view of top of Mercury Comet 2-Door Sedan. Thirty photo renderings and drawings show exterior, interior, engine, frame and features of Comet 2- and 4-Door Sedans and 2- and 4-Door Station Wagons. Includes discussion, specifications, 11-point labeled drawing and paint and upholstery color selections. Comes with original "Comet Promotion Material" mailing envelope. I.D. #C-60-101. Price:- $35.
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Year: 1960  (Item #B33252)
  -   Photo 1    Photo 2  
MERCURY, "Comet: Fine Car Styling For the Economy-Wise":
22 page color catalog, 6x10. Blue cover has white line drawing showing side view of top of Mercury Comet 2-Door Sedan. Thirty photo renderings and drawings show exterior, interior, engine, frame and features of Comet 2- and 4-Door Sedans and 2- and 4-Door Station Wagons. Includes discussion, specifications, 11-point labeled drawing and paint and upholstery color selections. Comes with two page form letter to potential customer. I.D. #C-60-101. Price:- $35.
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Year: 1960  (Item #B33991)
  -   Photo 1    Photo 2  
MERCURY, "Comet: Fine Car Styling For the Economy-Wise":
22 page color catalog, 6x10. Blue cover has white line drawing showing side view of top of Mercury Comet 2-Door Sedan. Thirty photo renderings and drawings show exterior, interior, engine, frame and features of Comet 2- and 4-Door Sedans and 2- and 4-Door Station Wagons. Includes discussion, specifications, 11-point labeled drawing and paint and upholstery color selections. Cover has dealer stamp and salesman's signature; therefore, price has been reduced. I.D. #C-60-101. Price:- $30.
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MERCURY SALES LITERATURE
1939 to 1947 :: 1949 to 1952 :: 1953 to 1956 :: 1957 to 1960 :: 1961 to 1964 :: 1965 to 1968
1969 to 1972 :: 1973 to 1978 :: 1980 to 1989 :: 1990 to 1998 :: 1999 to 2006 :: Multiple Makes >> Lincoln/Mercury
 
MERCURY DEALER LITERATURE
 
MERCURY BOOKS :: MERCURY MANUALS :: MERCURY MEMORABILIA
 
 
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McLellan's Automotive History, 9111 Longstaff Drive, Houston, TX 77031-2711
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Copyright © 1997-2017
 
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SALES LITERATURE DEALER LITERATURE OUT-OF-PRINT BOOKS MAGAZINES
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Abbreviations & Product Info
SALES LITERATURE
Cars & Trucks
1939 to 1947
1949 to 1952
1953 to 1956
1957 to 1960

1961 to 1964
1965 to 1968
1969 to 1972
1973 to 1978
1980 to 1989
1990 to 1998
1999 to 2006
- Multiple Makes -
Lincoln/Mercury
 
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