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Year: 1937 (Item #B4357) -
Photo
1
FORD, "The 60 Horsepower Ford V8: The Economy
Car In the Low-Price Field": 16 page non-color
folder, 6x9. Cover is photograph of Scottie dog
looking at grille of car, License No. K 22304.
Folder opens to 24x18 layout showing Ford V-8
Tudor and Fordor Touring Sedan, Tudor and Fordor
Sedans and Coupe, plus five views of exterior,
interior and trunk, with discussion. Reverse side
has five photographs of exterior, engine and chassis,
with discussion and specifications. Dated Nov.
1936. Form No. 7536. Price:- $65.
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Year: 1937 (Item #B26149) -
Photo
1
FORD (8 H. P.): Photograph, 8x10. Glossy photo
rendering showing three-quarter frontal view of
Ford 8 H. P. 4-Door Saloon. Photograph was produced
in 1968 from original factory negative. British.
Neg. No. CW 67. Price:- $10.
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Year: 1937 (Item #B34973) -
Photo
1
FORD, "What's New About the Ford V-8": 8 page
non-color catalog, 6x5. Covers open to two page
photo rendering showing three- quarter frontal
view of Ford V-8 Tudor Sedan. Six drawings illustrate
design, body construction, safety brakes, comfort
and interiors. Includes discussion. Dated 11-36.
Form No. 7524. Price:- $45.
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Year: 1938 (Item #B34983) -
Photo
1 Photo
2
FORD (85 H.P.), "New Ford V-8 Trucks: The Seventh
Year of Success": 16 page part-color folder,
12x10. Yellow and black cover, with red and yellow
lettering, has photo rendering showing three-quarter
frontal view of red Ford V-8 Truck. Folder opens
once to 12x20 layout with photograph showing three-quarter
frontal view of black Ford V-8 Stake Bed Truck,
with discussion, then opens to 12x40 layout with
sixteen photographs, photo renderings and drawings
showing engine, chassis and mechanical parts,
with discussion, then opens a third time to 23x40
layout with thirteen photographs showing Ford
V-8 Stake, Platform, Panel and Dump Trucks and
Chassis-Cab, with discussion. Back cover has specifications.
Shows handling; therefore, price has been reduced.
Dated Oct. 1937. Form No. 7716. Price:- $100.
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Year: 1938 (Item #B34169) -
Photo
1 Photo
2
FORD, "The Beautiful New 'Thrifty Sixty' Ford
V-8": 16 page color folder, 7x11. Dark blue
cover, with yellow and brown lettering, has light
blue and white Ford emblem. Folder opens to 28x22
poster-style layout with nine photo renderings,
including four page photo rendering showing three-quarter
frontal view of blue Ford Tudor Sedan, showing
exterior, interior, and features of Ford Tudor
and Fordor Sedans and Coupe, with discussion.
Reverse side has two photo renderings showing
grille and headlights and engine and six art renderings
of people who enjoy driving Ford automobiles,
with discussion and specifications. Folder was
used as mailer and shows light handling from mailing;
therefore, price has been reduced. Dated Nov.
1937. Form No. 7713. Price:- $100.
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Year: 1938 (Item #B34168) -
Photo
1 Photo
2 Photo
3
FORD (85 and 60 H.P.), "Announcing Two New Ford
V-8 Cars": 8 page color folder, 8x10. Pink
and gray cover with black and white lettering
and yellow and black V-8 emblem. Folder opens
once to 8x20 layout with four photo renderings
showing exterior and interior of Ford V-8 Tudor
Sedan and Deluxe Fordor Sedan, with discussion,
then opens to 15x20 layout with twelve photo renderings
showing Ford Deluxe Tudor and Fordor Sedans, Convertible
Sedan, Coupe, Club Coupe, Convertible Coupe and
Convertible Club Coupe and Ford Tudor and Fordor
Sedans and Coupe, with discussion. Back cover
has photo rendering of engine, with discussion
and specifications. Shows light handling; therefore,
price has been reduced. Dated Oct. 1937. Form
No. 7729. Price:- $55.
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Year: 1938 (Item #B34980) -
Photo
1 Photo
2
FORD (85 and 60 H.P.), "Announcing Two New Ford
V-8 Cars": 8 page color folder, 8x10. Pink
and gray cover with black and white lettering
and yellow and black V-8 emblem. Folder opens
once to 8x20 layout with four photo renderings
showing exterior and interior of Ford V-8 Tudor
Sedan and Deluxe Fordor Sedan, with discussion,
then opens to 15x20 layout with twelve photo renderings
showing Ford Deluxe Tudor and Fordor Sedans, Convertible
Sedan, Coupe, Club Coupe, Convertible Coupe and
Convertible Club Coupe and Ford Tudor and Fordor
Sedans and Coupe, with discussion. Back cover
has photo rendering of engine, with discussion
and specifications. Shows handling and cover has
dealer stamp; therefore, price has been reduced.
Dated Oct. 1937. Form No. 7729. Price:- $60.
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Year: 1939 (Item #B34985) -
Photo
1
FORD (Panel, Sedan Delivery, Express, Stake Bed,
Platform, Dump, C.O.E. and Pickup), "Ford V-8
Trucks and Commercial Cars": 24 page non-color
catalog, 6x9. Orange and white cover, with black
lettering, has photo rendering showing grilles
and headlights on fleet of Ford V-8 Trucks. Forty-four
photographs show exterior, interior, engine, chassis,
mechanical parts and features of Ford V-8 1-Ton
Panel, Express (Pickup) and Stake Bed Trucks;
Regular Chassis Stake Bed, Panel and Dump Trucks;
C.O.E. Stake Bed, Dump and Chassis-Cab; and Panel,
Sedan Delivery, Stake Bed and Pickup Commercial
Cars. Includes discussion and specifications.
Dated 10-38. I.D. #7052. Price:- $90.
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Year: 1939 (Item #B38054) -
Photo
1 Photo
2
FORD (Panel, Sedan Delivery, Express, Stake Bed,
Platform, Dump, C.O.E. and Pickup), "Ford V-8
Trucks and Commercial Cars": 24 page non-color
catalog, 6x9. Orange and white cover, with black
lettering, has photo rendering showing Ford V8
Sedan Delivery, Pickup, Panel, Dump, C.O.E. Dump,
Stake and Express Trucks. Forty-four photographs
show exterior, interior, engine, chassis, mechanical
parts and features of Ford V-8 1-Ton Panel, Express
(Pickup) and Stake Bed Trucks; Regular Chassis
Stake Bed, Panel and Dump Trucks; C.O.E. Stake
Bed, Dump and Chassis-Cab; and Panel, Sedan Delivery,
Stake Bed and Pickup Commercial Cars. Includes
discussion and specifications. Dated 10-38. I.D.
#7052. Price:- $90.
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Year: 1939 (Item #B30450) -
Photo
1
FORD, "The New 'Thrifty Sixty' Ford V-8":
8 page color folder, 7x9. Cover is photo rendering
showing three-quarter frontal view of blue Ford
60 Tudor Sedan parked in outdoor setting. Folder
opens to 7x18 layout with photo rendering showing
three-quarter frontal view of dark blue Ford 60
Coupe, with discussion, then opens to 13x18 layout
with six photo renderings showing Ford 60 Fordor
and Tudor Sedans, interior, dashboard, trunk and
chassis, with discussion. Back cover has photo
rendering of engine, with discussion and specifications.
Shows light handling; therefore, price has been
reduced. Dated 10-38. I.D. #7049. Price:- $65.
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Year: 1940 (Item #B38059) -
Photo
1 Photo
2
FORD, "Handled with Care -- and Economy: Ford
V-8 Chassis for Schoolbuses": 8 page non-color
catalog, 8x11. Green and white cover, with gray,
white and black lettering, has two photographs
showing children boarding Ford Schoolbus. Thirty-one
photographs show Ford Bus chassis/cabs, engine
and mechanical parts. Includes discussion, specifications,
two rear and side view dimensional drawings and
four drawings showing seating arrangements. Price:-
$75.
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Year: 1940 (Item #B38057) -
Photo
1 Photo
2 Photo
3
FORD (Panel, Sedan Delivery, Stake, Platform,
Express, Pickup and Dump), "Ford V-8 Trucks and
Commercial Cars": 24 page color catalog, 11x9.
Cover is photo rendering showing all types of
Ford V8 Trucks and Commercial Cars on highway.
119 photographs, photo renderings and drawings
show exterior, interior, engine, chassis, mechanical
parts, features and accessories for Ford V-8 Sedan
Delivery, Panel (112", 122" and 134"), Pickup,
Express, Stake Bed (112", 122" and 158"), C.O.E.
Stake Bed, Platform, C.O.E. Platform and Dump
Trucks. Includes discussion, specifications and
eight sets of rear and side view dimensional drawings.
Shows very light handling. Dated 9-39. I.D. #7211.
Price:- $100.
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Year: 1940 (Item #B38055) -
Photo
1 Photo
2
FORD (Panel, Sedan Delivery, Stake Bed, Pickup,
Dump and Chassis/Cab [3/4- and 1-Ton]), "Ford
Trucks and Commercial Cars": 16 page part-color
catalog, 11x9. Brown cover, with green, brown
and white lettering, has photo rendering showing
grille and headlights on green Ford V8 Truck.
Seventy-nine photographs, photo renderings and
drawings show exterior, interior, engines, chassis,
mechanical parts and features of Ford Sedan Delivery;
Panel, Stake Bed, Pickup and Dump Trucks; chassis
with windshield, chassis with cab, chassis with
cowl and school bus chassis; and Cab-Over-Engine
chassis with cab. Includes discussion, specifications
and information on "Ford Engine and Parts Exchange
Plan". Dated 1-40. I.D. #7212. Price:- $100.
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Year: 1940 (Item #B30451) -
Photo
1 Photo
2
FORD (V-8 [60 and 85 H.P.]), "Ford Cars: The Quality
Car in the Low Price Field": 4 page color
folder, 15x10. Blue cover, with yellow lettering,
is photo rendering showing grille and headlights
on red Ford V-8 automobile. Folder opens to 14x20
layout with two two page photo renderings showing
three-quarter frontal views of Ford V- 8 Tudor
and Deluxe Fordor Sedans and seven miniature photo
renderings showing Fordor Sedan, Coupe and Business
Coupe and Deluxe Tudor Sedan, Coupe and Convertible
Club Coupe, with discussion. Back cover has six
photo renderings showing interior, dashboard,
engine and features, with discussion. Folder was
improperly folded and shows light handling; therefore,
price has been reduced. Dated 9-39. I.D. #7206.
Price:- $35.
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Year: 1940 (Item #B30453) -
Photo
1 Photo
2
FORD (V-8 [60 and 85 H.P.]), "When You Buy a New
Car What Will It Be?": 12 page color catalog,
9x11. Red and white cover with black and white
lettering. Twenty- one photo renderings and drawings
show exterior, interior, engine,, mechanical parts,
features and craftsmen at work on Ford V-8 Tudor
and Fordor Sedans, Coupe and Business Coupe and
Deluxe Tudor and Fordor Sedans, Coupe, Business
Coupe and Convertible Club Coupe. Includes discussion
and specifications. Cover has light crease and
shows minor handling; therefore, price has been
reduced. Dated 10-39. I.D. #7232. Price:- $70.
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Year: 1937 (Item #B34976)
FORD, "Choice of Power to
Fit Your Needs: Ford V-8 Trucks and Commercial
Cars": 16 page
non-color folder, 12x8. Orange, brown and white
cover, with orange and brown lettering, has orange-toned
photo rendering showing three-quarter frontal
view of front half of Ford V- 8 Truck "at speed".
Folder opens to 16x31 layout with twelve photographs
showing exterior, interior and features of Ford
Stake Bed, Panel, Platform, Hydraulic Dump and
Chassis-Cab Trucks and Sedan Delivery, Panel,
Pick-Up and Station Wagon Commercial Cars, with
discussion. Reverse side has sixteen photographs,
photo renderings and drawings showing engine,
chassis, mechanical parts and features, with discussion
and specifications. Shows light handling; therefore,
price has been reduced. Dated Feb. 1937. Form
No. 7533.

Year: 1937 (Item #B34977)
FORD, "Ford V-8 Commercial
Cars with Choice of Power to Fit Your Needs":
8 page non-color folder, 11x9. Blue and yellow
cover, with black and white lettering, has circular
drawing showing grille and headlights on Ford
V-8 Truck. Folder opens once to 11x17 layout with
six photographs and photo renderings showing engine,
chassis and mechanical parts, with discussion,
then opens to 22x17 layout with six photographs
showing Ford V-8 engine/chassis, Stake Bed Truck
and Sedan Delivery, Panel, Pick-Up and Station
Wagon Commercial Cars, with discussion. Back cover
has photo rendering of engine, with information
on "Ford Engine and Parts Exchange Plan" and specifications.
Folded for mailing and shows light handling; therefore,
price has been reduced. Dated Nov. 1936. Form
No. 7532.

Year: 1937 (Item #B34978)
FORD, "Choice of Power to
Fit Your Needs in the Ford V-8 Trucks and Commercial
Cars": 16 page
color catalog, 9x11. Green cover, with red, white
and black lettering, has photo rendering showing
three-quarter frontal view of front half of red
Ford V-8 Truck "at speed". Thirty-five photographs,
photo renderings and drawings show exterior, interior,
engine, chassis, mechanical parts and features
of Ford Stake Bed, Panel, Platform, Hydraulic
Dump and Chassis-Cab Trucks and Sedan Delivery,
Panel, Pick-Up and Station Wagon Commercial Cars.
Includes discussion and specifications. Ten additional
photographs, photo renderings and drawings illustrate
"Ford Engine and Parts Exchange Plan". Dated Feb.
1937. Form No. 7531.

Year: 1938 (Item #B34979)
FORD (85 and 60 H.P.), "Two
New Ford V-8 Cars":
24 page color catalog, 7x9. Covers open to two
page photo rendering showing three-quarter frontal
view of front half of blue Ford V-8 Fordor Sedan.
Forty-seven photo renderings and drawings show
exterior, interior, engine and features of Ford
Deluxe Tudor and Fordor Sedans, Convertible 4-Door
Sedan, 4-Door Phaeton (convertible), Coupe, Club
Coupe, Convertible Coupe and Convertible Club
Coupe and Ford Tudor and Fordor Sedans and Coupe.
Includes discussion and specifications. Dated
Nov. 1937. Form No. 7707.

Year: 1939 (Item #B37334)
FORD, "New Ford V-8 Cars":
16 page color catalog, 5x8. Blue and tan cover
is photo rendering showing three-quarter frontal
view of red Ford Fordor Sedan. Twenty-seven photographs
and art renderings show exterior, interior, engine,
chassis and mechanical features of Ford De Luxe
Tudor Sedan, Coupe, Convertible Sedan and Convertible
Coupe and Ford Tudor and Fordor Sedans and Coupe.
Includes discussion and specifications. Cover
has two hardly noticeable creases; therefore,
price has been reduced. Dated 4-30. I.D. #7046.
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