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McLellan's Automotive History

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Brochures DeSoto 1932 1935 1937 1938 Sales Literature

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Year: 1932  (Item #B33284)
  -   Photo 1    Photo 2  
DESOTO (Standard and Custom [SB]), "The DeSoto Six with Floating Power":
12 page color folder, 4x9. Red and yellow cover, with black lettering, has yellow, black and gray DeSoto emblem. Folder opens to 11x27 layout with eight photographs showing DeSoto Custom 5- Passenger Sedan Deluxe, Convertible Sedan Deluxe, Convertible Coupe and Roadster Deluxe; and Standard 2- and 4-Door Sedans, Coupe and Rumble Seat Coupe, with discussion. Reverse side has six photo renderings and drawings showing grille, frame, engine and mechanical parts, with discussion and specifications. Shows light handling; therefore, price has been reduced. Price:- $50.
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Year: 1935  (Item #B26101)
  -   Photo 1   
DESOTO (Airstream):
Photograph, 8x10. Photograph shows three-quarter frontal view of DeSoto Airstream 4-Door Sedan parked in outdoor winter scene. Reverse side has Applegate and Applegate stamp. Photograph was produced in the 1960's from original factory negative. Price:- $10.
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Year: 1937  (Item #B26102)
  -   Photo 1   
DESOTO (S-3):
Photograph, 8x10. Photograph shows three-quarter frontal view of DeSoto 4-Door Sedan parked in outdoor setting. Reverse side has Applegate and Applegate stamp. Photograph was produced in the 1960's from original factory negative. Neg. No. 37661. Price:- $10.
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Year: 1937  (Item #B26120)
  -   Photo 1   
DESOTO:
Photograph, 8x10. Photograph shows three-quarter frontal view of DeSoto Long Wheelbase Sedan-Limousine. Photograph was produced in the 1960's from original factory negative. Neg. No. WS-1489. Price:- $10.
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Year: 1938  (Item #B34800)
  -   Photo 1    Photo 2  
DESOTO, "DeSoto":
32 page part-color folder, 6x9. Black cover, with blue lettering, is closeup view photo rendering showing grille and headlights on red DeSoto automobile. Folder opens to 22x34 layout with seven photo renderings showing DeSoto 4-Door Sedan, 4-Door Sedan with Luggage Compartment, 7-Passenger Sedan, Touring Brougham with Trunk, Coupe with Rear Luggage Deck, Convertible Sedan and Convertible Coupe, with discussion, list of features and cutaway photo rendering of engine. Reverse side has forty-one photographs and drawings showing exterior, interior, frame, engine, chassis, mechanical parts and features, with discussion. Dated 10-37. Price:- $125.
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Year: 1938  (Item #B26103)
  -   Photo 1   
DESOTO (S-5):
Photograph, 8x10. Photograph shows three-quarter frontal view of DeSoto 4-Door Sedan parked in outdoor setting. Reverse side has Applegate and Applegate stamp. Photograph was produced in the 1960's from original factory negative. Neg. No. 37681. Price:- $10.
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Year: 1938  (Item #B26104)
  -   Photo 1   
DESOTO (S-6):
Photograph, 8x10. Photograph shows side view of DeSoto 4-Door Sedan parked in outdoor setting. Reverse side has Applegate and Applegate stamp. Photograph was produced in the 1960's from original factory negative. Neg. No. 37701. Price:- $10.
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Year: 1938  (Item #H3797)
  -   Photo 1   
DESOTO, "Ditzler Automotive Finishes - DeSoto":
2 page color sheet, 11x9. Paint chips, with paint names and code numbers for DeSoto automobiles. Reverse side has chart of lacquer formulas. Dealer databook insert. Dated Nov. 1, 1937. Form No. 383. (B) Price: $25.
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DESOTO SALES LITERATURE
1932 to 1938 :: 1939 to 1941 :: 1942 to 1953 :: 1954 to 1957 :: 1958 to 1961
 
DESOTO DEALER LITERATURE :: DESOTO MAGAZINES
 
 
 
 
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McLellan's Automotive History, 9111 Longstaff Drive, Houston, TX 77031-2711
Phone: (713) 772-3285
Copyright © 1997-2017
 
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SALES LITERATURE DEALER LITERATURE OUT-OF-PRINT BOOKS MAGAZINES
- Cars & Trucks
      Individual Makes
      Multiple Makes
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- Ambulances / Hearses / Limousines
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(Buses / Engines / Fire Trucks /
Snow Plows / Tractors / Trains)
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      Individual Makes and Multiple Makes
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- Ambulances / Hearses / Limousines
- Industrial Vehicles
(Buses / Engines / Fire Trucks /
Snow Plows / Tractors / Trains)
- Coachbuilders
- Electric Vehicles
- General Interest
- Kit Cars and Replicars
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RACING & SHOW PROGRAMS
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- By Make and Multiple Makes
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OWNER'S MANUALS / MANUALS
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- Individual Makes and Multiple Makes
- Coachbuilders
- General Interest
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MEMORABILIA
- Individual Makes and Multiple Makes
- Ambulances / Hearses / Limousines
- Auction Catalogs
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- General Interest
- Kit Cars and Replicars
- Racing
- Toys
- Trains
- Industrial Vehicles
(Buses / Engines / Fire Trucks / Snow Plows / Tractors / Trains)
 
 
 
Abbreviations & Product Info
SALES LITERATURE
Cars & Trucks
1932 to 1938
1939 to 1941
1942 to 1953
1954 to 1957
1958 to 1961
 
DEALER LIT
MAGAZINES
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McLellan's Automotive History is permanently closed and for sale.
(Please do not place orders.)
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