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McLellan's Automotive History

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Chrysler 1940 1941 1942 1946 Auto Literature

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Year: 1940  (Item #B37272)
  -   Photo 1    Photo 2  
CHRYSLER (New Yorker and Windsor) brochure, "4 New Two-Tone Color Creations by Chrysler":
6 page color folder, 11x8. Multicolor cover, with silver, white and bronze lettering, has photo rendering showing blue and gray Chrysler and maroon and tan Chrysler automobiles on highway. Folder opens to 11x23 layout with nine photo renderings showing exterior and interior of Chrysler New Yorker 4-Door Sedan and Coupe and Windsor 2- and 4-Door Sedans in two-tone colors that were available, with discussion. Reverse side has continuation of discussion. Price:- $125.
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Year: 1940  (Item #B34102)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CHRYSLER (Crown Imperial, Saratoga, New Yorker, Traveler, Windsor and Royal) brochure, "The Beautiful Chrysler":
40 page color catalog, 9x12. Red cover, with yellow and gray lettering, has closeup frontal view of blue Chrysler Royal. Nineteen full page photo renderings, with inset view of one feature on each page, show Chrysler Crown Imperial Sedan/ Limousine and Sedans; Saratoga Sport Formal; New Yorker Sedan, Victoria Sedan, Convertible Coupe and Coupe; Traveler Sedan, Victoria Sedan and Coupe; Windsor Sedans, Coupe, Victoria Sedan and Convertible Coupe; and Royal Sedan, Victoria Sedan and Coupe. Fifty-five additional photographs, photo renderings and drawings show exterior, interior, engine, chassis and features. Includes discussion and specifications. Shows handling and has dealer stamp on cover; therefore, price has been reduced. Price:- $200.
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Year: 1940  (Item #B37271)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CHRYSLER (Crown Imperial, Saratoga, New Yorker, Traveler, Windsor and Royal) brochure, "The Beautiful Chrysler":
40 page color catalog, 9x12. Red cover, with yellow and gray lettering, has closeup frontal view of blue Chrysler Royal. Nineteen full page photo renderings, with inset view of one feature on each page, show Chrysler Crown Imperial Sedan/Limousine and Sedans; Saratoga Sport Formal; New Yorker Sedan, Victoria Sedan, Convertible Coupe and Coupe; Traveler Sedan, Victoria Sedan and Coupe; Windsor Sedans, Coupe, Victoria Sedan and Convertible Coupe; and Royal Sedan, Victoria Sedan and Coupe. Fifty-five additional photographs, photo renderings and drawings show exterior, interior, engine, chassis and features. Includes discussion and specifications. Shows handling; therefore, price has been reduced. Price:- $225.
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Year: 1940  (Item #B34103)
  -   Photo 1    Photo 2  
CHRYSLER (Crown Imperial, Saratoga, New Yorker, Traveler, Windsor and Royal) brochure, "The Beautiful Chrysler":
8 page color folder, 11x8. Red cover, with yellow and gray lettering, has photo rendering showing grille and headlights on blue Chrysler Royal automobile. Folder opens to 11x32 layout with six photo renderings showing three-quarter frontal views of Chrysler Crown Imperial Sedan-Limousine, Saratoga Sport Formal, New Yorker Convertible Coupe, Traveler Victoria Sedan, Windsor Sedan and Royal Coupe, with five renderings of interior and features and descriptions. Reverse side has thirteen photo renderings showing exterior, interior, engine, frame and mechanical parts, with discussion. Cover has dealer stamp; therefore, price has been reduced. Price:- $100.
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Year: 1940  (Item #B37273)
  -   Photo 1    Photo 2  
CHRYSLER (Crown Imperial, Saratoga, New Yorker, Traveler, Windsor and Royal) brochure, "You Ride More Safely Behind Hi-Test Safety Glass":
6 page non-color folder, 5x7. Maroon cover, with tan and white oval and maroon and white lettering, has photograph showing man and woman behind safety glass in Chrysler automobile. Folder opens to 5x19 layout with five photographs illustrating the strength of Hi-Test Safety Glass, with discussion on how it is made. Reverse side has continuation of discussion. Dated 3-40. I.D. #049-300M. Price:- $45.
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Year: 1940  (Item #B5405)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CHRYSLER (Crown Imperial, Saratoga, New Yorker, Traveler, Windsor and Royal) brochure, "The Beautiful Chrysler":
40 page color catalog, 9x12. Red cover, with yellow and gray lettering, has closeup frontal view of blue Chrysler Royal. Nineteen full page photo renderings, with inset view of one feature on each page, show Chrysler Crown Imperial Sedan/ Limousine and Sedans; Saratoga Sport Formal; New Yorker Sedan, Victoria Sedan, Convertible Coupe and Coupe; Traveler Sedan, Victoria Sedan and Coupe; Windsor Sedans, Coupe, Victoria Sedan and Convertible Coupe; and Royal Sedan, Victoria Sedan and Coupe. Fifty-five additional photographs, photo renderings and drawings show exterior, interior, engine, chassis and features. Includes discussion and specifications. Nice! Price:- $250.
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Year: 1940  (Item #B22909)
  -   Photo 1   
CHRYSLER (Imperial) literature:
Press photo, 8x10. Photograph shows three-quarter frontal view of Chrysler Imperial 4-Door Sedan parked in front of brick wall. Photograph was produced in 1965 by Chrysler Corporation from original negative. Neg. No. 57-9988. Price:- $15.
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Year: 1940  (Item #B8735)
  -   Photo 1    Photo 2  
CHRYSLER (Crown Imperial, Saratoga, New Yorker, Traveler, Windsor and Royal) brochure, "The Beautiful Chrysler":
8 page color folder, 11x8. Red cover, with yellow and gray lettering, has photo rendering showing grille and headlights on blue Chrysler Royal automobile. Folder opens to 11x32 layout with six photo renderings showing three-quarter frontal views of Chrysler Crown Imperial Sedan-Limousine, Saratoga Sport Formal, New Yorker Convertible Coupe, Traveler Victoria Sedan, Windsor Sedan and Royal Coupe, with five renderings of interior and features and descriptions. Reverse side has thirteen photo renderings showing exterior, interior, engine, frame and mechanical parts, with discussion. Price:- $110.
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Year: 1940  (Item #H3900)
  -   Photo 1   
CHRYSLER, "DuPont Colors - Chrysler" literature:
2 page color sheet, 11x9. Paint chips, with paint names and code numbers for Chrysler automobiles. Reverse side has chart listing paint names and code numbers for 1936-39 models. Dealer databook insert. Shows light aging and handling. (B) Price: $25.
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Year: 1940  (Item #H3787)
  -   Photo 1   
CHRYSLER, "Ditzler Automotive Finishes - Chrysler" literature :
2 page color sheet, 11x9. Paint chips, with paint names and code numbers for Chrysler automobiles. Reverse side has chart of lacquer formulas. Dealer databook insert. Dated Aug. 15, 1939. Form No. 404. (B) Price: $30.
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Year: 1941  (Item #B7930)
  -   Photo 1   
CHRYSLER (Royal, Windsor, Saratoga, New Yorker and Crown Imperial) brochure, "Chrysler's Thunderbolt and Newport: New Milestones In Airflow Designs":
12 page part-color catalog, 9x6. Cover shows frontal view of each model, with yellow and white title plate between the two cars. Historical photos of the Vanderbilt, Sunbeam Mystery 5, Golden Arrow, Bluebird, Captain Eyston's "Thunderbolt", Chrysler Airflow Coupe and Railton lead to the introduction of these unique concept cars with five photographs and art renderings. Six additional photo renderings of the 1941 models -- the Sedan, Town Sedan, Club Coupe, Luxury Brougham, Coupe and Convertible. Includes discussion. I.D. #CS-1021 100M-10-40 Price:- $90.
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Year: 1941  (Item #B4434)
  -   Photo 1   
CHRYSLER, "Superfinish: The Mark Of Modernism - Developed By Chrysler":
16 page part-color catalog, 5x7. Pink and black cover with black and white lettering has photo of woman applying makeup. Ten carton style drawings illustrate "What Superfinish Means To the Chrysler Owner!" I.D. #CS-1008 150M-3-41. Price:- $60.
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Year: 1941  (Item #B36867)
  -   Photo 1    Photo 2  
CHRYSLER, "Chrysler Fluid Drive: Why Shift Gears?" brochure :
24 page part-color catalog, 8x5. Green and brown cover, with brown and white lettering, shows three-quarter frontal view of car "at speed". Thirty drawings illustrate "How Marvelous Fluid Driving Really Is". Includes detailed discussion. Back cover has glue spots; therefore, price has been reduced. I.D. #CS-1027 200M-4-41. Price:- $40.
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Year: 1941  (Item #B15324)
  -   Photo 1   
CHRYSLER, "The Chrysler Thunderbolt" literature:
Press photo, 7x9. Photograph shows three-quarter frontal view of Chrysler Thunderbolt Convertible on showroom floor. This original photograph has light crease; therefore, price has been reduced. Neg. No. GT-30-14. Price:- $20.
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Year: 1941  (Item #B26070)
  -   Photo 1   
CHRYSLER, "The Chrysler Newport":
Photograph, 8x10. Photograph shows three-quarter frontal view of Chrysler Newport Convertible on showroom floor. Photograph was produced in the 1960's from original factory negative. Neg. No. WE.0467. Price:- $10.
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Year: 1941  (Item #B7956)
  -   Photo 1   
CHRYSLER (Royal, Windsor, Saratoga, New Yorker and Crown Imperial) brochure, "Chrysler's Thunderbolt and Newport: New Milestones In Airflow Designs":
12 page part-color catalog, 9x6. Cover shows frontal view of each model, with yellow and white title plate between the two cars. Historical photos of the Vanderbilt, Sunbeam Mystery 5, Golden Arrow, Bluebird, Captain Eyston's "Thunderbolt", Chrysler Airflow Coupe and Railton lead to the introduction of these unique concept cars with five photographs and art renderings. Six additional photo renderings of the 1941 models -- the Sedan, Town Sedan, Club Coupe, Luxury Brougham, Coupe and Convertible. Includes discussion. I.D. #CS-1021 200M-4-41. Price:- $90.
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Year: 1941  (Item #H3901)
  -   Photo 1   
CHRYSLER, "DuPont Colors - Chrysler" literature:
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Chrysler automobiles. Reverse side of sheet 2 has chart listing paint names and code numbers for 1937-40 models. Comes with "Supplement to 1941 Chrysler Color Bulletin No. 11" on new Chrysler color combinations. Dealer databook inserts. Shows light aging and handling. (B) Price: $75.
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Year: 1941  (Item #H3788)
  -   Photo 1   
CHRYSLER, "Ditzler Automotive Finishes - Chrysler":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names and code numbers for Chrysler automobiles. Dealer databook insert. Dated Sep. 1, 1940. Form No. 414. (B) Price: $30.
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Year: 1941  (Item #H3789)
  -   Photo 1   
CHRYSLER, "Ditzler Automotive Finishes - Chrysler" literature:
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names and code numbers for Chrysler automobiles. Sheet No. 2. Dealer databook insert. Dated Dec. 17, 1940. Form No. 414. (B) Price: $30.
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Year: 1941 Chrysler Magazine Item #E8467 - CHRYSLER PHOTO-GRAM, Vol. 3, No. 12, Oct. 1941: This magazine also comes in brochure format, with identical content, and sells for $135. Price: $70.
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Year: 1941/42  (Item #H3791)
  -   Photo 1   
CHRYSLER, "Ditzler Automotive Finishes - Chrysler (Includes 1946)" literature:
2 page color sheet, 11x9. Paint chips, with paint names and code numbers for Chrysler automobiles. Reverse side has chart of lacquer formulas. Dealer databook insert. Dated Rev. 1-47. Form No. 464. (B) Price: $30.
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Year: 1941-48  (Item #B21183)
  -   Photo 1   
CHRYSLER (1941 and 1946-48 Chrysler Town and Country), "Woodies of the Past Press Photos (2)":
Press photo sheet, 10x8. Photographs show three-quarter frontal views of 1941 Chrysler Town and Country Station Wagon and 1946-48 Town and Country 2-Door Sedan, both with wood side panels, with descriptive caption. Photograph was produced by Chrysler from archival negatives in 1982. I.D. #82-532) Price:- $10.
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Year: 1942  (Item #B10095)
  -   Photo 1    Photo 2   Photo 3  
CHRYSLER (Windsor, Saratoga, New Yorker and Royal) brochure, "It's a Thunderbolt: The Beautiful New Chrysler":
12 page non-color folder, 6x11. Orange and white cover, with black lettering, has closeup view photo rendering of grille, headlights and emblem on Chrysler automobile. Folder opens to 16x22 layout with nineteen photo renderings showing exterior, interior, engine, mechanical parts and features of Chrysler Convertible Club Coupe, Luxury Brougham, Club Coupe, 6-Passenger Sedan, 3-Passenger Coupe and Town Sedan, with discussion. Reverse side has five additional photo renderings of the cars and view of dashboard, with discussion. Form No. CS-1040-500M- 8-41. Price:- $90.
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Year: 1942  (Item #H3902)
  -   Photo 1   
CHRYSLER, "DuPont Colors - Chrysler" literature:
Two 2 (single-side printed) page color sheet, 11x9. Paint chips, with paint names and code numbers for Chrysler automobiles. Reverse side of sheet 2 has chart listing paint names and code numbers for 1938-41 models. Dealer databook inserts. Shows light aging and handling. (B) Price: $50.
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Year: 1942  (Item #H3790)
  -   Photo 1   
CHRYSLER, "Ditzler Automotive Finishes - Chrysler":
2 page (single-side printed) color sheet, 11x9. Paint chips, with paint names and code numbers for Chrysler automobiles. Dealer databook insert. Form No. 424. (B) Price: $30.
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Year: 1946  (Item #B6623)
  -   Photo 1   
CHRYSLER, "Relax with Chrysler Gyrol Fluid Drive":
16 page color catalog, 6x9. Cover is photograph of wave at ocean. Eight illustrations, with discussion on the principle of fluid drive. Copyright 1945. Price:- $45.
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Year: 1946  (Item #B37274)
  -   Photo 1    Photo 2   Photo 3   Photo 4  
CHRYSLER (Royal, Windsor, Saratoga, New Yorker and Town & Country) brochure, "The Beautiful Chrysler with Gyrol Fluid Drive":
16 page color folder, 6x8. Black cover, with silver title bar and black and white lettering, has photo rendering showing closeup view of front of yellow Chrysler automobile. Folder opens to 11x34 layout with four full page photo renderings showing three-quarter frontal views of Chrysler Convertible Coupe, Club Coupe, Luxury Brougham and Coupe, four photo renderings showing interior, trunk and engine, and discussion. Reverse side has full page views of Chrysler 4-Door Sedan and Town and Country Convertible Coupe with wood panels, frontal view of grille and headlights and view of interior, with discussion and specifications. I.D. #CS-207. Dated 4-46. "1946" is typed on hood of car; therefore, price has been reduced. Comes with original mailing envelope, postmarked Jun. 10 '46. Price:- $60.
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Year: 1946  (Item #B6625)
  -   Photo 1   
CHRYSLER, "Friction Fighter: The Story of Chrysler Superfinish":
24 page color catalog, 6x9. Cover is art rendering of gears with lubricant. Catalog uses twelve colorful art renderings and twenty-nine photographs and drawings, beginning with an Indian rubbing wood together to produce friction and create fire and ending with superfinished Chrysler searchlight reflectors in Naval operations, to illustrate the process of developing the Superfinish protective coating. Price:- $45.
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Year: 1946  (Item #B3684)
  -   Photo 1   
CHRYSLER (Saratoga, New Yorker, Crown Imperial, Royal, Windsor and Town & Country) brochure, "The Beautiful New Chrysler: The Finest New Car of All":
4 page non-color folder, 5x9. Tan and brown cover with white lettering shows frontal view of brown car. Two brown-toned photographs, including nice full page three-quarter frontal view of Chrysler 4-Door Sedan in outdoor setting, discussion and list of features. I.D. #CS-206-2-46. Price:- $40.
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CHRYSLER SALES LITERATURE
1925 to 1928 :: 1930 to 1933 :: 1935 to 1939 :: 1940 to 1946 :: 1949 to 1952 :: 1953 to 1956
1957 to 1960
:: 1961 to 1964 :: 1965 to 1968 :: 1969 to 1972 :: 1973 to 1976 :: 1977 to 1987
1988 to 1993 :: 1994 to 2001 :: 2002 to 2007
Taxi Cabs :: Multiple Makes >> Chrysler Corp :: Chrysler/Dodge :: Chrysler/Plymouth :: Daimler/Chrysler
 
CHRYSLER DEALER LITERATURE
 
CHRYSLER BOOKS :: CHRYSLER MANUALS :: CHRYSLER MAGAZINES :: CHRYSLER MEMORABILIA
 
 
 
 
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Abbreviations & Product Info
SALES LITERATURE
Cars & Trucks
1925 to 1928
1930 to 1933
1935 to 1939
1940 to 1946
1949 to 1952

1953 to 1956
1957 to 1960
1961 to 1964
1965 to 1968
1969 to 1972
1973 to 1976
1977 to 1987
1988 to 1993
1994 to 2001
2002 to 2007
Taxi Cabs
- Multiple Makes -
Chrysler Corp.
Chrysler/Dodge
Chrysler/Plymouth
Daimler/Chrysler
 
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BOOKS
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MAGAZINES
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